Marketing Insider Group

MAY 22, 2023

Write a 10-minute YouTube video script about [product, blog, company, etc.]. Write 11 YouTube headlines about [topic] that contain the following keywords: [keywords]. Conduct a plagiarism analysis on this blog post : [insert blog post]. Conduct a plagiarism analysis on this blog post : [insert blog post].

Paid Search Agency 69

Paid Search Agency Work Management Marketing Management Webinar Metrics 69

Marketing Insider Group

MARCH 22, 2021

Our own website ranks organically for nearly 100,000 keywords, delivering an estimated 44.3 Well, look at the keywords driving most of our traffic: Semrush. What do you notice about these keywords? One blog could be someone’s only touchpoint with your brand. Guest blogs. Intermediate-level industry blogs.

Top of Funnel 339

Top of Funnel Paid Content Lead Ranking Lead Scoring 339

Marketing Insider Group

OCTOBER 3, 2023

Focus on quality keywords and best practices for title tags, meta descriptions, URLs, and headings. At MIG, we’re not afraid to step on a few toes in our blog by getting a little snarky and calling out ideas and practices that are wrong or just outright dumb. Blogs about hiring a cleaner will get stale and too self-promotional.

Lead Ranking 325

Lead Ranking Lead Scoring SEO Tips 325

Webbiquity

MARCH 9, 2020

Web pages for products and services that rank at or near the top of the search engine result pages (SERPs) get a disproportionate number of clicks, views, and impressions; research shows the top three non-branded results get about half of all search clicks , on average. Digital Marketing Adds Long-Term Value to Products.

SEO 291

SEO Marketing Budget Planning Marketing Proposals 291

Marketing Insider Group

FEBRUARY 1, 2021

Using buyer intent data will improve your content marketing, lead generation, copywriting, and keyword optimization efforts. Here are a few metrics that will help you understand which companies are more likely to buy from you: Keyword searches. competitor websites, target keywords, review sites). Engagement rates.

Buyer Intent 363

Buyer Intent Intent Work Management Marketing Management 363

Conductor

NOVEMBER 18, 2021

There’s a variety of benefits to focusing on long-tail keywords while developing a long-term strategy for head terms. In a study, Conductor found that once a long-tail searcher arrives at the website, they convert at a rate more than 2.5x What are long-tail keywords?

Long Tail Marketing 80

Long Tail Marketing Keywords Lead Ranking Lead Scoring 80

Contently

FEBRUARY 3, 2022

After a reasonably significant initial investment of time and money in keyword discovery, content creation, and backlink building, a lead generation company’s ongoing costs are then minimal. Target lower-competition, higher-volume keywords. First, find high-volume, low-competition keywords which have the necessary buying intent.

Lead Generation 216

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 216

Brightedge

JULY 1, 2020

5 min read While SEO and PPC are unique channels that both work well alone, combining insights and data from the two for greater results and more visibility can help your overall digital marketing strategy and help increase your ranks in the SERPs. Both SEO and PPC ads focus heavily around optimizing for specific keywords.

SERP 128

SERP PPC Top of Funnel SEO 128

Webbiquity

OCTOBER 27, 2020

Use Conversational Keywords. The way to do keyword research is drastically different for voice searches and regular searches. When optimizing for voice searches, you need to concentrate on conversational keywords. To find such keywords, you can use a keyword research tools like SEMrush and head to the Keyword Magic Tool.

Optimization 261

Optimization Marketing & Strategy FAQ Long Tail Marketing 261

Convince & Convert

JUNE 6, 2013

Keywords, keywords, keywords. That’s one way to use keywords—cram ‘em into your article or page. The best way is to use keywords in your headline. When the title matches, in some way, what the search engine user has entered, it’s what gets presented in the search engine result page (SERP).

Keywords 134

Keywords Long Tail Marketing Blogger Content 134

Marketing Insider Group

NOVEMBER 13, 2023

Video Source: Google Search Central Our tip: Make sure your headings are descriptive and contain relevant keywords. Keyword Optimization While SEO has evolved beyond just keywords, they still play a crucial role in helping search engines understand your content’s relevance.

