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Email Open Rates Best Practices

SendX

So imagine how you’d feel if fewer than one in five people who received your emails bothered to open them, let alone read them. Fortunately, there’s plenty you can do to push that figure higher – a lot higher. After all, how often do you open letters addressed to “The Resident at.”? Here’s how. I know I don’t.

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What Is a Good Open Rate for Email?(+ How To Measure Yours)

Optinmonster

As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? Your open rate is one of the most important performance metrics you can track.

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How to Increase Email Open Rate (With 10 Proven Tips!)

Optinmonster

Do you want to learn how to increase your email open rate? Your email marketing campaigns can only be effective if they’re getting opened in the first place. Only then can you entice subscribers to click your links and buy. This may lead you to wonder: What is a good open rate for email?

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10 Foolproof Ways to Skyrocket Your Email Open Rates

Outgrow

10 Foolproof Ways to Skyrocket Your Email Open Rates Do you ever feel frustrated when you spend time crafting the perfect email only to have it end up in your receiver’s trash folder? Many businesses struggle with low email open rates, and this significantly affects their marketing efforts. You’re not alone.

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What Is a Good Open Rate for Email?(+ How To Measure Yours)

Optinmonster

As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? Your open rate is one of the most important performance metrics you can track.

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Meaningful metrics: Going beyond open rates

ConvertKit

In episode 7 of the Deliverability Defined podcast, my co-host Melissa Lambert and I talk about the benefits and challenges of open rates, as well as other important metrics you should be measuring to fully understand your email performance. Why open rates aren't always reliable. Complaint rate.

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Why are my open rates dropping?

ConvertKit

If you see a sudden and dramatic drop in your open rates, don’t panic. And even if it takes a bit more digging, your open rates aren’t the be-all and end-all metric for measuring success. In this episode, Alyssa and Melissa outline the questions every email marketer should ask themselves if and when their open rates drop.