Brandpoint

MARCH 26, 2020

1: Don’t be political if your product isn’t Some brands are known for taking a political stance, using curated strategies that thoughtfully connect their product to key messages that resonate with their audience. When looking at distribution tactics , think about how you can target by categorization such as age, gender and interest.

Paid Content 136

Paid Content Paid Search Agency Planning Content Marketing 136

ClearVoice

JANUARY 26, 2024

User-Generated Content: UGC also requires an investment — from curating to repurposing. Nowadays, marketers focus on compelling content that other thought leaders and influencers want to curate for their followers. Seventy percent of PR professionals struggle with creating effective content.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

KoMarketing Associates

JANUARY 22, 2015

That number swells to 93% if we only classify content marketing as “creation and distribution” and not a more formal business discipline, as detailed in CMI’s 2015 B2B Content Marketing Report. We tackle this step in two phases: List Curation – Understanding what information sources are valuable and relevant.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

KoMarketing Associates

MARCH 13, 2018

The good news is that when a technology or software vendor starts to think about link building as simply a component of their ongoing content distribution efforts, the task becomes much less daunting. Distribute media assets in locations like YouTube, Slideshare, or even Pinterest when applicable. Network through LinkedIn.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

MKT1

JANUARY 11, 2024

Create & distribute relevant, high quality content across all formats and channels faster Video, audio, & visual content - Create or edit brand assets yourself that would’ve required specialists in the past. They also help you distribute that content across the channels that work for your audience. What is it?

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

Content Marketing Institute

JANUARY 25, 2019

HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs. 3 New Content Distribution Tech Trends to Embrace Now [Tools]. Be your content’s PR team. The sheer amount of content getting shared online is one of the biggest distribution hurdles marketers face. Click To Tweet.

Paid Content 108

Paid Content Advertising Agencies Demand Generation Agencies Paid Social Agency 108

Scoop.it

APRIL 4, 2019

They provided a protected online space for coworkers to share knowledge and distribute intelligence, industry news, and key information in a timely manner. If you don’t have a collaborative, customizable solution for them to curate and share their knowledge, they won’t be able to positively impact your organization. The reason?

Enterprise Management 48

Enterprise Management Communities Top of Funnel Google 48

SocialPilot

MARCH 12, 2024

This content was distributed around the world after sponsored social media campaigns were launched. Take, for instance, the playlists curated by Wells Fargo to promote and familiarize their customers with their financial services. As a result, subscriptions to the Times skyrocketed.

Paid Content 84

Paid Content Campaigns Examples Advertising Agencies 84

KoMarketing Associates

FEBRUARY 23, 2016

Press Releases & Bylines: There are a few free PR distribution sites; however, the paid-distribution networks like PRweb.com and PRnewswire.com are made for faster media reach. Content Development & Distribution. Blog content development and distribution is an essential tactic to connect with your audience online.

Paid Content 120

Paid Content Online Marketing B2B Marketing Advertising Agencies 120

Webbiquity

SEPTEMBER 21, 2010

New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises. Set up properly, this could be an easy yet powerful way for an organization to create and distribute a social newsletter on the fly. The site also makes it easy to promote your newspaper through Twitter and Facebook.

Aggregators 100

Aggregators Blogger Media Curation 100

The ABM Agency

JANUARY 28, 2021

Programmatic : Programmatic advertising is all about delivering highly specific, curated content directly to relevant audiences at the right time—which is of the utmost importance for demand generation. PR: A successful demand generation campaign leverages nuanced PR strategies to generate excitement, build trust, and increase awareness.

Demand Generation 52

Demand Generation Demand Generation Agencies Demand Paid Search Agency 52

Adobe Experience Cloud Blog

NOVEMBER 11, 2016

And don’t forget about distribution. Everyone can be a publisher, but in order to be a successful publisher, you have to build your own distribution channels. The most forward-thinking companies combine social, PR, and content into one team that works hand-in-hand with demand generation, all reporting to the CMO.

