Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. Our benchmarking data shows that blogging more leads to more traffic and leads, but what about for your blog in particular?

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Hubspot

NOVEMBER 17, 2011

A recent study released by the Hinge Research Institute revealed a remarkable correlation between profitability and online lead generation among professional services firms. Business Blogging. Most marketers these days recognize that inbound marketing is a critical component of lead generation. Search Engine Optimization.

Online Lead Generation 28

Online Lead Generation Lead Generation Paid Search Agency Banner Ads 28

Hubspot

JULY 8, 2011

If you're like most business blog managers, you tend to put your blog to sleep over the weekend. Experiment with this strategy yourself, and your blog will sleep like a baby while still generating leads. New Research: Lead Generation Lessons From 4,000 Businesses. Photo Credit: Paul Sapiano.

Generation 28

Generation Leads Lead Marketing Qualified Leads 28

Hubspot

JUNE 8, 2011

The major takeaway is that ANY business can enlist the power of their entire team to increase blog volume, variety and quality to can get found by more potential customers. Most people didn't grow up blogging, are intimidated of writing for public consumption and don't see it as 'part of their job'. Connect with HubSpot :

Peer-to-peer 28

Peer-to-peer Blogger Lock-In Thought Leadership 28

Hubspot

NOVEMBER 22, 2011

Smart business bloggers understand that conversion rate is a very important metric for measuring the success of blogging efforts. Sure, traffic and leads are great, but understanding the correlation between the two is a very powerful thing. Or maybe you're not highlighting the value users will get from opting in to your list.

Conversion 28

Conversion Tips Banners Opt-out 28

Hubspot

SEPTEMBER 10, 2012

Most aspiring inbound marketers have a few business blogging hurdles to get over. Truly believing -- like, in the darkest recesses of your soul -- that blogging is an indispensable part of being a successful inbound marketer. Once you believe that you have to blog, the next hurdle is actually blogging.

Cost per Lead 28

Cost per Lead Product CPL Inbound Marketing 28

Online Marketing Institute

NOVEMBER 18, 2010

The truth is that if you are in the business of providing great value to your customers, or you are solving certain problems remarkably well, blogging will enable you to communicate this to your prospects in an effective, cheap and efficient way (if youre not providing great value then you shouldnt be in business at all).

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Hubspot

DECEMBER 29, 2011

3) I resolve to take advantage of my business blog as a lead gen tool by writing tons more awesome, educational posts. Nearly 40% of US companies use blogs for marketing purposes. Companies that blog have 55% more website visitors. Tweet this resolution! ). Why make this resolution? The facts speak for themselves.

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

ClearVoice

NOVEMBER 30, 2021

Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time (2013) by Mark Schaefer and Stanford Smith. Born to Blog” contains field-tested techniques to help you build a successful, professional business blog. Stop Boring Me!

Top of Funnel 122

Top of Funnel Content Marketing Planning Work Management 122

Hubspot

SEPTEMBER 4, 2015

Anyone who runs a business blog knows how much of a challenge it is. Developing a great blog with great content that attracts lots of readers and subscribers requires you to be consistent, resourceful, and creative on a daily basis. So what's the "right" strategy for growing a blog? Finding the Top 10 Business Blogs.

Lead Scoring 28

Lead Scoring Lead Ranking Paid Search Agency Companies 28

Hubspot

JULY 17, 2012

The reason is simple -- OkCupid not only put data analysis, complex correlations, and algorithms to work to find potential dates, but it was also sharing interesting insights and providing data-supported dating advice through its blog, OkTrends (before OkCupid got acquired by Match.com). 3) Provide Insightful Data.

Buy 28

Buy Guerilla Marketing Media Peer-to-peer 28

Convince & Convert

SEPTEMBER 1, 2010

I wrote about a similar topic recently is the correlation between how businesses view social media and driving a manual transmission (for the first time). – Small Business Blog from Microsoft – Site Home – TechNet Blogs [.] link] Joseph Manna Fantastic post, Jay. Well stated.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Hubspot

JANUARY 19, 2015

In the example situation above, we see that the top two blog posts are about big data, and the next three are about data analysis in Excel. Why Business Blogging Works. 7 Quick Ways to Curate Industry Content for Your Blog. How to Choose a Solid Topic for Your Next Blog Post. Resources to Help. Resources to Help.

Analysis 28

Analysis Lead Generation Generation Top of Funnel 28

Writing on the Web

JULY 17, 2013

By paying close attention to detail and correlating other instances together, you could make an interesting post linking two facts to prove a single point. Detailed Examination – When researching a particular subject, some may skip over information that isn’t pertinent to their post. Image source: Wikipedia.).

Wikipedia 100

Wikipedia Content Correlation Blogger 100

Hubspot

APRIL 27, 2015

Notice the correlation? Business blogs rarely ever see overnight success. If you’re serious about leveraging this tool to advance your business, you have to be serious about committing to the time it takes to see results. So will your readers. That’s okay. 6) How frequently am I posting? If yes, you know what to do.

Long Tail Marketing 28

Long Tail Marketing Marketing Automation Services Buyer Personas Custom Publishing 28