benchmark forecast 
The ROI Guy
MARCH 1, 2016
Gartner recently published their latest worldwide IT spending forecasts, and with a likely economic slowdown on the horizon, are projecting an anemic 0.6% Most technology spending decisions are now driven and controlled by business groups vs. formal IT. Sources: Gartner Says Worldwide IT Spending is Forecast to Grow 0.6
The ROI Guy
JULY 15, 2015
Gartner recently published their latest worldwide IT spending forecasts with a sharp downward revision, now projecting a 5.5% This latest estimate from Gartner is a further downward revision of the overly optimistic forecast published to kickoff the New Year, where Gartner was anticipating a 2.4% YoY decline from 2014 levels.
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Customer Experience Matrix
APRIL 2, 2013
million, an impressive 80% growth rate vs. 2011 although not quite the doubling that the company had forecast earlier. Part is due to heavy spending on sales and marketing – 65% of revenue – but that’s not the whole story: Salesforce.com had also spent 65% on marketing before its IPO (although Eloqua spent just 40%).
The ROI Guy
NOVEMBER 10, 2014
According to Gartner, worldwide IT spending growth has been revised upwards to 2.6% Although the current forecast is lower than the original 3.2% Moreover, a major "sea change" has occurred in technology spending and purchase decision-making - with significant implications for your organizations sales and marketing strategy.
The ROI Guy
APRIL 8, 2014
According to Gartner, worldwide IT spending is on pace to reach $3.8 increase from 2013 spending levels (and a 0.1% uplift from the last forecast published in Q1). Although the forecast predicts healthy growth for 2014, these same Gartner forecasts have been overly optimistic the past two years. for the year.
The ROI Guy
JANUARY 16, 2014
According to Gartner, the annual release of their New Year’s spending forecast predicts global IT spending growth of 3.1% However, as has been proven over the past two years, this forecast may be dramatically optimistic. Examining their 2013 predictions, Gartner indicated IT spending would rise 4.2% for the year.
The ROI Guy
JULY 9, 2013
To kick off 2013, Gartner predicted that the reigns on worldwide IT spending would loosen, forecasting an increase of 4.2% in IT spend for the year. As a result, IT Sales and Marketing will again be tasked to deliver incremental revenue regardless of challenging market conditions and despite the historically low spending growth.
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