Hubspot

JUNE 16, 2020

Blogging does way more than populate your website with content. Did you know that B2B marketers obtain over 70% of their leads from blogging ? Or that businesses that prioritize blogging are 13x more likely to see a positive ROI ? When you blog for customers, you're not only providing useful content.

Enterprise Management 94

Enterprise Management CMS Development Marketing Automation Services Marketing Management 94

Marketing Insider Group

NOVEMBER 9, 2010

And even though bloggers stated feeling that they aren’t treated with the same respect as traditional media representatives, it’s the buyers who had the final say. They reported in a separate study by Technorati that blogs are right up there with many traditional media in terms of importance and influence on their buying behavior.

Marketing Mix 100

Marketing Mix Marketing Report Blogspot Blogger 100

Webbiquity

FEBRUARY 2, 2015

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). LinkedIn, 187 million active users. If you offer professional advice, services or products, LinkedIn and Twitter will yield the best results. Gary Dek is a professional blogger, writer and SEO expert.

Social Media 100

Social Media Social Marketing Media Business 100

Webbiquity

JUNE 16, 2015

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Brand awareness was the second-most-popular goal with 88% adding it to their top five, while 21% ranked lead generation as their No. 5 Business Blogging Statistics and Facts.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

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Webbiquity

MAY 4, 2010

But even absent that advantage, traffic to a new blog can be ramped up quickly using the following 12 techniques. Build links to your blog from every possible source. Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well. Link to other bloggers.

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Hubspot

APRIL 13, 2011

However, having a successful business blog not only supports lead generation; it also provides thoughtful engaging content needed to be successful on social media. While blogging is important, it can also be challenging. 7 Ways to Take Your Business Blog to the Next Level. Photo Credit: moyogo.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Hubspot

OCTOBER 12, 2010

Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Bloggers understand that their reward for this content is increased traffic and leads from search engines, social media, and other sources.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Writing on the Web

SEPTEMBER 27, 2010

It describes their past, present and future in a way that leads inevitably to your solution. My “world view&# on this blog has always been that if you use a blog to get found, get known and get clients for your business, you need to create quality content that markets, that works to get readers to respond to you.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Hubspot

MARCH 13, 2012

That being said, getting your guest posts accepted by and published on the blogs of others is no easy feat. As a guest blogger, you need to have the skill sets of an SEO expert, a public relations professional, and obviously, a blogger , in order to be successful. Mistakes in Guest Blogging Strategy.

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

Hubspot

JULY 23, 2010

The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

NOVEMBER 16, 2010

Jane Ottenberg , President of The Magazine Group, the leading quality custom media company, penned a column in the May issue of Folio: entitled “Give Print a Chance.&# Blog this on Blogger. Share this on LinkedIn. “Give Print a Chance.&#. Subscribe to the comments for this post? Share this on del.icio.us.

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Media Digg Custom Publishing Buzz 100

Webbiquity

JUNE 21, 2010

Following from the first benefit, establishing a position of expertise makes you a resource for industry influencers such as the media and other bloggers. This leads to coverage and quotes in a broader array of media, further enhancing the reputation of your blog and the image of your company as an industry leader. Tweet This!

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. How-to posts are favorited by bloggers and readers alike. So put on your teacher hat , and read on to learn how to write a how-to post like a blogging pro. the options are numerous.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

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High Quality Lead Link Building Ad Building Lead Scoring 72

Writing on the Web

JUNE 29, 2010

“I’ve got a local business, I use Yellow Pages.&#. Others may have put up a crappy 1-4 page website and then wondered why it doesn’t bring in leads. And these people are all smart professionals, they’re not idiots, they’re all busy and profitable. lead generation. Blog this on Blogger.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

APRIL 13, 2011

I’m leading a free webinar next Wednesday April 20 at 5 p.m. ET on content marketing for coaches and other small business professionals. We’re going to discuss articles, e-newsletters, blogging, videos, and why your marketing may not be working. Blog this on Blogger. Share this on LinkedIn.

