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MarTech’s CRM experts to follow

Martech

Martech is marketing and CRM is arguably the original martech. Because it is so useful, CRM is constantly evolving to meet the newest challenges and customer behaviors. By following the best in the business. So here, in alphabetical order, are MarTech’s CRM experts to follow. It changed everything.

CRM 97
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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce Marketing Cloud

Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. After all the innovations and emerging technologies that cropped up in 2023, business leaders are assessing how to move forward and which new trends to implement. The challenge?

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Aligning martech with your business strategy: Your blueprint for success

Martech

You’ve explored the crucial link between your martech stack and strategic goals in “ The CMO’s guide to aligning martech and business strategy ,” understanding why syncing these elements boosts efficiency, customer value and growth. Which key goals will your marketing efforts affect?

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How strategic martech integration drives business growth

Martech

This fragmentation will only create inefficiencies and hinder effective customer engagement. Let’s explore how integrating your martech platforms and tools can enhance your marketing strategy and drive meaningful business growth. In both cases, strategic integration focused on: Consolidating customer data.

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CRM Software Selection Guide?

TrustRadius Marketing

The hardest part of choosing a CRM is knowing what to look for and consider. What is a CRM? Customer relationship management ( CRM ) software solution provides small businesses and major enterprises with services to improve workflows. What are the Benefits of Using CRM Software?

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Understanding the Magento eCommerce Platform

ATAK Interactive

Choosing an eCommerce platform ideally suited to the needs of your unique business can be a bit like trying to find the right foot for a particular fabled glass slipper. Magento offers new solutions for virtually all types of businesses with the flexibility to customize your own solutions for increased success. .

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The Generative AI Stories You Cared About Most in 2023

Salesforce Marketing Cloud

In the enterprise world, generative AI has shaken up fields from marketing and sales to service and ecommerce. Business leaders were eager to embrace this exciting new technology, and hungry for ‌practical guidance on how to get the most out of it. How can you stay on top of all these inquiries in the most efficient way?