Sprout Social

JUNE 23, 2021

Don’t let your initial investment of time, resources, and relationship-building go to waste. Invest in your onboarding process and customer resources. This stat is striking for SaaS companies eager to reduce churn but is eye-opening for any business, really. ” Doing so today requires a combination of resources.

Work Management 119

Work Management Webinar Metrics Effectiveness Marketing & Strategy 119

SmartBug Media

JUNE 25, 2020

Product/Service-specific. Let’s look at what goes into creating this sales enablement resource. The details and benefits of a new product, feature set, or service being complex or difficult to describe. Your team struggling to break into a new market. Increase upsell success for new products/services by 10%.

Template 103

Template Case Studies Case Study Stats 103

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. helps with getting professional open source Shopping Cart with free current service.

Enterprise Management 253

Enterprise Management Marketing Automation Services Work Management Marketing Management 253

Heinz Marketing

SEPTEMBER 9, 2021

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. Welcome to the seventh installment of The B2B Marketer’s Quick Start Guide. Marketing Automation Platforms.

Marketing Automation Services 124

Marketing Automation Services Marketing Automation Automation Work Management 124

Hinge Marketing

DECEMBER 17, 2021

Sales and marketing team alignment makes a lot of sense, and in most small-sized professional services firms, they go hand-in-hand. But as companies continue to grow, it’s not uncommon for sales and marketing to fall out of sync, and this can lead to significant losses in visibility, profitability, and growth. .

Work Management 99

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 99

Inbox Insight

SEPTEMBER 10, 2020

And this means that marketing departments are searching for new solutions to help them stand out. We delve into our network of senior professionals and combine the content stats with our latest MarTech buyer survey to see what research themes are prominent in 2020. The marketing professionals we surveyed.

Marketing Management 86

Marketing Management Marketing Automation Services Research Planning 86

Inbox Insight

APRIL 19, 2021

of senior B2B marketers currently identify and prioritize market opportunities through analyzing their customer database and matching it to their ideal customer profiles (ICP). These findings have been uncovered in our latest research among the Insight for Professionals (IFP) community of B2B senior marketers.

Ideal Customer Profiles 98

Ideal Customer Profiles Demand Generation Account Based Marketing ABM 98

Optinmonster

OCTOBER 12, 2021

Are you looking for the right email marketing software for your business but not sure which one is the best to use? Email marketing software is just one tool that marketers and businesses use to reach out to their customers. Tracking stats such as click-through rates, open rates, read rates, etc. Increase brand awareness.

Hubspot 70

Hubspot Budget Programs Enterprise Management Email Marketing 70

Hubspot

JULY 22, 2020

Did you know that over 75% of agency marketers believe that they directly influence revenue? From this stat, it's easy to see that, whether your agency specializes in advertising or branding, you're actively helping clients reach their revenue goals. For more resources, check out some of these branding strategies and tips.

Paid Search Agency 100

Paid Search Agency Advertising Agencies Marketing Agencies 1 Ad Agencies 100

Oktopost

MARCH 23, 2020

B2B marketing and sales professionals are fighting a daily battle to convert a finite number of leads. This is why automation of B2B marketing and sales activities appears inevitable. It’s clear that organizations looking to scale up embrace automation tools and solutions to boost their marketing and sales operations.

Marketing Automation Services 99

Marketing Automation Services Top of Funnel Marketing Automation Automation 99

Inbox Insight

JUNE 7, 2020

79% of B2B marketers say that improving ROI of marketing activities is a key focus for 2020. And when it comes to inbound marketing specifically, proving ROI isn’t so straightforward. Why you need to measure your inbound marketing efforts. Successful inbound marketers don’t make decisions based on gut feelings.