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Rules Content Digg Press 100

Webbiquity

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Helpful guidelines on plugins, post titles, pages, permalinks and pinging improve the search engine rank of and increase search traffic to your WordPress blog. Share this on LinkedIn.

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Auto Responder Digg Best Practices RSS 100

Webbiquity

MARCH 15, 2016

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? 9 Business Blogging Stats and Facts. 19% of startups use blogs for marketing. (

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

LEADership

JANUARY 7, 2014

Many of these are leaders—in different ways, leading a variety of people, sharing their knowledge and expertise on a broad range of important subjects. Below are 3 fundamental steps to use your B2B blog and present your organization as a thought leader in the industry: 1. Define value creation. Have questions? Need more ideas?

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Peer-to-peer B2B 40

Writing on the Web

NOVEMBER 4, 2010

Give traffic to get traffic – if you build it, they won’t come, but if you lead the way, they just might. Blog this on Blogger. Share this on LinkedIn. Related posts: The REAL Reason I Love Blogging. Business Blogging: Blast Past the Blunders. Week Three: Walk Before You Run. Share this on Facebook.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Hubspot

MARCH 21, 2012

But the more landing pages you have, the more opportunities you have to generate leads. Well, before you generate leads, before you create a landing page, before you even craft your call-to-action, you need something to offer your leads. Blog Bundle. So what gives? Do your partners or affiliates?

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Scoring 28

Hubspot

JUNE 21, 2010

Does your business blog have a unique, recognizable voice? If it doesn't, you could be in trouble, since voice is one of the most important elements of a successful blog , according to our top inbound marketing of the past week. So what is voice, and how can you express it through your blog? Get started today!

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Blogger Lead Scoring 28

Hubspot

AUGUST 10, 2011

Okay, I'm not sure if there's an actual award, but there are some easy things you can do to make sure your blog never gets read or does anything to benefit your business. 10 Tips for Writing the Worst Blog Post Ever. Blog posts can be a great outlet for linking to other content. Include zero in-text links. You're done!

Blogger 28

Blogger Lead Gen Sales Qualified Leads Landing Pages 28

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Webbiquity

NOVEMBER 21, 2011

Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. Why are so many companies now embracing blogging? Why are so many companies now embracing blogging? Assigning multiple writers (i.e.,

Business Blogging 100

Business Blogging CMS Development Work Management Marketing Management 100

seo.co

NOVEMBER 8, 2021

In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year. Seth’s Blog. Likeable Blog. HubSpot Blog. Buffer Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Hubspot

JUNE 28, 2011

Carefully crafted blog posts can do wonders for your lead generation efforts. Let's walk through the anatomy of a smart, lead gen-optimized blog post so you can start converting that blog traffic into precious leads. Anatomy of a Lead Generating Blog Post. Is your blog optimized for lead gen?

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Hubspot

AUGUST 11, 2011

In this episode of Inbound Now , we discuss how to find guest blogging opportunities to grow the number of inbound links pointing to your website. Inbound links are by far the leading factor in how well your website will rank organically in search engines. There is nothing worse to a blogger than a blind pitch. Use Social Media.

Blogger 28

Blogger Lead Scoring Lead Ranking Keywords 28

Hubspot

FEBRUARY 3, 2011

Chris is the President of Human Business Works, a blogger extraordinaire, co-founder of PodCamp, a New York Times Best Seller and co-author of the book Trust Agents , and he's also a member of the Advisory Board here at HubSpot. Blogging tips Chris has picked up over your 11+ years of blogging. What is a Trust Agent?

Blogger 28

Blogger Trust Marketing CAN-SPAM Communities 28

Industrial Marketing Today

JULY 14, 2010

Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Hubspot

OCTOBER 19, 2010

You are also creating great link bait and engaging with your subscribers, customers, potential leads, industry professionals, etc. Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. Helpful Link: Want More Leads?

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Marketing Mix Inbound Marketing Allocation Work Management 28