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Adopting consent-based analytics for long-term marketing success

Martech

Apart from the EU, various privacy laws in the U.S., Canada, UK, Australia and other regions require notifying users about using cookies at least in your privacy policy or through an opt-out banner if any personal information is being collected. From WordPress to Shopify, there’s a solution out there for you.

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The Ultimate Email Marketing Glossary for 2022

SmartBug Media

Make sure to set an “Out of Office” autoresponder. Find out our top CRO best practices and quick wins. DKIM or DomainKeys Identified Mail is an email authentication technique that confirms that an email is sent by the owner of the sender domain. Double Opt-In. Build out a campaign around it! Opt-In and Opt-Out.

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How to Choose a Privacy Compliant A/B Testing Tool (Our Guide for German Optimizers)

Convert

Ask the following questions: Are the legal bases mentioned in their Privacy Policy? There are several lawful bases that Convert relies upon, which are published in our privacy policy. As part of Convert’s GDPR Project , Convert developed guidance for staff and a template to be used to carry out DPIAs.

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Historical Optimization: 3 Tactics To Get Your Organic Traffic Growing Back

CoSchedule

However, there’s good news for businesses whose domains have been on the market for quite some time (3 years and more). By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time.

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DealSignal vs. Clearbit: Choosing the Right Data Solution

DealSignal

Let’s dive in and find out if it’s really the better pick. So, to sum up: Sales Intelligence and B2B Marketing : Identifies key targets and connects with decision-makers in the B2B domain. Let’s delve deeper into the comparison to find out.

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The Best Email Deliverability Guide Ever

Act-On

Part 1: Mission Inbox-able Email deliverability isn’t yet a buzzword on the lips of every digital marketer out there. For instance, Google’s postmaster site rates domains on a 4-tier scale: bad, low, medium, high. Near the top of the funnel, it’s more likely that you’ll receive opt outs. But it needs to be.

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Third-Party Cookies are Crumbling: What Marketers Can Expect

DAGMAR Marketing

Safari became one of the first popular web browsers to block the use of third-party cookies using Intelligent Tracking Prevention (ITP), which restricts an advertisers ability to track users across domains. Instead, it is providing users with the option to block them on their own until they phase out completely in early 2022.