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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Despite growing interest in the concept of social business , less than 20% of U.S. Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. companies now use social media in their marketing efforts.

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What’s So Funny About Social Media and Online Marketing?

Webbiquity

As anyone involved in online advertising knows, contextual advertising attempts to match ads with the surrounding text, so that, for example, if you’re reading an article about European sports cars, you’ll see an ad from Porsche or BMW. Review of webmarketcentral.blogspot.com by Global Business Blog Reviews.

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Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

width="210" height="139" /> Content marketing is all about quality content that grabs the attention of your ideal prospects and clients. If you want to create content that engages readers, you need to know their online habits and interests. What are your online reading habits, blogs, websites, articles, videos, podcasts?

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, a list of competitors that run blogs in your client’s industry. How NOT to pitch a blog - Online Marketing Blog [.]

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Law Firm Marketing 101: An Essential Guide for Family Lawyers

Go Beyond SEO

The frequent updates and valuable content will improve your search engine optimization, and each blog post is providing content for your social media pages. Those are just the benefits you get from posting each blog. Of course, not all blogging practices will give you the same benefits. Get Help from the Past.

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Law Firm Marketing 101: An Essential Guide for Family Lawyers

Go Beyond SEO

The frequent updates and valuable content will improve your search engine optimization, and each blog post is providing content for your social media pages. Those are just the benefits you get from posting each blog. Of course, not all blogging practices will give you the same benefits. Get Help from the Past.

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Even though her article is about the B2B buy cycle in general, it is a perfect follow up to my earlier post “Deconstructing the Four Stages of the Industrial Buy Cycle.” Any help that I can provide to my clients to alleviate the problem is greatly appreciated and rewarding for my business. I have included my take on each step.