The Effective Marketer

OCTOBER 14, 2010

MarketingSherpa is known for quality content and I have attended a couple conferences ( I was a speaker at the Email Marketing Summit 2008) and have always thought that the best you get from attending an event like this is more in the form of networking than in content itself. You can leave a response , or trackback from your own site.

Planning 100

Planning Work Management B2B Marketing Marketing Management 100

The Effective Marketer

MAY 10, 2010

In 2008, revenues were up to $16.6 Amos credits this increase mostly due to the branding initiatives related to the duck, an amazing feat for any brand mascot. Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! The company reported $9.7

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Online Marketing Institute

OCTOBER 31, 2010

But I tried to offer some hope during a May presentation in Shanghai to the Worldcom Public Relations Group , the world’s leading network of independently owned public relations firms: My 7 Best Practices for Social Media Tool Adoption: Understand your assessment context before you begin. The flash crash.

Social Media 40

Social Media Lead Ranking B2B Thought Leadership Lead Scoring 40

markempa

JANUARY 19, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Leads 120

Online Marketing Institute

JULY 9, 2009

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. LinkedIn profiles are updated. This internal buzz stimulates action.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Convince & Convert

SEPTEMBER 22, 2010

LinkedIn – only if I have made a personal connection. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I reserve email subscriptions for those I truly want to receive more from. I’ll have to look into the new Exact Target tool. All rights reserved.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Online Marketing Institute

JUNE 15, 2009

Missed Opportunity Online Public Relations and Blogs Comments: Jason Falls says: August 29, 2007 at 7:54 am Great list. Buzz Marketing highlights from this week … and Buzz Marketing highlights from this week … says: February 27, 2008 at 10:50 pm [.] Ruby Web says: September 9, 2008 at 2:53 am Great article.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

seo.co

NOVEMBER 8, 2021

Their blog is a widely-respected source of information related to digital marketing strategy, online public relations, social media marketing, business blogging, content marketing, and SEO. Shane Snow LinkedIn. Tim Ferriss LinkedIn. His LinkedIn page – which has nearly 1.5 Amy Cuddy LinkedIn.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Convince & Convert

FEBRUARY 19, 2010

Then Linkedin. And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Maybe your blog.

Social Media 115

Social Media Media Paid Search Agency PR 115

seo.co

MARCH 8, 2020

Their blog is a widely-respected source of information related to digital marketing strategy, online public relations, social media marketing, business blogging, content marketing, and SEO. Shane Snow LinkedIn. Tim Ferriss LinkedIn. His LinkedIn page – which has nearly 1.5 Amy Cuddy LinkedIn.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Convince & Convert

JULY 20, 2010

Some of my favs include: Books – Content Strategy for the Web (Halvorson), Letting Go of the Words (Redish) Networks – The Content Strategy LinkedIn group Blogs – Here's a great list from Catherine Ventura (@catherinventura): [link]. Joining the LinkedIn group now. I actually work at Vertical Measures!

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Here’s the results for my friend and client Indra Gardiner from Bailey Gardiner in San Diego: Amazing, no? Flowtown gives you the answer in seconds.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Convince & Convert

MAY 13, 2010

Linkedin is for people you know. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent. Facebook Fan Pages are email newsletters with smaller pictures.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

FEBRUARY 24, 2010

and/or Linkedin Answers, or create a series of helpful YouTube videos ( like Coldwell Banker ). August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. On a near-continuous basis, consumers are asking for help making purchasing decisions. All rights reserved.

Conference 115

Conference Organization Paid Search Agency PR 115

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

WriteSpark

OCTOBER 28, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech.   October 28, 2008 in Sales Materials , Working with Writers | Permalink. Writer on LinkedIn. WriteSpark Tech Marcom Insights. Case Studies.

Copywriting 120

Copywriting Case Studies Copyright Case Study 120

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. " by @jaybaer [link] [link] Jan Firsching RT @jaybaer: Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. The pattern holds for YouTube and Linkedin, too. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Private brand communities vs. Facebook. Podcasts vs. YouTube.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

MAY 11, 2010

Your LInkedin page. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. It’s just more authentic and believable that way. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. Post it to your Facebook page. Your blog, naturally.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

JUNE 2, 2010

Maybe I'm crazy, but I think ultimately Linkedin may be in a good position here. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Smart, as long as you don't get a backlash or sell out. Mossimo had that rolling until they showed up in Target. link] jaybaer Exactly. Friend has lost value.

