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59 Female Marketing and Growth Experts You Should be Following

Hubspot

We hope this inspires you to recognize more women in your influencer posts, and expand your social networks beyond the expected sphere of male founders. Joanna is Chief Marketing Officer of ClassPass , a tech advisor, and blogger at Entrepreneur.com, MarketingLand.com , and JoannaLord.com. Joanna Lord @JoannaLord.

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40 Awesome Marketing Tweets From 2011

Marketing Insider Group

e6e6e6 ;'> March 4, 2011 9:00 am via HubSpot Reply Retweet Favorite. B2B Inbound Marketing: Top tactics for social media, SEO, PPC and optimization [link]. RT @ ErinE : How Can #B2B Marketing Become More Social? from one of my favorite bloggers, @ leeodden [link] | Great post! shannonholato. Shannon Holato. MargieClayman.

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Twitter Testing Automatic In-Stream Image Previews on Twitter.com, and Other Marketing Stories of the Week

Hubspot

After a huge controversy last month about Facebook''s ad content policy, the social network is cracking down on which Groups and Pages are able to display ads alongside their content going forward. This week Bing announced that it is adding a new social element to its search pages called Bing Boards.

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6 Twitter Tips for Building Relationships and Generating Media Coverage

Hubspot

Are you aware that many journalists, reporters, and bloggers make themselves available on Twitter? Tweet Grader: Tweet Grader is one of HubSpot’s free marketing tools that can help you find the top Twitter users by location and also measure the online authority of a particular user. Download the full ebook here.

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6 Jobs the Best Social Media Managers Actually Do

Hubspot

My search for a someone to run HubSpot''s social media efforts has been an eye-opening, albeit frustrating, one. While engagement metrics can be tied back to a business'' bottom line, more often than not, social media marketers aren''t moving the metrics CEOs care about. A social media manager needs to be in the thick of it.

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The 31 Best Tools for Improving Your Writing Skills

Hubspot

Writer's block is a comforting lie we tell ourselves so we can stop writing and go do other, more pleasurable things," said Beth Dunn , HubSpot's UX writer and editor. "If Tools like Twords can help bloggers commit to writing consistently. HubSpot's Blog Topic Generator could come in handy. 1) Daily Page. Image Credit: Twords.

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Planning Social Media Content? Ask Yourself These 9 Questions

Hubspot

Then, shape and schedule your social media presence around those variables. Here at HubSpot, we’re big on buyer personas -- the semi-fictional “characters” that encompass the qualities of who you’re trying to reach. Outlining your personas is a vital part of planning your social media presence. 3) Who is your target audience?