Features 296

Features Marketing Agencies 2 Dwell Marketing Agencies 1 296

Adobe Experience Cloud Blog

JANUARY 9, 2020

Featured snippets are one of the most sought after spots on Google search engine results pages (SERPs). The average voice search query is about 29 words long. When someone utilizes voice search, they tend to say more conversational keywords compared to desktop. Tip #5: Long-Tail Keyword Research.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent. Keyword Relevance. Location-Based Keywords.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

seo.co

NOVEMBER 22, 2021

The term search volume refers to the number of search queries Google gets for a specific keyword. However, you might be surprised to know that you can drive traffic to your page without targeting high search volume keywords. So why not turn your attention to zero search volume keywords? Moving to Zero Search Volume Keywords.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Ranking 111

Marketing Insider Group

NOVEMBER 27, 2023

SEO Keyword Variations SEO is not a one-size-fits-all approach. Experimenting with different keyword variations can uncover niches that drive traffic but are less competitive. Start by identifying a set of new keywords, including long-tail keywords, which make up 70% of all SERP traffic.

Planning 293

Planning Lead Ranking Lead Scoring Paid Search Agency 293

Top Rank Marketing

MARCH 13, 2024

Trying to build an SEO strategy without a keyword strategy is like trying to build a plane without wings. Expert-led keyword research and planning are foundational to successful SEO, no matter the business, industry, or audience. What is a keyword strategy in SEO? It’s going nowhere. SEO is as much an art form as a science.

Keywords 116

Keywords Top of Funnel Long Tail Marketing Marketing & Strategy 116

Hubspot

MARCH 15, 2018

Does Blogging Help With SEO? Blogging helps boost SEO quality by positioning your website as a relevant answer to your customers' questions. Blog posts that specifically use a variety of on-page SEO tactics can give you more opportunities to rank in search engines and get customers to visit your site. SEO can be confusing.

SEO 101

SEO Optimization Long Tail Marketing Lead Ranking 101

Optinmonster

DECEMBER 20, 2023

Do you want to learn how to choose keywords for SEO ? Choosing the right keywords can feel like trying to find a needle in a haystack. Let’s dive into the five essential steps to choose the best keywords for your SEO strategy. Let’s dive into the five essential steps to choose the best keywords for your SEO strategy.

Keywords 98

Keywords Paid Content SEO Lead Ranking 98

Contently

MARCH 14, 2023

In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. Placing a question in the subhead and offering the answer in the body of the blog post can also help a piece of content rank.

SEO 180

SEO Content Marketing Tips Long Tail Marketing 180

Contently

FEBRUARY 8, 2023

In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. Peeking into keyword search is a great way to get on-the-money content ideas, giving you insights about what readers want to know. Another challenge?

Marketing AI 203

Marketing AI Trends Google SEO 203

seo.co

OCTOBER 7, 2021

Online keyword competition is fierce. Consider the the SERP result for “SEO”: Is it any wonder why you might be having difficulty ranking for a particular phrase? It all starts with keyword research, the process of uncovering keyword opportunities for your brand to rank higher in search engines.

Keywords 98

Keywords Marketing Budget Long Tail Marketing Research 98

KoMarketing Associates

JULY 18, 2017

Analyze the First Page of SERPs. Writing SEO content effectively cannot be attained without focusing on a theme and a specific keyword or keyword phrase. From there, plug in your theme (we focused on “content marketing” in the above example) to a keyword research tool to see what types of related queries have volume.

SEO 141

SEO Long Tail Marketing SERP Content 141

The Lead Agency

JUNE 19, 2023

Blogging has become a popular way for businesses to connect with their audience and establish themselves as thought leaders in their industry. However, in order for your B2B blog to be successful, it needs to be SEO-optimised. This means that your blog needs to be written in a way that appeals to both humans and search engines.

SEO 117

SEO B2B Lead Ranking Lead Scoring 117

Adobe Experience Cloud Blog

AUGUST 17, 2017

In this blog, I’ll cover the key factors you need to succeed with personalized SEO results as well as the best way to optimize. There are a number of factors that influence a user’s search engine results page (SERP). Keyword Tracking. One way personalization has changed SEO is that it makes keyword rank tracking more difficult.

Long Tail Marketing 134

Long Tail Marketing SEO Personalization Lead Ranking 134

seo.co

OCTOBER 4, 2021

From keyword research to backlinks to word length, there are several factors that impact SEO. Is there an ideal ratio of keywords to total word count for a piece of content to rank well in SERPs? What is Keyword Density? What is Keyword Density? So, the blog article has a keyword density of 1.3%.

Keywords 105

Keywords SEO Lead Ranking Lead Scoring 105

KoMarketing Associates

APRIL 1, 2020

This type of cross-linking further may establish SEO relevance between content marketing assets and keyword rich, lead generation-specific solutions pages. Types of content to consider: SEO Pillar Pages designed to capture broad objectives of a competitive keyword theme. Blog Posts supporting long-tail keyword opportunities.

