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How to Approach Demand Gen in Challenging Times

The Point

Here’s a summary of what we’re telling them: * If you’re putting any kind of marketing messages in market, it’s critical to avoid – at any cost – the appearance of promoting your service or product as a quick solution to current problems. Provide (as many are) free versions of your product, or premium features, or extended licenses.

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inbound marketing training for free

The Effective Marketer

3 Responses to Inbound Marketing Training for Free David Meerman Scott says: June 22, 2009 at 3:29 am Hey Daniel, @repcor at Hubspot did a great job organizing these. David Reply Because You Can’t Beat Free Marketing Training « The Effective Marketer says: June 23, 2009 at 9:19 pm [.] United States License.

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Hubspot Product Review: Inbound Marketing Methodology, Not Just a Product

Smashmouth Marketing

About 18 months ago, Green Leads embarked on an aggressive plan to increase our inbound marketing activity. Along the way we started drinking some Orange Kool-Aid in the form of Hubspot's inbound marketing educational materials. That lead produced by inbound marketing now turns into an outbound marketing pursuit.

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How to Use Creative Commons to Find Free Images

Hubspot

Creative Commons was created as an alternative to restrictive copyright laws, and allows authors and creators (of images, animations, music, and more) to license their works for distribution and further use. There are seven different creative licenses artists can use, each one permitting a different level of sharing and reuse by the end user.

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5 Ways to Supercharge Your B2B Content Strategy with Original Research

Hinge Marketing

This is especially effective for sophisticated, digital inbound marketing systems. When organizations invest in marketing technology (martech) stacks, the content needed to fuel the system can sometimes be an afterthought. 1) License existing B2B research. Learn More About Licensing Existing Hinge Research. (2)

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How to choose marketing automation software

ClickZ

To create a human-like experience, ask yourself these questions before purchasing any kind of marketing automation software: #1 – How many people will be using the marketing automation software? Depending on the package, you will want to pay attention to how many seats or licenses are needed. #2 Lead management and nurturing.

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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

Many will offer sample certifications and freely accessible coursework to get marketers started as well. Some of the more common certifications, both free and with commercial license, relevant for B2B digital marketers in particular: Google Digital Marketing Certifications. Bing Ads Accreditation.

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