B2B vs B2C Marketing: 10 Key Differences Every Marketer Should Know
Webbiquity
JANUARY 19, 2023
Business-to-business (B2B) and business-to-consumer (B2C) marketing are two distinct types of marketing strategies with different focuses. B2B is focused on developing relationships between businesses, while B2C is focused on connecting directly with end consumers. Contributed post.
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