Small Accounts = Big Wins with Telemarketing
The Mx Group
APRIL 26, 2018
And second, Sales takes issue with the quality of the leads Marketing provides to support them in hitting those goals. Combine that 50% failure rate to meet sales targets with MarketingProfs’ research that Sales ignores nearly 80 percent of the leads Marketing sends them , and it’s easy to conclude that these two sales problems are likely linked. In fact, you may be dealing with an organizational structure issue, rather than one of lead quality or Sales buy-in.