article thumbnail

How to Convince Reluctant Sales People to Use Video

Vidyard

The rollout can’t just be, ‘Hey here’s a video tool that gets better response rates.’ If a few people get cold feet about cold-calling, half the team comes down with the rejection flu and avoids the phones. Morgan Jacobson HubSpot Principal Manager of Sales Strategy and Systems. Act-on drove 40% more leads.

article thumbnail

REAL Sales Wins with Videos — The Hubspot Way

Terminus

In this Takeover episode, hosts Nikhil Premanandan and Karthi Mariappan from Hippo Video speak with Dan Tyre , Sales Director at Hubspot , about how to use video-selling to humanize your sales process. At HubSpot, Dan has crunched the data repeatedly. So, before you write another robotic email, why not record a video instead?

Hubspot 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 7 Sales Books for Sellers of SaaS – for Spring Break 2019

DiscoverOrg

Other lessons include straight talk about cold calling, funnel math, segmentation, and sales tech. Yes, the author has actually built a $100 million business himself – a little company called Hubspot. Forgot Snag some of our favorite sales techniques here: [VIDEO] Cold-Call Competition.

article thumbnail

The Art of Qualified Appointment Setting: Strategies to Secure High-Value Meetings

Only B2B

Differentiating Between Cold Calls and Qualified Appointments Unlike cold calls, which often involve reaching out to prospects without prior engagement, qualified appointments are nurtured through research, personalized communication, and careful assessment of the prospect’s needs.

article thumbnail

Virtual Prospecting with Intent Data: Fueling B2B Engagement

Only B2B

The traditional methods of cold calling and generic outreach have given way to a more sophisticated approach that leverages data and insights to connect with prospects who are genuinely interested in your offerings. This approach leads to higher response rates, more meaningful conversations, and a shorter sales cycle.

article thumbnail

Deal Creation Bounces Back After Early April Lows [COVID-19 Benchmark Data, Updated Weekly]

Hubspot

These insights are based on aggregated data from over 70,000 HubSpot customers globally. The data from HubSpot's customer base reflects benchmarks for companies that have invested in an online presence and use inbound as a key part of their growth strategy. Both sales email volume and response rates increased.

article thumbnail

How to Convince Reluctant Sales People to Use Video

Vidyard

The rollout can’t just be, ‘Hey here’s a video tool that gets better response rates.’ If a few people get cold feet about cold-calling, half the team comes down with the rejection flu and avoids the phones. As mentioned above, sales emails that contain videos earn 3x higher response rates.