article thumbnail

8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

article thumbnail

How to Use Content Marketing for Customer Retention

Marketing Insider Group

Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience. Use Storytelling in Your Marketing. Not only will this group be more likely to buy from you again (or continue buying from you), but they’ll help you spread the word about your products or services.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Brand Advertising is Beneficial for B2B Marketers

Valasys

Smart brand advertising is a result of sere creativity, storytelling & long-term brand building. Also, positive word-of-mouth marketing (WOMM) is a repercussion of delivering an excellently seamless after-sales experience. Read more on: 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

article thumbnail

How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Therefore, the businesses need to make sure that they use visual imagery for brand storytelling in a way that inspires customers to not just make a purchase but emotionally connect with the brand. Surely, scaling up personalization to streamline B2B Sales Cycle involves Assistance from Visual Storytelling.

article thumbnail

5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

By Impactful Storytelling: Stories have the power to entice users to act. ” So, when it comes to effective inbound strategies for marketing, impactful storytelling becomes very important. Let’s delve into some ways employing emotional analytics in B2B omnichannel content strategies can be beneficial for the businesses: 1.

article thumbnail

How to Build Customer Loyalty with Content Marketing

Valasys

Employ Storytelling : Buying is more of an implicit decision. Incorporating the most effective forms of content such as videos for visual story-telling & podcasting for audio-storytelling, equips the marketers to engage & spellbound the customers. Wrapping Things Up.

Loyalty 72
article thumbnail

Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

Invest in Visual Storytelling using Facebook Ads: For generating the top Facebook Ad ideas for B2B businesses, the companies will require to think outside the box. WOMM) are effective stimulators of conversions & also assist in omnichannel reputation building & management.