Inbound Marketing 98

Inbound Marketing ROI Lead Ranking Sales Qualified Leads 98

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Valid for Cyber Monday Omnify - Omnify is an all-in-one Platform to schedule, manage and sell your services.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Vidyard

JULY 27, 2022

Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Marriage Counseling: 4 Strategies for Achieving Sales and Marketing Alignment 1.1 What Video Customer Service Can Do for You 2. The Stats on How Teams Use Customer Service Videos 3. Curating Resources 1.2

Template 73

Template Video Marketing Work Management FAQ 73

Martech

MAY 8, 2023

Is AI in marketing something new? It’s worth bearing in mind that AI has long had many, many applications in marketing other than creating content. Another veteran deployer of AI is Pega, using it first to predict next-best actions in its business process management offering, and later in its CRM platform. Generative AI.

Marketing AI 108

Marketing AI Enterprise Management Work Management Marketing Management 108

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. helps with getting professional open source Shopping Cart with free current service.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Lake One

JUNE 30, 2020

According to HubSpot, Sales Enablement is the iterative process of providing your business’s sales teams with the resources they need to close more deals. Resources include content, tools, knowledge and the information needed to effectively sell and close more deals. Sales and Marketing Alignment. Review the team stats.

Top of Funnel 52

Top of Funnel Marketing Automation Services Work Management Ad Building 52

Televerde

APRIL 20, 2021

Most don’t even have the resources to begin: 69% of marketers say traditional marketing roles can only do so much to improve customer engagement. Synch Data and Tactics in a CRM. Tools like these improve the customer experience without removing important human elements like live chats or customer service reps.

Marketing AI 59

Marketing AI Webinar Metrics Marketing & Strategy Touchpoints 59

Oktopost

AUGUST 4, 2023

5 Best Practices for Your Employee Advocacy Program Finding the Right Advocate Marketing Platform Why Turn Your Employees into Advocates? B ecause each employee has their own unique audience, their posts can tap into previously untouched markets and consumers, driving more qualified leads to your business.

Practices 48

Practices Best Practices Sales Qualified Leads Work Management 48

Sana Commerce

JUNE 16, 2022

This includes invoicing and fulfillment, data entry, business operations, and even basic financial services. Some of the different types of business process automation include: Marketing automation. Marketing automation allows you to set-up marketing processes that prime your business to capture the best leads and conversions.

Work Management 52

Work Management Process Automation Marketing Automation Services 52

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Hubspot

SEPTEMBER 21, 2016

This approach shouldn't change , but as consumer habits evolve, marketers and salespeople must adapt to better connect with and help their prospects and customers. To better understand how consumers are changing, we collected data from 4,500 marketers and salespeople from around the globe, resulting in the 2016 State of Inbound report.

Stats 28

Stats Inbound Marketing Lead Scoring Lead Ranking 28

Optinmonster

JUNE 24, 2021

AWeber has become one of the most popular email service providers (ESPs) on the market. But like all marketing tools, it may be lacking key features that your business is looking for. When you’re looking for an email service provider, you may think they’re all “pretty much the same.”

Small Business Marketing 64

Small Business Marketing Marketing Automation Services Work Management Business 64

Belkins

OCTOBER 31, 2019

All of that sounds hard, but the real challenge many business owners come across is their market or the identity of their market, to be more precise. When you start offering your products and services, you must be confident about them resonating with your intended audience. How do your customers adopt your product and services?

Ideal Customer Profiles 81

Ideal Customer Profiles Work Management Marketing Management Planning 81

EveryoneSocial

OCTOBER 13, 2020

The stats in the previous section earlier show that many salespeople are not only feeling the pressure but struggling a bit in a few areas. Today, 97% of consumers go online to find and research products and services. . Increase Your Alignment With Marketing . Social Selling Is Your Best Friend.

Tips 105

Tips Marketing & Strategy Work Management Statistics 105

Hinge Marketing

APRIL 19, 2018

Are you the marketing director of a recently acquired company? In this blog post, I describe several areas where marketing teams can make a difference right out of the gate. You can think of it as a roadmap to help marketing leaders like you navigate a merger or acquisition. Know your resources. So let’s get started.

Work Management 63

Work Management Marketing Management Planning Acquisitions 63

Jifflenow

AUGUST 29, 2022

To accelerate their sales pipeline, companies spend around 18% of their marketing budget exhibiting or sponsoring at the world’s premier conferences and trade shows. Recouping costs or demonstrating a positive ROI from an event marketing perspective is essential. What is Account-Based Marketing? Don’t believe us?

