Convince & Convert

JULY 20, 2010

Some of my favs include: Books – Content Strategy for the Web (Halvorson), Letting Go of the Words (Redish) Networks – The Content Strategy LinkedIn group Blogs – Here's a great list from Catherine Ventura (@catherinventura): [link]. Joining the LinkedIn group now. I actually work at Vertical Measures!

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Online Marketing Institute

APRIL 4, 2011

I am going to set up PPC for three senior living communities, all. Besides Google Adwords and Bing, what other major PPC sevices are. I am doing PPC for a franchised company with several locations. WordPress bloggers may be interested in leveraging the WordPress Editorial Calendar plugin as well. Team meetings.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Convince & Convert

SEPTEMBER 22, 2010

LinkedIn – only if I have made a personal connection. Ive founded 5 companies, and spent 15 years running digital marketing agencies. I reserve email subscriptions for those I truly want to receive more from. I’ll have to look into the new Exact Target tool.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

FEBRUARY 19, 2010

Then Linkedin. And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Maybe your blog.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

MAY 13, 2010

Linkedin is for people you know. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent. Facebook Fan Pages are email newsletters with smaller pictures.

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. SEMrush SEMrush is a comprehensive digital marketing toolkit widely used for SEO, PPC, content marketing, and social media analytics.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Ive founded 5 companies, and spent 15 years running digital marketing agencies. Here’s the results for my friend and client Indra Gardiner from Bailey Gardiner in San Diego: Amazing, no? Flowtown gives you the answer in seconds.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Single Grain

FEBRUARY 17, 2022

In this guide, I will share the best B2C and B2B SaaS marketing agencies that will help you to improve your MRR (Monthly Recurring Revenue) and minimize SaaS customer churn. TABLE OF CONTENTS: ↓ What Is a SaaS Marketing Agency? . How to Choose a SaaS Marketing Agency . What Do SaaS Marketing Agencies Charge?

Advertising Agencies 59

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 59

Martech

JULY 7, 2023

While some of the more complex settings may suit some, other professionals, such as bloggers, would just like access to basic tools on GA4 and are wasting time and money trying to understand features they don’t need to use. The truth is most bloggers and online businesses need only a simple setup and an understanding of the basic reports.

Marketing Analytics Tools 94

Marketing Analytics Tools Analytics Google Advertising Agencies 94

Convince & Convert

FEBRUARY 24, 2010

I was joined by my friends (and clients) Jon Bailey and Indra Gardiner of Bailey Gardiner , an integrated agency in San Diego (check out their excellent blog - Don’t Drink the Kool-Aid ). and/or Linkedin Answers, or create a series of helpful YouTube videos ( like Coldwell Banker ). 4 – [link] – Bang on!

Conference 116

Conference Organization Paid Search Agency PR 116

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. SEMrush SEMrush is a comprehensive digital marketing toolkit widely used for SEO, PPC, content marketing, and social media analytics.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Hubspot

AUGUST 5, 2014

My career didn''t really start until I launched this in 2009: Connections were made, interviews were set up and I eventually landed a job at an agency later that year. I then got the free PPC credits you get when you sign up for Facebook, Google, and LinkedIn ads and targeted all employees working at HubSpot. Mike Volpe.

Paid Content 28

Paid Content Work Management Marketing Management Paid Search Agency 28

Single Grain

JULY 6, 2021

Around 75% of people agree that search engine ads help them find the information they are looking for, and PPC ads are one of the best ways to reach customers at different stages of the buyer's journey. Some years of relevant experience managing PPC campaigns might be an added advantage, but make sure they are aware of the current trends.

CMO 52

CMO Paid Content Paid Search Agency Work Management 52

Hubspot

MAY 3, 2024

Meanwhile, 80% of bloggers say AI enhances user experience and can help improve their SEO efforts. Be that an obviously AI-generated comment on LinkedIn that parrots your post back at you, adding nothing insightful or new, or a random email from a stranger advertising an irrelevant service that can in no way help your small business.

Small Business Marketing 68

Small Business Marketing Marketing AI Enterprise Management Tools 68

Hubspot

MAY 20, 2013

3) Marketing agencies are the most advanced inbound marketing adaptors, with 73% implementing inbound strategies. 9) Marketing agencies are much more integrated than their peers, with 49% completely integrated and 86% at least somewhat integrated. 38) 9% of companies employ a full-time blogger. Tweet This Stat. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Convince & Convert

APRIL 1, 2010

I take three lessons away from this examination: First, if your ad agency is going to come up with a nifty new concept, you have to support it throughout your digital world. Seems like this is often the result of some strange need have to want to work with multiple agencies at one time. I've recently had a friend (corp.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. The pattern holds for YouTube and Linkedin, too. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Private brand communities vs. Facebook. Podcasts vs. YouTube.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Albacross

AUGUST 28, 2018

Don’t worry - I’m not saying that you need to spend the bulk of your day posting on Facebook, Twitter, LinkedIn, Instagram, Pinterest and Snapchat. Now, studies show that LinkedIn is by far the most effective platform for companies who want to connect with B2B buyers. So go ahead and focus your efforts on LinkedIn. Image source.

