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The Ultimate Guide to SEM (Search Engine Marketing)

Hubspot

Search Engine Marketing, or SEM, is one of the most effective ways to grow your business and reach new customers. When this is the case, it's critical you invest in a SEM strategy. What is SEM? When a user types in a certain keyword, SEM enables your business to appear as a result for that search query.

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#SMX East 2016: Search Engine Marketing Strategies & Top 5 Takeaways

QuanticMind

Search engine marketing strategies, social, expanded text ads (ETAs), product listing ads (PLAs), cross-device attribution and many other topics headlined this year’s #SMX East. In the world of paid search, change is in the air. 2) Search engine marketing strategies power rapidly-developing retargeting tactics.

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KEO Marketing Captures Top Honor for Search Engine Marketing in Business MARKETING Association 2015 B2 Awards

KEO Marketing

May 27, 2015 – KEO Marketing Inc. , a leading full-service business-to-business (B2B) marketing agency, today announced that it won the top award in the category of Search Engine Marketing (SEM) in the 2015 Business Marketing Association (BMA) B2 Awards. About KEO Marketing. PHOENIX, Ariz.,

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7 Google Ads Influencers to Follow

Brandpoint

It’s also a great investment for researching the keywords you can use to enhance and inform your traditional content marketing efforts. Follow him on Twitter to see updates on his blog , presentations and notifications on live speaking events. She regularly contributes posts for Search Engine Watch and The SEM Post.

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75 PPC Influencers Who Are Changing The Game

Atomic Reach

These numbers are huge and the professionals on this list will readily share their experiences and insights on the topic with anyone searching for more practical information. She wrote “Web Marketing for Dummies” and a series of other e-books on PPC. Find her on Twitter and LinkedIn. Find him on Twitter and LinkedIn.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Follow this digital marketing expert to get insights into buzzing topics like influencer marketing, the state of social media, as well as B2B marketing topics such as LinkedIn. You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform.

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32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

Twitter in particular proved to be the strongest performing platform for generating leads through social media. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Twitter is one solution. Savvy B2B Marketing (@Savvy_B2B).