article thumbnail

How to Drive Traffic with Zero Search Volume Keywords

seo.co

The term search volume refers to the number of search queries Google gets for a specific keyword. And websites use these terms by the chock-full hoping to attract some of that traffic. However, you might be surprised to know that you can drive traffic to your page without targeting high search volume keywords.

Keywords 111
article thumbnail

Keyword Search Volume: Tools for Estimating Search Volume & Site Traffic

seo.co

Understanding keyword search volume is critical for engaging in meaningful keyword research , but many people misunderstand it. Appropriate and properly implemented keyword research is a critical component of our expert link building services. Keyword Search Volume Overview. Information to create site traffic estimates.

Keywords 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use B2B Google Ads for Lead Generation: A 6-Step Guide

KoMarketing Associates

Most of the focus is on strategies like lead magnets that rely on traffic already coming to your site. . If you haven’t considered using Google Ads for lead generation, you’re missing out on one of the most effective, scalable B2B lead generation magnets. . Does Google Ads Work for B2B? .

article thumbnail

Renting a Keyword vs. Owning It

ClearVoice

Keyword research and analysis, including understanding what keywords you’re using and ranking for, help support an effective SEO strategy. In this post, we’ll break down renting vs. owning keywords by exploring the two types of search marketing, how to integrate them into your strategy, and how to achieve success.

article thumbnail

Realize the Value of Your Organic Traffic With a Content Value Tracker

Contently

With the right tool, you can track metrics like organic traffic, reader engagement, and content conversions to understand how your assets are performing. So, why is organic traffic so important? Organic traffic refers to traffic that comes from search engines or other sources without direct payment.

article thumbnail

Taking Our Own Medicine: Our Strategic Approach to Generating More Organic Traffic

Marketing Insider Group

We are keenly aware that one of the biggest struggles any company deals with is generating more organic traffic. Quick Takeaways: You don’t need a huge budget to attract quality website traffic. Businesses can successfully rank for valuable keywords by putting together the best answers to their audience’s questions.

Traffic 272
article thumbnail

Commitment to Content Marketing Drives Blog Traffic and Growth for SaaS Company

Marketing Insider Group

’, which means placing high organically on Google for important keywords in your market. To rank well organically on critical keywords, they need a voice and a method. They do this by innovating content, not inventing it, and doing research on keywords and audience pain points. Traffic generates demos and trials.