Paid Content 70

Paid Content Ideal Customer Profiles Tactics Adwords 70

Directive Agency

MARCH 7, 2019

Seen in Forbes as the most influential women in social media and recognized by Forbes Woman as one of the Top 20 Women Bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training, and education company with the largest community of marketers in its category. Ann Handley. . Nadya Khoja. Michelle Killebrew. Olivia Ross.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Brandpoint

NOVEMBER 28, 2018

.” In the 2012 report, she writes: “Agencies are often specialized and don’t feel their counterparts in other focus areas are competent in integration. Digital agencies claim social agencies lack larger brand perspective, while social agencies say media buyers ignore long-term engagement.

Paid Content 118

Paid Content Lead Ranking PR Media 118

Convince & Convert

JULY 14, 2010

Ive founded 5 companies, and spent 15 years running digital marketing agencies. RT @jaybaer: Social Media is the Servant of Strategy, Not the Master [link] [link] Keith Finnegan RT @jaybaer Social Media is the Servant of Strategy, Not the Master [link] (Amen to that.)

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

SEPTEMBER 21, 2010

Here’s the distribution of number of words in each of these headlines: 5 word headline = 2 posts in top 25 6 word headline = 3 posts in top 25 7 word headline = 8 posts in top 25 8 word headline = 9 posts in top 25 9 word headline = 0 10 word headline = 4 posts in top 25 Clearly, I write longer headlines than many other social media bloggers.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Albacross

AUGUST 28, 2018

Don’t worry - I’m not saying that you need to spend the bulk of your day posting on Facebook, Twitter, LinkedIn, Instagram, Pinterest and Snapchat. Now, studies show that LinkedIn is by far the most effective platform for companies who want to connect with B2B buyers. So go ahead and focus your efforts on LinkedIn. Image source.

Paid Content 40

Paid Content Ideal Customer Profiles Tactics Adwords 40

Convince & Convert

JUNE 2, 2010

Maybe I'm crazy, but I think ultimately Linkedin may be in a good position here. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Smart, as long as you don't get a backlash or sell out. Mossimo had that rolling until they showed up in Target. link] jaybaer Exactly. Friend has lost value.

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

AUGUST 31, 2010

Some Bloggers respond to the comments and some don’t. If you wanted to create a system that replicated as best as possible the physical act of two people speaking to one another in the same place at the same time, would you build Twitter, or a WordPress comment system, or Facebook, or Linkedin? That’s not a conversation.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

MAY 11, 2010

Your LInkedin page. Ive founded 5 companies, and spent 15 years running digital marketing agencies. It’s just more authentic and believable that way. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. Post it to your Facebook page. Your blog, naturally.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

APRIL 19, 2012

Our friend Jeremiah Owyang , from Altimeter Group published a really interesting blog post over the weekend, about the trend of social media agencies getting deep into social media advertising. Facebook advertising, Twitter advertising, LinkedIn advertising, etc. These social agencies want to get big and they want to get bought.

Paid Content 118

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 118

Directive Agency

JULY 15, 2019

We also talk about this switch from Blogger Jet , which was the blog that he was running. Usually what 99% of bloggers would do is they would write either their thoughts, opinions, how they think broken link building should work. I can tell you that it’s definitely not LinkedIn. Tim, are you still working on Blogger Jet?

SEO 40

SEO Paid Content Budget Programs Tools 40

Hubspot

MAY 11, 2017

Today, your marketing mix should include social media, SEO, influencers, PPC ads, a mobile-first mentality, segmented and transactional email, remarketing, content marketing, detailed buyer personas , big data, analytics. She’s a guest blogger, keynote speaker, trainer, and advocate for using emotional targeting and persuasive design.

Paid Search Agency 77

Paid Search Agency Best Practices Marketing Agencies 2 Advertising Agencies 77

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. " by @jaybaer [link] [link] Jan Firsching RT @jaybaer: Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Convince & Convert

MARCH 22, 2010

Over ~30 days, there are 24 sessions about everything social media , and because it’s totally virtual, one registration can cover your entire team or company, and you get access to a registrants-only Linkedin group and other networking opportunities. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. She’s a self-described fashionista and blogger.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. She’s a self-described fashionista and blogger.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

MAY 20, 2010

However, my preference is for the baby naming approach – selecting key performance indicators (KPI) before a single Tweet is sent, blog post is written, or Linkedin group is christened. Coca-Cola just took me on a free trip to Shanghai with 22 other bloggers from Australia and Asia. Rarely are accumulations the best data points.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Webbiquity

MARCH 3, 2011

33 Beautiful Social Media Icon Sets For Designers And Bloggers by WebDesignBooth. Dustin Betonio exhibits a gallery of remarkable Flash design examples from agencies, brands and elsewhere. Share this on LinkedIn. Visual Website Design. 20 Resources for Displaying Twitter Updates by Mashable. No clipart here. Share this on Bebo.

CMS Development 100

CMS Development Design Marketing Websites Industry CMS 100

Online Marketing Institute

JUNE 22, 2009

In the marketing world, agencies are supposed to be the ‘creative’ ones and clients are supposed to be the dullards who are grateful for a fresh source of ideas. You don’t have to hire a PR agency to kiss the arses of the editors any more. Google has dis-intermediated the content business.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40