Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. Traditional PR + Social Media Monitoring. Nielsen BuzzMetrics.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

SEPTEMBER 26, 2023

Coming out of the COVID-19 pandemic, EideCom has managed to weather the storm by doubling in both size and revenue—a testament to their commitment to delivering unparalleled event production solutions. Sadly, Get Social Events, organizer of the now-defunct Minnesota Blogger Conference , was a casualty of COVID.

Enterprise Management 62

Enterprise Management Marketing Management Advertising Agencies Paid Search Agency 62

Atomic Reach

MARCH 18, 2019

Elizabeth Marsten is not only a founder at CommerceHub – an e-commerce solution helping brands and retailers increase efficiency and expand reach – but also a powerful PPC writer and speaker. He takes digital PR strategies to a whole new level. Elizabeth Marsten – Senior Director at CommerceHub. Find her on Twitter and LinkedIn.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Biznology

DECEMBER 4, 2012

These are generally speaking some flat file site, some bizarre proprietary solution some web guy peddled you, or a pretty minimal WordPress install, designed by a graphic designer instead of a coder. The flat file and the proprietary solution are alien to Google, at least for a little while.

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Webbiquity

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” Marketing, author of PR 2.0: Allison Mooney.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

NuSpark Consulting

AUGUST 22, 2013

In order to do keyword research, we need to know what words your prospects use to find your solutions and products on search engines. As listed above, we need to be part of your website strategy, your content strategy, your social media strategy, and your PR strategy. We need to know as much about your business as possible.

SEO 100

SEO Lead Scoring Lead Ranking Marketing Management 100

Sword and the Script | B2B

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Every year I read and write about dozens of reports on B2B marketing and PR. Annual spending on PR software grew 14.7% billion in 2021

PR 76

PR Trust Marketing Stats B2B Marketing 76

Hubspot

JANUARY 27, 2020

There's no silver-bullet solution to avoid success theater, and it will probably always exist to some degree. Even if the data is accurate and you're not reading about a blatant false positive on a sample size of 14, you're likely looking at a PR piece that is almost certainly subject to Survivorship Bias.

Multi-Touch Attribution 100

Multi-Touch Attribution Lead Ranking Case Studies Case Study 100

Biznology

NOVEMBER 8, 2012

Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. And bloggers , of course, need to know what words their audiences use to describe their pain points. Owned: ibm.com sites, including ibm.com/analytics and ibm.com/cloud-computing.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

The Effective Marketer

AUGUST 30, 2010

David Meerman Scott , in his book The New Rules of Marketing and PR points out that creating quality content is the new imperative: “The tools of the marketing and PR trade have changed. Yup, it is more complicated when you get to the implementation phase of the program, and that’s where most companies fail.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Customer Experience Matrix

JULY 16, 2009

2007), email (Dynamics Direct, 2006), marketing resource management (Nvigorate, 2006), and hosted analytics services (MarkIT, 2005). What really impresses me is that Techrigy is a serious social media monitoring solution. But that makes the acquisition still more intriguing.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Convince & Convert

APRIL 6, 2010

Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site. Consider adding some of these to your list if they differ from your analytics results. Im Jay Baer.

Paid Content 146

Paid Content Ad Building Brand Identity Branding 146

Zoominfo

SEPTEMBER 17, 2018

The hosts interview some of the most reputable marketers in the world including bestselling author Seth Godin, productivity guru Tim Ferriss, and Google endorsed analytics expert Avinash Kaushik. In Ask Amanda About Marketing, Amanda Milligan answers your questions about content marketing and digital PR. Listen here. 8. SocialPros.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

JUNE 2, 2010

In addition to their desire to be the hub of the Web, and create the greatest analytics-driven advertising platform imaginable, Facebook wants to enable our relationships to curate the world for us. And that’s both the solution and the problem. There are something like 150 million blogs. 500+ TV channels. Re: the Diesel-cam.

Social Media 135

Social Media Media Curation Webinar Metrics 135

Online Marketing Institute

DECEMBER 23, 2010

Almost 4,000 people are following the dedicated Twitter account of Kodaks commercial digital printing solutions. They started using this tactic as a reputation crisis management solution, when an ex-employee spread rumors that Kodak was getting out of the digital printing solutions industry. Small business professionals can too.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

Moreover, vertical solutions offer pricing that should make monitoring engines affordable to any small business. Because niche solutions offer context and relevance unique to a particular vertical, these solutions (just like Ning is to facebook) may in fact be the better solution.