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

JULY 14, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

AUGUST 31, 2010

If you wanted to create a system that replicated as best as possible the physical act of two people speaking to one another in the same place at the same time, would you build Twitter, or a WordPress comment system, or Facebook, or Linkedin? I’ve seen some linkedin groups with great discussions. Absolutely not.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Hubspot

SEPTEMBER 5, 2018

Public relations. 2008 : Brands start to realize the importance of having an online presence for their potential customers. Platforms like Facebook , Instagram , LinkedIn , and Twitter each have their own version of ads like these. Advertising is a simple concept but can look like many different things. Paid advertising.

Paid Content 53

Paid Content Advertising Agencies Advertisements Advertising 53

SnapApp

APRIL 25, 2018

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. N andini's LinkedIn | B2B Copywriter & Product Marketing Consultant . . S ophia's LinkedIn | B2B SaaS Consultant. . Sonja Jacob.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Convince & Convert

SEPTEMBER 21, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. How to Create a Share of Voice Report Get Shorty – The Elevator Pitch is Dead Finding Your Mass Influencers Among Your Customers 4 Detective Tricks to Find Your Customers in Social Media Does Your Facebook Page Have a Pulse? All rights reserved.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Convince & Convert

MARCH 22, 2010

Over ~30 days, there are 24 sessions about everything social media , and because it’s totally virtual, one registration can cover your entire team or company, and you get access to a registrants-only Linkedin group and other networking opportunities. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

SnapApp

APRIL 25, 2018

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. N andini’s LinkedIn | B2B Copywriter & Product Marketing Consultant. S ophia’s LinkedIn | B2B SaaS Consultant. Sonja Jacob.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Webbiquity

SEPTEMBER 10, 2012

Before joining Cisco in 1998, Jeanette helped launch push-technology pioneer PointCast, and worked at public relations agency Copithorne & Bellows. She is is responsible for defining and managing Infusionsoft’s communications strategies, including planning and execution, public affairs and media relations. EmilysHere.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Before joining Cisco in 1998, Jeanette helped launch push-technology pioneer PointCast, and worked at public relations agency Copithorne & Bellows. She is is responsible for defining and managing Infusionsoft’s communications strategies, including planning and execution, public affairs and media relations. EmilysHere.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. Add data collection fields for Twitter, Facebook, Linkedin (at a minimum).

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Online Marketing Institute

JANUARY 4, 2011

Throughout 2008, I gathered quotes from some of my favorite bloggers and published it: 22 inspirational quotes. Use other social channels for distribution, but focus on your site I don’t do too much to nurture followings in external networks, I simply feed content into Twitter, Facebook, LinkedIn, etc. Good stuff, thanks.

Tactics 40

Tactics PR Planning Buzz 40

Convince & Convert

MAY 19, 2010

I've been posting questions to LinkedIn Answers like crazy, curating the answers I receive, and then informing those that provided the best answers that they've been included in a recent post on our blog (they agree to this first; there is a disclaimer in the question). — [link] [link] Ian Greenleigh Great post.

Social Media 137

Social Media Media Webinar Metrics Marketing & Strategy 137

Convince & Convert

AUGUST 26, 2010

The drawback is that they are only tracking Twitter and Facebook for now, so if you need to monitor blogs, blog comments, discussion forums, Linkedin or anything else on behalf of your company or clients, you’ll need to gather that data elsewhere. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

MAY 20, 2010

However, my preference is for the baby naming approach – selecting key performance indicators (KPI) before a single Tweet is sent, blog post is written, or Linkedin group is christened. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I’ve worked in both camps, and have seen both succeed.

Social Media 116

Social Media Webinar Metrics Media Paid Search Agency 116

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Linkedin Similarly, the Linkedin iPhone app has made major strides, and I find myself rarely using Linkedin via a computer any longer. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136