B2B Marketing 134

B2B Marketing Top of Funnel Content Marketing B2B Thought Leadership 134

KoMarketing Associates

APRIL 24, 2014

Consider the following opportunities: Curated content marketing lists – make sure your subscribers are aware of the best content your organization is producing; presented in a manner that makes it easiest for them to link out or share in social media. Email Marketing. Image and video optimization. Social Media Marketing.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

Liveintent

AUGUST 9, 2022

more likely to recommend them to friends and family 6X more likely to stand up for the company in the event of a PR mishap. By focusing on just one or two distribution channels, you risk missing opportunities to reach new audiences and build brand awareness. Create and distribute custom content. Gather valuable audience data.

Paid Content 62

Paid Content Brand Identity Branding Cost per Acquisition 62

Content Standard

DECEMBER 4, 2017

Say what you will about curation as a content strategy; this is not the time. And, just like a new product, marquee thought leadership content needs a go-to-market strategy, including PR and distribution. It’s proprietary. Similarly, relying on influencers in this regard puts the resulting content in a gray area.

Thought Leadership 99

Thought Leadership B2B Thought Leadership Paid Search Agency Work Management 99

Webbiquity

MARCH 23, 2017

These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels. issuu gives anyone with digitally bound content the ability to upload and distribute their publications worldwide, in just minutes. Content Distribution Tools.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Scoop.it

MAY 9, 2024

“Content distribution” is a phrase that may seem mystifying to you. One piece of high-quality content can work for you repeatedly by simply breaking it into 5–7 pieces and distributing it across several different marketing channels. What Is Content Distribution? This is why effective content distribution is so important.

Paid Content 89

Paid Content Distribution Top of Funnel Webinar Metrics 89

Content Marketing Institute

SEPTEMBER 26, 2018

And, when we had a few unanswered questions, we curated responses from expert sources. Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.

FAQ 96

FAQ Paid Search Agency Content Marketing Work Management 96

Biznology

DECEMBER 22, 2015

I know for me, my core competencies are social media marketing , digital PR , influencer outreach and engagement , reputation management , and wikipedia curation services. Well, you know how it is, right? The cobbler’s company has no shoes, if you will.

Enterprise Management 80

Enterprise Management Online Marketing Work Management Marketing Automation Services 80

ClearVoice

DECEMBER 19, 2018

Content distribution helps brands share and spread content to their audiences and beyond. Distribution methods include company newsletters, organic and paid social media, employee email signatures, employee advocacy, paid media distribution, syndication, curated content hubs, and SEO. Curated content solutions.

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

seo.co

FEBRUARY 24, 2021

There isn’t room to use quick tactics like posting to web directories, SEO article directories, blog submissions, PR submissions, social bookmarking, and blog baiting. In other words, it is essential to know and understand the why and how elements or the purpose of your content management, creation, and curation.

Link Building 64

Link Building Ad Building Domain High Quality Lead 64

Only B2B

FEBRUARY 28, 2020

Often, the problem is down to distribution. Your business can combat this problem with a proactive content distribution strategy. What Is Content Distribution? According to HubSpot , Content distribution is the process of sharing, publishing, and promoting your content. Content Types For Distribution.

Distribution 118

Distribution Traffic Effectiveness Marketing & Strategy 118

Ambal's Amusings

DECEMBER 14, 2011

Do you want to learn what it takes to succeed with content marketing, with a drill down into the latest approaches, tools and services that make measurement, content creation, curation, publication and distribution more effective. Are you ready for the 2nd Annual Content Marketing Retreat in 2012 ?

Budget Programs 100

Budget Programs Content Marketing Marketing Automation Services Work Management 100

Sprout Social

JANUARY 18, 2017

You want to share this link in a Tweet, as part of your organic social distribution, for your website traffic campaign, targeting the term social marketing, with lifestyle creative and in the post you used the hashtag #socialmedia. We will walk you through building your own. Let’s say you want to share the following link: “[link].

ROI 74

ROI Paid Social Agency Marketing Analytics Tools Advertising Mediums 74

Convince & Convert

JULY 20, 2010

This helps inform the type of content that needs to be created, and where it should be distributed outside of the website (ex. prepare TV review content about HDTVs for twitter and blog comment distribution). Package for Consumption Observe what types of content social media users are interacting with and where. Im Jay Baer.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Hubspot

JUNE 10, 2016

You can search for content by topic or website, or explore curated topics. Working Popular Trends and Events Into Your PR Strategy. N ow that we have our tools and a well-stocked calendar of events, it’s time to find out how these can help us with our PR campaigns. Placement and Distribution Ideas. General Opportunity.