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

JULY 13, 2010

I recently had lunch with an old colleague who now works for a well respected and large competitor PR firm. Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. If your PR firm isn’t ready for you to evolve, gently, politely ignore them. It’s a big world out there.)

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

MAY 26, 2010

The metrics available on Facebook are in many ways better than you can get from Google Analytics. I think this is where Adobe can solve a problem for publishers who desire the power of Premier and After Effects and make a web-based SaaS solution. Facebook fan pages are email newsletters 2.0 Im Jay Baer.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Online Marketing Institute

NOVEMBER 8, 2010

Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JANUARY 4, 2011

Find out about your customers Pain Points – Write posts that provide solutions for your customers problems 4. Try your hat at a guest blogger or two, this could add credibility to your site , especially if the person is influential in his or her space. Publish content on what not to do! Thanks Jeff, we’re indebted.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Convince & Convert

MAY 11, 2010

You can study your Web analytics, and see which pages get the most traffic, and what questions are likely to be in prospects’ minds when they are on those pages. Or, you could survey Web site visitors, gathering data in real-time. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

WebMarketCentral

DECEMBER 8, 2008

These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. The Vendors Here are six services that offer post-click marketing analytics: VisitorTrack , from netFactor -in the company's own words, VisitorTrack is"like caller ID for your website.(it)

OpenTracker 20

OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. That will be our top focus for next year.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. That will be our top focus for next year.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

MAY 20, 2010

They are tracking all of that, and by Christmas, Facebook will be a formidable competitor to Google Analytics. link] (Jay Baer explains the problem and solution) [link] Mike Malone RT @jaybaer: Are You Suffering From Premature Calculation? Hilarious, useful post [link] [link] Your Analytics Site Yes, I am taking the link bait.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Single Grain

JULY 6, 2021

The primary responsibilities of the CMO include market research, PR and brand management, pricing management, product marketing, and marketing communications. Moreover, knowledge of influencer marketing platforms, Google Alerts, and blogger outreach programs are necessary. A CMO directly reports to the chief executive officer (CEO).

CMO 52

CMO Paid Content Paid Search Agency Work Management 52

Webbiquity

JANUARY 10, 2010

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions. What’s In Your Social Media Toolkit?

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. SazBean ( Social Network Analytics Measurement Social Media ). June 30, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Online Marketing Institute

JANUARY 4, 2011

Provide relevant, timely information to established media This is a really simple tactic I came up with as a PR strategist. Throughout 2008, I gathered quotes from some of my favorite bloggers and published it: 22 inspirational quotes. Then, I sent each blogger quoted their image along with a link to the presentation.

Tactics 40

Tactics PR Planning Buzz 40

Webbiquity

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. Showcase reviews: PR Daily (Automate). ” — RazorSocial (Analytics).

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Webbiquity

DECEMBER 16, 2014

10 things you should never say to a social media manager by PR Daily. A Key Secret to Jazzing UpYour B2B Content’s Visual Appeal by B2B PR Sense Blog. ” Five Fantastic Examples of B2B Social Media Marketing by j+ Media Solutions. ” 7 Multi-Platform Social Media Analytics Tools by RazorSocial. ** 5 STARS.

Social Media 100

Social Media Social Marketing Work Management Media 100

Convince & Convert

AUGUST 26, 2010

Because the RowFeeder team is very welcoming to custom report requests, it’s a good solution for agencies looking to put their own stamp on analytics, especially those without an Excel ninja on staff. link] Komputery Sometimes I think, that people doesn`t work, but still analysing statistic, google analytics etc.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

MLT Creative

MARCH 8, 2011

Guest Post by blogger and author, Mark W. Thanks to Christina Pappas, a blogger with Zmags.com , we’re going to dissect her blog as a case study! Thanks to Christina Pappas, a blogger with Zmags.com , we’re going to dissect her blog as a case study! A celebrity guest blogger that your customers would recognize?

Blogger 40

Blogger B2B Case Study Case Studies 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Google Analytics. People are now curating lists of the most influential bloggers by Klout score. Facebook Insights.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40