ClearVoice

SEPTEMBER 22, 2023

Address this need by optimizing your content for voice search , such as including long-tail tech and software keywords in your content. And educate your audience on the latest in eco-technology through informative pieces. Easily narrate the story of your brand’s journey toward sustainability in your content.

Work Management 90

Work Management Marketing Management Webinar Metrics Software 90

Valasys

OCTOBER 2, 2023

In this article, we will explore six valuable tips to boost your local SEO efforts and enhance your small business’s visibility. Utilizing Long-Tail Keywords Long-tail keywords are specific phrases that potential customers might use in their searches. So, let’s dive in!

Small Business Marketing 52

Small Business Marketing SEO Tips Long Tail Marketing 52

ClearVoice

APRIL 12, 2022

This article will help you create a solid informational SEO content brief that you can share with your writer or freelancer to ensure that the content they create for you meets your expectations of having your article optimized for search. Click the high-ranking results and take a look at how their articles are written.

SEO 52

SEO Long Tail Marketing Top of Funnel SERP 52

Salesforce Marketing Cloud

NOVEMBER 15, 2023

If you’re thinking of buying a customer cigar humidor, please contact…” You get the idea. Explore long-tail keywords Longer, more specific keywords often indicate searchers who are closer to taking an action. Do they want guidance, how-to articles, a list of nearby shops, or something else completely?

Keywords 105

Keywords Research Traffic Lead Scoring 105

Zoominfo

MAY 29, 2018

We recommend optimizing for long-tail keywords that mirror the phrases or questions your customers and prospects actually use to seek out information about your products. Follow the tips within this article, and of course, continue to produce high-quality content. Bolster Your SEO Strategy with PR.

Optimization 153

Optimization FAQ Long Tail Marketing Content 153

Launch Marketing

DECEMBER 14, 2022

Did they search long-tail, specific keywords? It is hard to grab the attention of an audience when every marketing channel is constantly flooded with content and information. Adding other elements to the blog or being tactical about the information included can amp up engagement and drive more visitors to the piece.

Paid Search Agency 110

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 110

Tiecas

APRIL 23, 2024

Builds trust and authority: By providing informative content (blogs, whitepapers, case studies), manufacturers establish themselves as thought leaders and trusted advisors. downloading resources, requesting further information), even if they’re not ready for an immediate RFQ?

Lead Ranking 64

Lead Ranking Lead Generation Lead Scoring Sales Qualified Leads 64

Bluetext

OCTOBER 19, 2023

Long-tail keywords that reflect user intent can be particularly effective in attracting the right audience. This can include in-depth articles, whitepapers, and case studies. Valuable content not only attracts organic traffic but also positions your brand as a trusted source of information. Contact Bluetext for help.

SEO 45

SEO Brand Identity Branding Long Tail Marketing 45

seo.co

FEBRUARY 19, 2021

But what a lot of people miss is the fact that “content” refers to more than just the articles on your blog. In HTML, there are actually six different heading tags designed to inform a browser (or a search bot) which headers are most important. Contextual information. H1 header tags also provide contextual information to Google.

Tagging 85

Tagging SEO Lead Scoring Lead Ranking 85

Marketing Insider Group

AUGUST 1, 2023

This could mean: Creating engaging content Being active on social media Partnering with other brands to reach a wider audience Attending industry events Publishing thought leadership articles Offering webinars or workshops The goal is to show your expertise and build trust with your audience.

Social Media 204

Social Media Cost Per Click Cost Per Thousand CPM 204

seo.co

JANUARY 18, 2022

The Google Knowledge Graph is a feature that started rolling out back in 2012 in order to improve the amount of information available online and the speed at which users could find it. Google gathers this information by dissecting and interpreting information found on external authoritative sites.

SEO 105

SEO Google Optimization Lead Scoring 105

Mailmunch

MARCH 4, 2021

Voice search allows you to find information on the Internet without using a keyboard. To find information on the Internet, voice assistants use data from search engines. First of all, sites that provide useful and relevant information should think about optimizing voice search. High domain authority and rating.