Trust Marketing 180

Trust Marketing Marketing Management B2B Marketing Ad Building 180

Scoop.it

MARCH 21, 2023

2023 is outside, and most digital marketing specialists understand that today’s SEO is more than keywords in content and tons of backlinks from other resources. To win SERPs in 2023, we need to write content for people but, at the same time, make it look high-quality for search engines.

SERP 85

SERP Long Tail Marketing Dwell Content 85

Single Grain

OCTOBER 6, 2020

HubSpot released statistics stating that updating old blog posts increased traffic to old posts by 106%. I chose to use only data from the Single Grain blog, as this ensures that all blogs were updated under the same guidelines and reduces variables in the data. Updating Blog Posts Increased Traffic by 96%. The verdict?

Case Studies 111

Case Studies Case Study Traffic Long Tail Marketing 111

Single Grain

JUNE 26, 2020

Focus on Topic Clusters Instead of Keywords. The better Google is at answering queries within the SERPs, or directing users to ads instead of organic listings, the more money it makes. The SERPs are changing (and for most of us, not for the better). Here are 10 SEO methods that will help your site dominate the SERPs in 2020.

Traffic 145

Traffic Paid Content SEO Organization 145

Single Grain

MARCH 23, 2020

Wouldn’t it be nice if you could get keyword ideas for your content or your PPC campaigns without having to spend money on an expensive keyword tool? Well, you can do exactly that with Google Keyword Planner, a free keyword research tool offered by Google, that helps you: Get new keyword ideas for both new content and your Google Ads.

Keywords 124

Keywords Paid Content Google API 124

Adobe Experience Cloud Blog

JANUARY 25, 2018

In this blog, you’ll learn about the most recent changes to SEO and how as a marketer you can implement strategies to get ahead in 2018. Which directly contributes to why video content tends to rank better than regular blog posts. If video is encouraging engagement , that’s at least partly why it’s winning on the SERP.

Lead Ranking 134

Lead Ranking Lead Scoring SEO Long Tail Marketing 134

Webbiquity

JANUARY 28, 2013

How can you develop a keyword strategy that will set your site (or your client’s site) apart from the competition? Which tools beyond the most common are most useful for developing target keyword lists? Keyword Research Guides and Tools. Be Careful Using AdWords for Keyword Research by The Daily SEO Blog.

Keywords 100

Keywords Research SEO Tools 100

Single Grain

AUGUST 28, 2019

What if I told you that you could rank on the first page of Google search results for thousands of keywords? The more material you give Google to index, the better you’ll be able to rank for keywords. But you need to go beyond the 1,890-word blog post thinking. It ranks for 788 keywords. It has more than 900 backlinks.

Lead Ranking 97

Lead Ranking Lead Scoring Keywords Google 97

Oktopost

JUNE 16, 2020

I wrote an SEO-driven blog about pancakes. It’s at the top of the Maple SERP. Long-tail keywords! Long-tail keywords who?) We’re creating blog posts and a few grated assets. Watch the live broadcast: Or simply laugh-out-loud reading the jokes used in battle. A webinarrrrrrr!

B2B Marketing 126

B2B Marketing Long Tail Marketing B2B Churn Rate 126

Moz

APRIL 29, 2019

Posted by TheMozTeam This post was originally published on the STAT blog. Keyword lists keeping you up at night? There’s a lot that goes into producing a robust keyword list and having one can make the difference between seeing the whole SERP landscape or getting just a glimpse. We feel you — and so does every other SEO.

SERP 61

SERP Keywords Ad Building Stats 61

Hubspot

JANUARY 20, 2020

Most people searching for "skiing" aren't interested in reading a blog post about it — they're interested in seeing it visually via YouTube, or finding nearby locations so they can ski themselves. Keyword Research is All About Telling a Story. Not every keyword you find is just a single blog post.

Keywords 90

Keywords Hubspot SEO Research 90

Single Grain

AUGUST 20, 2020

Plenty of businesses comb through blog posts, online courses and webinars that all promise to help them improve their on-site SEO, only to find themselves reading the same basic information over and over. You already know about meta descriptions, title tags and primary keywords. Advanced SEO Tip #1: Create an FAQ Page Schema.

SEO 138

SEO FAQ Lead Ranking Lead Scoring 138