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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. What Are SERP features? What Are SERP features? SERP features are all the little widgets of information Google (or Bing) can put into the search results.

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Google’s SERP Features: Get Your Company Listed

Marketing Insider Group

Did you know that 51% of searches end without a click-through? When you consider that Google’s search volume is estimated at 5.8 billion searches per day , that’s a lot of unanswered questions. To capture your audience’s attention, it’s now critical for brands to get listed on Google SERP features.

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Paid Social Media for B2B: Strategies that Get Results

Oktopost

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

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Strategies and Trends for Effective Digital Advertising

Stevens & Tate

Every business, regardless of its niche or size, relies on marketing to build brand awareness, reach a target audience, foster customer relationships, and increase sales. But marketing is broad and relies on several networks, platforms, and systems. What is Digital Advertising?

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MatchCraft Launches Support for YouTube Video Ads

Matchcraft

Providing Resellers and Agencies with Campaign Management and In-Depth Reports for Their Video Ads Los Angeles, CA, February 7, 2023 – MatchCraft, a leading provider of digital advertising solutions, is proud to announce the launch of its newest feature, YouTube Video Ads.

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5 Key Entertainment Display Advertising Trends | 2021

Bannerflow

As a brand in the entertainment space, tapping into display advertising trends for 2021 and beyond could be key to maintaining relevance and customer loyalty. This is because consumers have turned to content they can access at home, via their smartphone or tablet. What will our entertainment display advertising guide cover?

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7 Essentials for Paid Media Plan with Examples

Oktopost

Paid media has become a non-negotiable in demand generation. B2B advertising expenditures in the United States totaled $32 billion in 2022, an increase from the $28.9 The data paints a clear picture – paid media is here to stay, and businesses are increasingly aware of its power.