Optimization 75

Optimization Long Tail Marketing Amazon Work Management 75

seo.co

APRIL 17, 2022

Prospective clients now have access to more legal information than ever before, and your competitors are working harder than ever to make sure they attain more visibility than you do. It also gives you a chance to optimize for long-tail keywords that often get overlooked. Which strategies are worth pursuing?

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Hubspot

MARCH 3, 2020

30% of Google searches are for local information. Target long-tail keyword variations. You can perform long-tail keyword research in Google's Keyword Tool , or if you use HubSpot software, use HubSpot’s Keyword & SEO tool to help find variations you might not have thought of before. Source: comScore ).

Long Tail Marketing 69

Long Tail Marketing SERP Keywords Mobile Marketing 69

seo.co

JULY 11, 2022

Search engines are built using specific algorithms that attempt to match a searcher’s intent with the websites that provide the most valuable information and insights. Long-tail keywords are where you’ll find the most success. People can see your contact information, website, hours, reviews, and even photos.

Paid Content 111

Paid Content SEO Tips Advertising Agencies 111

Sales Engine

OCTOBER 16, 2015

That means that every article they publish can’t go through tons of committee-based review cycles. Publishers spend a lot of time thinking about the best placements for articles, not only to improve the reader experience but also to ensure they see the advertisements. Sometimes they get it wrong.

Content Marketing 120

Content Marketing Lead Ranking Content Marketing & Strategy 120

seo.co

SEPTEMBER 4, 2023

You’ll see a horizontal bar with links to various pages and subpages, titled Services, Tools, Why Us, Blog, and Contact (plus Login and Get Started). Obviously, navigation links are important for outlining the content of your website and providing users with meaningful direction so they can find the information they need.

SEO 64

SEO Practices Best Practices Lead Scoring 64

seo.co

FEBRUARY 10, 2021

It’s possible to mitigate the threat of competition with strategies like targeting a different audience, optimizing for long-tail keywords, and focusing on a unique niche. Let’s say you write an article on your site titled, “The Top X Alternatives to CompetiTrix,” and you optimize it for terms related to “CompetiTrix.”

Loyalty 116

Loyalty Brand Identity Branding SERP 116

Optinmonster

AUGUST 25, 2022

In this article, we’ll go over everything you need to know about SEO audits so you can do one yourself any time you need to. As you add new products and services or reposition yourself in the market, you may need to rank for different search terms or long-tail keywords. Your business may also be changing. There you have it!

Traffic 75

Traffic SEO Long Tail Marketing Lead Scoring 75

SmartBug Media

DECEMBER 19, 2022

The searcher could be researching more information on a topic, seeking to make a purchase, or simply looking to navigate back to a site they already visited. Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. Your keyword research should support this goal, not overshadow it.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

EMagine B2B Blog

DECEMBER 3, 2018

Even as I prepare this article for publishing, Google has once again updated the SERPs (search engine results page) for medical-related searches. When you click on Cushing Syndrome, you’ll be prompted to request information on the medical condition, which then pulls data from the Knowledge Graph and gives you detailed information.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

EMagine B2B Blog

DECEMBER 3, 2018

Even as I prepare this article for publishing, Google has once again updated the SERPs (search engine results page) for medical-related searches. When you click on Cushing Syndrome, you’ll be prompted to request information on the medical condition, which then pulls data from the Knowledge Graph and gives you detailed information.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

KoMarketing Associates

OCTOBER 18, 2016

The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. Have you ever read an article that you wanted to save for later, but couldn’t find it when you needed it? Tools for Writing.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

SmartBug Media

APRIL 2, 2020

Beware of being overly focused on the qualitative side and not allowing data to inform what you are optimizing for. You can learn more about creating buyer personas in our Ultimate Guide to Inbound Marketing Personas , but here is the basic information that is important for creating a buyer persona: Role. This is a big alignment fail.

Top of Funnel 102

Top of Funnel Buyer's Journey SEO Buyer Personas 102

Convince & Convert

APRIL 1, 2015

Meta description : A meta description is that snippet of information that appears under a search result on a SERP and tells the user what the page is all about. Once you have your list of primary, secondary, and long tail keywords, don’t set off pasting these keywords across every page on your site. Image via RankWatch.

