Buzz Marketing for Technology

JUNE 27, 2008

They like collaborating, and they dont want artificial barriers to collaboration to stop them from adding value. . | Cosmos. A book was published several years ago by Bill Jensen ( Work 2.0 - Rewriting the Contract ), which outlined four principles for the rapidly-approaching interconnected workplace of the near future.

Peer-to-peer 100

Peer-to-peer Ideal Customer Profiles Lead Ranking Network Marketing 100

Contently

MARCH 16, 2018

In my career, I’ve spent a lot of time dissecting what content marketing is and how we as leaders and marketers can use content to develop meaningful connections with the audiences that matter most to us. To me, content isn’t only a creative outlet, and it’s more than just another marketing tactic. was a young startup.

Peer-to-peer 167

Peer-to-peer Ad Building Barriers Touchpoints 167

Unbound B2B

JANUARY 17, 2023

According to a study , 75% of businesses will be subscription-based by 2023. The subscription-based businesses can run at cheaper rates. Content marketing is the leading method to improve your subscription sale. The subscription-based business models are extremely popular nowadays. This business model works for all digital businesses.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Budget Programs 40

Conductor

NOVEMBER 18, 2021

In a study, Conductor found that once a long-tail searcher arrives at the website, they convert at a rate more than 2.5x There’s a variety of benefits to focusing on long-tail keywords while developing a long-term strategy for head terms. higher than visitors who searched on head terms. How long should a long tail keyword be?

Long Tail Marketing 80

Long Tail Marketing Keywords Lead Scoring Lead Ranking 80

Martech

JANUARY 20, 2022

Virtual events weren’t born of COVID-19, but their development and evolution were dramatically accelerated by the pandemic. It’s indisputable that virtual events are as varied in format as their physical world counterparts. Here’s what’s inside: What is a “virtual event”? Virtual event history. Virtual events are NOT physical events.

Digital Asset Management 139

Digital Asset Management Work Management Marketing Management Planning 139

Single Grain

MAY 11, 2023

Can you believe that it’s been nearly three decades since the first online ad graced us with its presence? That’s right. In 1994 , the very first banner ad appeared on a previous iteration of today’s tech site, Wired. It marked the dawn of a new era of digital marketing that would transform the world into the digital landscape we know today.

Paid Content 52

Paid Content Cost Per Click Advertisements Advertising 52

Hinge Marketing

NOVEMBER 8, 2017

Branding a professional services firm comes in two flavors: 1) rebranding an existing firm or service line, and 2) launching a new one. These two approaches to a brand launch are similar in overall process but distinct in their twists and turns. Brand Launch Defined. It is the perfect time to develop a compelling value proposition.

Work Management 91

Work Management Brand Identity Branding Marketing Management 91

Content Standard

NOVEMBER 30, 2017

Why on earth would you lock them?” On one hand, the site offers a heavy measure of anonymity behind their username structure and lower barrier for entry in terms of personal information. You could even be one of the few unfortunate marketers to have their creative featured in a “worst of” list at year’s end.

Brand Identity 50

Brand Identity Branding Planning Paid Search Agency 50

Heinz Marketing

APRIL 26, 2021

We’ve been doing sales enablement research for years. One of the first surveys we did, we asked people in sales what are the biggest time-wasters? What are the things that keep you from spending more time actively selling? Listen in and/or read along with the transcript below. Boy, if you’re in Seattle, you need to go outside.

Top of Funnel 122

Top of Funnel B2B Thought Leadership Forecasting Thought Leadership 122

DivvyHQ

JUNE 7, 2017

In fact, working in content today means you’re locked in a constant battle with what we at DivvyHQ call the Content Cookie Monster (known in other circles as the “internet”). Which is exactly why in our recent research on content planning , we asked respondents about their biggest barriers to content collaboration.

Planning 40

Planning Content Advertising Agencies Creativity 40

Webbiquity

JUNE 17, 2013

The positively awesome Angie Schottmuller identifies a baker’s dozen barriers to social media engagement on your website, such as requiring account creation or sign-in in order to comment (“Ease up on the form lock down. And being edgy meant using a slightly different shade of blue as the dominant color.

Design 100

Design Resources Mobile Advertising Landing Pages 100

Hubspot

SEPTEMBER 17, 2018

According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. In addition, a Facebook executive recently predicted that the platform will be all video in less than five years. Why is this important? Well, if you aren’t creating video, you’re likely falling behind.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

nDash

FEBRUARY 28, 2020

Technology has lowered the barrier to entry across industries, leaving us with the Seth Godin quote. However, HubSpot partner agencies share a common mission—to generate more leads, increase revenue, and maximize ROI for their clients. And the core of that mission has always been the inbound methodology. Here’s the problem, though.

Work Management 59

Work Management Hubspot Marketing Management Service 59

Single Grain

AUGUST 27, 2019

They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI. The average email open rate is 20.81%. And emails with personalized subject lines generate 50% higher open rates.

Open Rate 103

Open Rate Work Management Click Rate Paid Search Agency 103

Vidyard

SEPTEMBER 23, 2021

Onboarding Your Remote Sales Team 1.1 Company Onboarding Videos 1.2 Get Set Up on the Tech Stack 1.3 FAQ Videos 2. Training Your Remote Sales Team 2.1 Practice Pitching 2.2 Customer Stories 2.3 Troubleshooting 3. Coaching Your Remote Sales Team 3.1 Check-Ins 3.2 Instant Replays 3.3 Course Correction 4. Communication with Your Remote Sales Team 4.1

Video Marketing 65

Video Marketing Sales Management Product Enterprise Management 65