Valasys

NOVEMBER 28, 2023

Radio, television, newspapers, and magazines continue to be powerful instruments in the marketer’s toolbox. Content Marketing: Crafting Compelling Narratives The art of storytelling is the foundation of many effective marketing techniques, and content marketing takes centre stage here.

Guerilla Marketing 40

Guerilla Marketing Word of Mouth Advertising Agencies Planning 40

Contently

JULY 14, 2016

There have been countless viral hits, memes, and even YouTube celebrities, but no single work that has changed how people tell stories online. The absence of those stories doesn’t mean YouTube is any less valuable than film or television. ” Strangely enough, that’s not the case. Drama is hard.

Youtube 60

Youtube Cable Television marketing Storytelling 60

Marketing Insider Group

MARCH 31, 2014

And it’s certainly NOT about making “viral videos.” Storytelling. You’re already seeing this with Netflix and Red Bull and Amazon and I think we’re going to see a lot more of this as brands battle for customer attention with television producers and movie studios and musicians. Content Marketing Ground Rules.

Branding 100

Branding Brand Identity B2B Thought Leadership Custom Publishing 100

Hubspot

APRIL 16, 2019

Game of Thrones is considered one of the best television shows ever made. However, Game of Thrones’ masterful storytelling isn’t the only reason why it’s season eight premiere broke HBO’s ratings record. What is buzz marketing? Your spectacle needs substance.

Buzz 73

Buzz Paid Search Agency Word of Mouth Viral Marketing 73

Adobe Experience Cloud Blog

APRIL 2, 2015

Author: Dayna Rothman Television show season finales have a tendency to send fans into a frenzy, even before the last episodes air. What makes The Walking Dead ’s finale so unique is its timing and its ruthless storytelling techniques. Some programs have a greater hold over viewers than others. The program broke its own record of 15.7

Planning 48

Planning Television marketing B2B Thought Leadership Thought Leadership 48

Contently

MAY 25, 2016

Shortly after, the excitement over mobile storytelling spread to communities in the U.S. Companies can work with Wattpad Stars (the site’s most popular writers), track data through Wattpad Insights, and even adapt their stories for television through Wattpad Presents. The business of storytelling.

Paid Search Agency 78

Paid Search Agency Storytelling Advertising Agencies Mobile Marketing 78

Content Standard

OCTOBER 2, 2020

” — Lymari Morales “Good content isn’t about good storytelling. ” — Neil Patel “Going viral is not an outcome; it’s a happening. Social media is more like a telephone than a television.” ” — Shane Snow “Storytelling is the oldest profession.”

Paid Content 118

Paid Content Top of Funnel Planning Paid Search Agency 118

Single Grain

MAY 9, 2023

1) Easily Shareable There are reasons you hear stories about ordinary people going viral on TikTok – videos are easily shareable. The ad has great storytelling, addressing a pain point many women face – razors marketed to men are better quality than those marketed to women. 53% of U.S.

Paid Content 52

Paid Content Paid Search Agency Advertisements Advertising 52

Hubspot

MAY 16, 2014

A quickly-crafted 140-character statement can break a story, share an announcement, bring down a brand, or go viral. Tweets have become substitutes for press releases, statements, and press conferences because Twitter is prone to virality and is more accessible to the public than more formal, jargon-filled content. Major #fail.

PR 28

PR Press Public Relations Viral Marketing 28

Convince & Convert

OCTOBER 22, 2013

Imagine a campaign that delivered content across your browser, television, and Google Glass. The best big content projects go way beyond the form and achieve something that is really hard, which is storytelling. Volume of traditional PR opportunities that often arise from highly viral content.

Work Management 150

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 150

Brandpoint

APRIL 17, 2024

It’s the placement of your product in a television show, movie, video game or other entertainment-based media. Branded content, by contrast, is expertly crafted storytelling that reinforces your brand identity and resonates deeply with your audience. The best branded content is storytelling that evokes emotion.

Product 62

Product Branding Brand Identity Content 62

Marketing Insider Group

APRIL 13, 2015

It’s also an amazing opportunity to learn about the art of storytelling and apply that to your brand’s desire to connect with your own target audience. Mangiaforte shares these 5 Storytelling Lessons from Game of Thrones. It would be storytelling, plain and simple – and that’s the dream, isn’t it?

Storytelling 100

Storytelling Television marketing Viral Marketing Social Media 100

Sprout Social

MARCH 27, 2023

In their standout campaign, the former children’s television star interviews the team at Flock Freight to determine the size of f loads, s loads and other loads. ? Its stunning imagery led to almost instantaneous viral success. We just figured out fuckloads. ? We just figured out fuckloads. ? We just figured out fuckloads. ?

Social Media 130

Social Media Paid Content Campaigns Media 130

Content Standard

NOVEMBER 20, 2017

In fact, more video is uploaded to the Internet in a single month than network television has produced in three decades, and it has been predicted that as of this year, 74 percent of all Internet traffic would be video. Armed with this knowledge, your CMO cries: “Make me a viral video!” Does the Medium Suit the Message?

Viral Marketing 77

Viral Marketing Video Marketing Top of Funnel Content 77

Scoop.it

FEBRUARY 11, 2021

You come across various advertisements (in newspapers, magazines, online, radio, television, catalogs, direct mails, on-the-go, etc.) Memes are entertaining, funny, easy to digest, and have the potential to increase brand exposure and go viral. on a daily basis, but how many of them do you remember precisely?

Campaigns 99

Campaigns Paid Search Agency Content Ad Exchange 99

Single Grain

APRIL 28, 2020

Just take a look at one of their recent ads which generated nearly 800 comments : Not only is the engagement practically viral, but people love him! He’s an incredible storyteller and thoroughly understands the dreams, fears and desires of his audience. Look at what they have to say in the comments: So why are they so successful?

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Content Marketing Institute

AUGUST 14, 2018

Wish would die: Explainer videos made to go “viral” without any understanding of who the target audience should be. Wish would die (well, evolve): I wish storytelling using heroes, villains, and victims would evolve into a more conscious story about self-discovery and unlocking humanity’s harmonious potential. drewdavishere.

Content Marketing 99

Content Marketing Work Management Paid Search Agency Advertising Agencies 99

Single Grain

FEBRUARY 10, 2020

Wondered if CTA and CTR were out-of-state television networks? Storytelling. Storytelling in content marketing is a powerful way of writing that involves a well-thought-out narrative that enables readers to relate on an emotional level to a business and see the benefits of its offerings. Top of the Funnel (TOFU). White Paper.

Top of Funnel 130

Top of Funnel Paid Content Lead Ranking Content Marketing 130

Convince & Convert

APRIL 18, 2016

These headsets were sent in preparation for NYT VR, a virtual reality mobile app The New York Times developed, designed to provide its readers with innovative and powerful storytelling. In 2015, Silentó’s “ Watch Me (Whip/Nae Nae) ” was everywhere—radio, YouTube, television, and your neighbor’s bar mitzvah.

Campaigns 98

Campaigns Branding Brand Identity Mobile Advertising 98

Content Standard

MARCH 7, 2018

” Scott references Hashtag Our Stories , an online platform “empowering mobile storytelling communities and creating shows in every language.” “If we have a powerful story to tell, nothing can stop it going viral—the traditional media no longer has a monopoly on information. .” ” The answer?

Branding 62

Branding Brand Identity Broadcasting Peer-to-peer 62