Keywords 167

Keywords Lead Scoring Lead Ranking SERP 167

Brandpoint

AUGUST 20, 2018

Pages that offer financial information, e.g., investment or tax information. Pages that offer medical information about specific diseases or conditions or mental health. Pages that offer legal information about topics like child support, divorce, creating a will, becoming a citizen, etc. Conduct and cite research.

Guidelines 91

Guidelines Paid Search Agency Content High Quality Lead 91

Brandpoint

DECEMBER 13, 2018

Including a newsletter sign up or “contact us” call-to-action (CTA) in your highest performing organic content may help increase conversion rates. Content optimization is similar to the process of editing and revising an article. Along with rich snippets , this is the only information searchers see in a SERP.

Top of Funnel 119

Top of Funnel SEO Optimization SERP 119

KoMarketing Associates

MARCH 21, 2013

In Forrester Senior Analyst Anthony Mullen’s new report, “ Emerging Touchpoints Require A Marketing Mind Shift “, he identifies four fundamentals marketers must realize, in order to succeed in today’s technology and information-rich environment. Value is the Currency. Agents Broker Brand Relationships. Final Thoughts.

B2B Marketing 120

B2B Marketing SEO Marketing Automation Services Ad brokers 120

Method and Metric

FEBRUARY 1, 2019

By enhancing your GMB listing with accurate and rich information, your business can improve its organic growth by increasing its visibility on local Google searches, and therefore be more easily found by potential customers. Tip: Place the most important information and keywords — including your city — towards the front of the description.

Features 75

Features Google Optimization Business 75

ConvertKit

NOVEMBER 8, 2019

Of course, there are all the other SEO factors we’re covering in this article, but it all revolves around your main keywords. Long-form content typically performs better, with “long-form” meaning 1,000 words or more. This is because the longer your content is, the more long-tail keywords you’ll rank for.

Landing Pages 53

Landing Pages Optimization SEO Lead Scoring 53

Industrial Marketing Today

JANUARY 3, 2012

Optimize for long-tail keywords + More linking opportunities = Better SEO. Dust off some of those long technical articles that are languishing somewhere on your website. Here are the basic steps for converting long technical articles into short blog posts that will become a content series.

Long Tail Marketing 60

Long Tail Marketing Thought Leadership Content Marketing & Strategy 60

seo.co

NOVEMBER 17, 2020

So in this article, we’re taking a deep dive into the topic of SEO and which techniques are working right now. This is basically the process of giving the search engines the right HTML tags to emphasize key information and tell their search crawlers and spiders what each page is about. Why SEO Still Matters in 2021 and Beyond.

SEO 75

SEO Marketing Websites Best Practices Business 75

Convince & Convert

DECEMBER 24, 2015

Meta description : A meta description is that snippet of information that appears under a search result on a SERP and tells the user what the page is all about. Once you have your list of primary, secondary, and long tail keywords, don’t set off pasting these keywords across every page on your site. Image via RankWatch.

Keywords 102

Keywords Optimization Lead Scoring Lead Ranking 102

TrustRadius Marketing

APRIL 26, 2018

This isn’t an article that will tell you some secret, magical recipe for how to distribute the sharing of your social media content , or for how many blogs you need to put out in a year. This article is some ammunition for content marketers to understand the results they should expect from their efforts. This isn’t one of them.

Rules 40

Rules Content Marketing Content Long Tail Marketing 40

accelerate agency

MAY 2, 2020

By browsing those subreddits you can find discussions that inform you what your target audience is interested in. You can draw that information into your wider keyword research to develop topics and long tail keywords that will really deliver for you. Reddit has subreddits related to almost every topic you could imagine.

Social Media 52

Social Media SEO Media SERP 52

PureB2B

APRIL 21, 2017

Keyword searches, engagement rates, email open rates, behavioral data, and demographic information are some of the metrics that contribute to buyer intent. Simply put, buyer intent data is a collection of information about a company (or individual users in B2C cases) and their online activity.

Buyer Intent 87

Buyer Intent Intent Work Management Marketing Management 87

Outbrain

JANUARY 21, 2019

These are words or phrases that people enter into the search field when searching for a product, service or information online. With keyword research, you’ll better understand what phrases your audience uses when searching for products or information you provide. The best way to do this is with long tail keywords.

SEO 42

SEO Practices Long Tail Marketing Best Practices 42