How to ensure hosting security for your website?


Several points must be carefully considered when building a secure environment, especially when it comes to e-commerce. A quality and secure hosting that values solid standards can guarantee the best conditions for the company and its customers.

3 Lessons From 1 Year of COVID-19 Selling


We have been selling in COVID-19 conditions, at some capacity or another, for more than a year now. Do not think in terms of 100% virtual selling. Do not think in terms of 100% in-person selling. There are fewer barriers of access with virtual settings.


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Why and How to Send A Personalized Discount Email


We’re all familiar with the anxiety of survival in a fiercely competitive environment. Sending a personalized discount email is one great way to stand out from the crowd, and it has incredible long-term benefits. Personalized email campaigns work much better than generic ones.

TrustRadius 2021 Women in Tech Report

TrustRadius Marketing

We’ve now spent a full year under pandemic conditions in an industry marked by upheaval. Women face more barriers to promotion in tech. 39% of women see gender bias as a barrier to promotion in 2021. 37% of women of color in tech feel that racial bias is a barrier to promotion.

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Brand positioning guide: how to consolidate your company’s strength in the market?


The more we are in the Internet world, the better the business will be in general, since the virtual environment transcends geographical barriers that prevent the companies’ exponential growth.

How the AEC Industry Can Reposition for Growth

Hinge Marketing

Whatever the scenario and underlying conditions may be, Q4 is a popular time to assess past wins and losses and plan for the next 12 months. Yet, many of today’s AEC firms use strategic planning as a short-term, tactical tool, rather than an opportunity to explore new avenues for growth and innovation. Add to that the impact that technology and the erosion of geographic barriers and you have an all-new business development environment.

What Burning Man's 10 Principles Can Teach You About Building Community

Higher Logic

The product of this inclusive environment? In terms of finances, we don't always have the flexibility to change or lower our membership fees or product pricing. In order to preserve the spirit of gifting, our community seeks to create social environments that are unmediated by commercial sponsorships, transactions, or advertising. While Burning Man is an incredibly freeing place, a common misconception is that it's a total free-for-all environment void of rules.

Competitive Strategy for Professional Services

Hinge Marketing

Competitive strategy is the long-term approach firms use to gain a competitive advantage in the eyes of their target audience. This is the strategy that made the term “offshoring” popular. Your firm’s culture can be the source of a competitive advantage if two conditions are met. Today, technology has broken down geographic barriers and buyers are becoming increasingly comfortable hiring firms around the country and even overseas.

Sales Pipeline Radio, Episode 201: Selling into Healthcare During a Pandemic. Q & A with Nurse Lindsay Leeder @VeraWholeHealth

Heinz Marketing

This was an amazing episode, we covered selling in today’s environment as well as why 20 seconds of washing your hands is important, where we usually “miss” regardless, why vaccines and treatments take so long to develop and more! What are the barriers are facing?

Knowledge Worker 2.0 - Power to the people

Buzz Marketing for Technology

Other Terms Of Service Violation. ));"/> " style="display:none;" align="center">. Slide 19: This creates an environment where good KM is impossible [link] Slide 20: a closed culture Slide 21: information is owned and held selfishly Slide 22: trapped within feifdoms holding that information Slide 23: Knowledge workers are forced to look like this limited in scope and location custodian of information knowledge as process use rigid ways of organising information Slide 24: So?

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The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity

Content Marketing Institute

The barrier standing between you and the life you are capable of living is a lack of consistent execution. Unpredictability and lack of flexibility – It’s impossible to predict market conditions a year in advance. Proximity, such as when a request is presented, is evaluated in consistency terms. In these conditions, personal relationships and trust play crucial roles.

Towards a Theory of Digital Literacy: Three Scenarios for the Next Steps

Buzz Marketing for Technology

This paper focuses on the discussion of the digital literacy skills that are considered necessary for effective and mindful learning in the emerging digital environments. This grave lacuna in the current discourse on learning in general, and on learning in the digital culture in particular, calls for a clear and theoretically-grounded view of the basic literacies required for effective learning in digital environments. But what does this mean in concrete operational terms?

The Ultimate Guide to Freelancing


The independence, autonomy, flexibility, and unlimited financial potential are all incredibly inviting, especially for employees who are tired of their mundane work environment. After three years of teaching high school and realizing that it just wasn't going to be for me long-term, I decided to walk away. Today’s working environments are fortunately much more conducive to remote and freelance workers. Spell out all your pricing, due dates, and payment terms on your invoice.

The Ultimate Guide to Video Marketing


In fact, many photographers use the term Exposure Triangle to describe how they relate to light and how it interacts with the camera.). White balance tells your camera the color temperature of the environment you’re shooting in. The environment is lit with yellow fluorescent lights. Instead, if you know you’re recording in a controlled environment (like a conference room in your office) we suggest recording with a shotgun mic.

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

delicious b2bmarketing

The sheer pace of technology change means we constantly push the barriers back. But Plato, the pick of Greece’s golden generation… Read more… Neil Stoneman | October 14th, 2008 | no comments Good Reasons to do Social Networking in a B2B Environment Social networks are extremely interesting things. We just published a new web marketing white paper on the thorny subject of how to do PPC properly in an B2B environment.

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Mastering modern marketing technology leadership over 2 intense days


Designed for senior marketing and technology leaders — VPs and CxOs — who must address the organizational challenges of marketing technology management from the top down, this track will give you an inside view into how executives at some of the world’s top companies are leading in this new kind of marketing environment. Akamai has evolved its marketing function over the past year, moving from a sales-driven, event-focused marketing function to a buyer-centric digital environment.

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