Social Media Usage by Engineers and Industrial Professionals

Industrial Marketing Today

Last week I downloaded and read the new research report, “Social Media Use in the Industrial Sector” published by IHS GlobalSpec. Visit my website for more content on industrial marketing.]. Social Media Marketing Social Networking Google+ Industrial Marketing Lead generation LinkedIn videos YouTubeSome of the findings are consistent with their reports [.]. This is only a content summary.

Social media strategy leaders: Sarah Nilson

Biznology

Welcome to the next post in a series celebrating leaders in social media strategy. I’ve spoken with leaders in many industries but this is my first in pharmaceuticals! With a background in communications and public relations, Sarah has been at QuintilesIMS for almost three years now in several roles touching social media. Journey to the healthcare industry. This includes our company public websites, intranet, SEO, social media, and more.

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Your Content and Social Media: What You Need to Know

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Content and social media seem like the ultimate pair -- you create content, social media helps you amplify it. Engagement on social media boosts brand awareness, brand authority, and even website traffic. Content and Social Media: The Key Takeaways for You.

Graphic Design Trends for Social Media in 2021

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When it comes to social networks, success requires more than quality content and a competent strategy – the “third whale” is thoughtful design. We bring your concepts that inspire the best creatives in the world and conquer feeds of popular social networks.

4 ways social media can revitalize small business competition

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As small business owners navigate change and recovery in the wake of the pandemic, social media will continue to be a key element in accelerating their organizations’ future growth. Use social data for more than marketing. Drop your business social media below????????????

Does Social Media Really Generate Revenue?

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As these social networks have risen, a graveyard of failed businesses trailed behind them, Friendster, MySpace, Vine, and so many more. We then grouped this data by company size to understand how much of an impact social media following has, depending on business size.

B2B Advertising: 20 Examples of Terrific B2B Social Media Ads

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How different generations use social media: A complete guide

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Top 14 Social Media Management Tools for 2021

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The Impact of Social Media on Business in 2020

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How can you break through the noise on social media platforms to elevate your brand and gain traction for eBooks, blogs, and bylines if you’re one of so many fighting for the attention of internet passerby? Hosting webinars, posting about industry trends, sharing useful tips.

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Using Social Media for Marketing Professional Services

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6 low-hanging social media optimization strategies to boost engagement

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Social media optimization (SMO) is an entirely different ballgame. Because while businesses at large are on board with social media, many fail to make simple changes that could significantly boost their performance. Social searchability optimization.

How to Plan Your Social Media Strategy for Better Engagement

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If you have a personal social media account, you probably know that people don’t actually prepare what they post there. However, if your brand is on social media, you have to think differently : it’s essential to plan out what you will do there, as well as think about to whom you’re talking. If you aim to leverage those channels, you will need to develop a social media strategy. Here, you will see: What is a social media strategy?

6 Trends Highlighted at Social Media Marketing World

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by Lauren Harper | Tweet this Last week’s Social Media Marketing World conference was a dream for any social marketer. Not only were some of the biggest names in social marketing there to present (Jay Baer, Chris Brogan, Mari Smith, Mark Schaefer, to name a few), but there was content to cover pretty much any social related topic one could ask for. A picture is worth 1,000 words, or in the case of a social media manager, double the engagement.

Social media strategy leaders: Robert Bochnak

Biznology

How has your education and career brought you to where you are now, a leader in social media strategy? I am the Director of Social Media for the Harvard Business School Office of Alumni Relations. It was in the graduate school office at Tufts that I started working in social media. At that time, social media was one of a number of areas I covered in the job. In this role I solely focus on social media for alumni relations.

Why you need a strategic approach to your LinkedIn network

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The power of your LinkedIn network is not just about how many connections you have. The power is more about who is in your network–both individually and collectively. How your LinkedIn network affects social media efforts. There are three key benefits your network can provide you: access, visibility, and credibility. Adding 1 st degree connections rapidly expands your overall network and the number of people who can see you and your activity.

6 lessons and predictions from the best social media campaign ideas of 2021

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Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. 6 social campaigns that captivated the internet in 2021.

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Biznology

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Preview: 20 Social Media Marketing Statistics from Upcoming Industry Report

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Why Sales Needs Social Media Engagement Insight

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4 Tips for Your B2B Social Media Strategy in 2020

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Social media strategy leaders: Lisa Marcyes

Biznology

How has your work brought you to where you are now, a leader in social media strategy? Loving the social aspect that communities offered so much, I transferred into a social media channel management role. I made the move to Marketo last year and have been so excited to have the opportunity to lead social media for one of the leading marketing software companies in the world! I currently manage all of the social media marketing strategy for Marketo.

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Hinge Marketing

And of the various spaces included in most marketing plans, B2B social media wins the superlative for most likely to change again tomorrow. The world of B2B social media is frustrating — often leaving marketing directors disoriented because what was working three months ago doesn’t work anymore. Inevitably this means that a good B2B social media strategy requires constant attention and experimentation. Any Industry Social Media

Rules 81

Social media strategy leaders: an intro to the series

Biznology

I continue to learn from his ever-expanding expertise and innovation in marketing and share it with my own colleagues, network and students. This is my first post – the introduction to a series spotlighting leaders in social media strategy. The “social media manager” – job title was not common ten years ago. But in 2016, organizations have a real business need to put someone in charge of listening to social media.

Clubhouse: Just Another Social Media Fad?

Content4Demand

Clubhouse is the latest social app to gain major traction and buzz in the tech and marketing worlds. A slew of pundits lamented on how Clubhouse will change the future of brand marketing and challenged the future of the podcasting industry as a result of the app’s rise.