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Blog vs. Podcast: Which Is the Best Choice for Your Business?

Hubspot

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. DemandMetric ).

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How to Create a Successful Business Blog in Minutes

Hubspot

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

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Methodology: Brainstorming Awesome Business Blog Posts

Hubspot

It can be very tricky to come up with ideas for new blog posts, especially if you’re just getting started and need inspiration. For some inspiration, follow along with me here as we write an optimized blog outline together. ” This leads into your blog post pretty quickly. Free Webinar: Blogging for Business.

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How to Create an Amazing Company Blog

Marketing Insider Group

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. When you look at the value a company blog generates, not having one is one of the biggest mistakes a business can make in the digital age. Companies that practice blogging get 97% more links to their websites.

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How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year

Hubspot

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Setting Up a Blog Strategy. Read this blog post to learn more about the benefits of business blogging.).

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How to Overcome the 7 Most Crippling Blogging Challenges

Hubspot

We hear it all the time: "I know blogging is important, but." "But Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. I don't know how to design my blog.". But I don't have any time." "But

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How to Stop Internal Bureaucracy From Preventing Blogging Productivity

Hubspot

Most aspiring inbound marketers have a few business blogging hurdles to get over. Truly believing -- like, in the darkest recesses of your soul -- that blogging is an indispensable part of being a successful inbound marketer. Once you believe that you have to blog, the next hurdle is actually blogging.