Account Based Marketing 52

Account Based Marketing Trends Trade Show Sales Qualified Leads 52

Porch Group Media

AUGUST 31, 2021

(Updated for 2021) How Do Your Email Marketing Strategies Stack Up? Email, like every marketing channel, has undergone major transformations over the years. Yet for those companies who are keeping up with the email revolution, email marketing brings in a hefty ROI. Sign up for our marketing tips and resources: Thank you!

Advertising Channels 52

Advertising Channels Webinar Metrics Generation Marketing & Strategy 52

Hubspot

MARCH 14, 2017

And if you haven't experimented with this powerful medium yet, you're missing out -- 66% of B2B marketers are already creating video content to support both their marketing department goals and larger business initiatives. Marketers starting out with video often wonder if they should just use YouTube to host their brand's videos.

Marketing Automation Services 93

Marketing Automation Services Top of Funnel Click Rate Budget Programs 93

Biznology

DECEMBER 3, 2013

In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. And what was I comparing all of these social CRMs, influencer-identification services, and blogger databases to? And I need a lot of them.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Hubspot

MARCH 18, 2020

Businesses use social media to market, sell, and provide support to their target audience and customers as well as learn about and bond with them. Social media analytics provides insight into a number of important factors that are directly tied to the success of your marketing efforts and your business as a whole. There are over 3.8

Social Media 101

Social Media Analytics Media Work Management 101

Inbox Insight

JANUARY 15, 2019

This market research guide is part of our B2B marketing planning series , designed to help B2B marketers tackle each phase of the marketing plan with greater confidence. This article focuses on how B2B market research is pivotal to the success of your B2B Marketing Plan and wider organizational success.

Planning 73

Planning Demand Generation Marketing Plans Research 73

Valasys

AUGUST 6, 2021

It is a known fact that email marketing has become the most effective form of marketing. You can improve your chances by comparing the email marketing platforms in the market right now, described in the blog. What is Email Marketing & Why Do You Need the Modern Email Deliverability Software Systems?

Marketing Budget 52

Marketing Budget Enterprise Management Marketing Automation Services Deliverability 52

seo.co

MARCH 3, 2021

Selling Search Engine Optimization (SEO) services to local businesses isn’t that complicated, but it’s also not like shooting fish in a barrel. Small businesses in the United States spend $497 each month on SEO services, and companies around the world spend more than $65B on SEO per annum. You have to act now!

Paid Search Agency 52

Paid Search Agency Advertising Agencies Enterprise Management Work Management 52

Belkins

OCTOBER 31, 2019

All of that sounds hard, but the real challenge many business owners come across is their market or the identity of their market, to be more precise. When you start offering your products and services, you must be confident about them resonating with your intended audience. How do your customers adopt your product and services?

Ideal Customer Profiles 40

Ideal Customer Profiles Work Management Marketing Management Planning 40

SalesIntel

FEBRUARY 20, 2023

One of the most important aspects of your CRM that require constant upkeep is your deal pipeline. Learn where you should focus on your limited sales and marketing budgets, especially at times like this when we are all asked to do more with less. I am the marketing director here at SalesIntel, and also your MC for the day.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Bombora 52

SalesIntel

FEBRUARY 20, 2023

One of the most important aspects of your CRM that require constant upkeep is your deal pipeline. In our webinar transcript below, we explain how you can put data and intelligence into the sales motion to give them efficiency, generate a consistent sales pipeline, and make the go-to-market team efficient.

Intent Data 52

Intent Data Marketing Analytics Tools Ideal Customer Profiles Intent 52

PureB2B

MARCH 22, 2017

Email marketing is very much alive. In fact, based on statistics from Campaign Monitor : More than 80% of B2B and B2C companies are still using email marketing technologies as part of their marketing strategies. Marketers have experienced an astounding rate of 760% added revenue from segmented email marketing campaigns.

Email Marketing 80

Email Marketing Lead Ranking Lead Scoring Sales Qualified Leads 80