Trends 28

Trends Content PR Viral Marketing 28

PathFactory

OCTOBER 17, 2018

Another way is to give them VIP opportunities, access, and status–that could include speaking gigs, being featured in PR or case studies, anything that makes them feel more special. And, in the scope of ABM, you’ll have to curate or repurpose that much content for the various people involved in the buying decisions.

Account Based Marketing 40

Account Based Marketing ABM Ideal Customer Profiles Top of Funnel 40

Sprout Social

OCTOBER 20, 2022

Many Sprout teams work together to curate posts about open roles, product awards and cultural recognitions. When curating a story for our team to share in our advocacy platform, we provide pre-approved social copy so they feel confident they’re staying on-brand—while we’re reassured they’re representing our brand positively.

Social Media 107

Social Media Media Budget Programs Curation 107

LeadSquared

OCTOBER 27, 2015

If your budget doesn’t allow for that, you can try your hand at curated content. Content distribution (reaching the masses ). If your budget allows for it, sign up with a PR agency to get published in more places. Just remember, in your zest to distribute your content, don’t come across as spammy.

Webinar Metrics 52

Webinar Metrics FAQ Practices Brand Identity 52

Webbiquity

APRIL 10, 2017

Create a curated stream of news and posts from any number of RSS feeds, including publications; blogs; YouTube channels; topics, competitors and brand mentions (through Google Alerts); and internal business content. ” — PR Daily. Showcase reviews: PR Daily. 28: The 21 Best Content Curation Tools. #29: RSS Readers.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Scoop.it

MARCH 11, 2021

To gain this control, you need to get intentional about the content you publish and curate. Check out part 2 on content organization and curation, and part 3 all about content distribution. Want to organize and distribute these pieces effectively? The bad news? This guide will show you how. How to build your content hub.

Curation 67

Curation Advertising Agencies Press Content 67

Single Grain

MARCH 9, 2021

Content creation and distribution are done to educate prospects and to influence their minds so that they start using the promoted products or services. PR, content distribution, influencer marketing, and media tie-ups are done to acquire relevant and quality links. Content marketing is a vital part of both B2B and B2C SEO.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Webbiquity

JANUARY 6, 2015

There are fewer professional reporters and editors, and they inundated with more noise: it’s estimated there are now four PR professionals for every full-time journalist in the U.S. How can PR pros best utilize content in this environment? How can PR pros use social media tools to identify and connect with key influencers?

PR 100

PR Tips Best Practices Press 100

Webbiquity

JANUARY 24, 2017

” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. ” — PR Daily (Automate). Showcase reviews: PR Daily (Automate), RazorSocial (Technology). 1) TwitterCounter. Pricing: $9, $19 or $97 per month, plus enterprise pricing by quote.

Twitter 100

Twitter Marketing Automation Services Tools Best Practices 100

Webbiquity

MAY 11, 2017

Showcase reviews: B2B PR Sense Blog, Orbit Media Studios, RazorSocial. B2B PR Sense Blog. 28: The 21 Best Content Curation Tools. #29: 35: The 15 Best Content Distribution and Amplification Tools. #36: 35: The 15 Best Content Distribution and Amplification Tools. #36: ” — Orbit Media Studios. Crowdfunding.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Marketing Management Software 214

Content Standard

DECEMBER 30, 2020

The 2020 Content Marketing Awards include 85 categories recognizing all aspects of content marketing, from strategy to distribution, from design to editorial. The Content Marketing Awards program is the leading international awards program for corporate content creation and distribution.

Advertising Agencies 86

Advertising Agencies Paid Search Agency Content Marketing Planning 86

Litmus

DECEMBER 18, 2023

Email often has to do its own PR, so curate extremely brief spotlights of your ongoing wins and distribute these broadly.” “Showcase your wins and publicize them internally,” says Bradford Johnson, Senior Director, Strategic and Analytic Services at Oracle.

Marketing Budget 106

Marketing Budget Budget Programs Marketing Budget Creation ROI 106