benchmark 
Martech Advisor
NOVEMBER 20, 2019
Email Automation Benchmarks You Should Remember. billion registered email users in 2018, according to Lifewire – that means half of the global populace is accessible via email! It will definitely bring measurable improvements over the manual method, but are the results up to industry benchmarks? Table of Contents.
Martech Advisor
DECEMBER 3, 2019
Also, trends, channels, and technologies are changing so rapidly that as soon as you have marketing and advertising based on your research, the market has shifted. In fact, according to a 2018 Adobe survey, two-thirds of consumers feel like it’s essential for brands to adjust messaging to ensure it's relevant to them.
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Vidyard
MARCH 23, 2021
Figure Out Where Video Content Will Live 9. Measure Your Performance Define Your Video Marketing Goals In order to know whether you’ve actually achieved what you’ve set out to accomplish with your video marketing strategy, you need to set measurable goals. Video in Business Benchmark Report Know where you stand, so you can stand out.
Contently
DECEMBER 5, 2017
What big content marketing trends do you see for next year? As I sat down to write a navel-gazing trends piece for the fifth straight year, I couldn’t help but think of this cartoon by The Marketoonist for two reasons. Then you need to figure out how to deliver all that content to the people you want to reach.
Choozle
FEBRUARY 20, 2019
While it can be easy to keep your digital advertising engine running on the status quo, it’s important to stay on top of trends for new tools, technologies, and features. Some marketers may opt to utilize private marketplace as an ad group within their advertising campaign, complementary to other tactics. Private Marketplace.
DealSignal
MAY 3, 2018
We’ve benchmarked data decay ourselves. Being data-driven requires good data: As I alluded to earlier, it’s garbage in, garbage out. Call it Spring Cleaning, a very late New Year’s Resolution or a GDPR necessity, but make 2018 the year you clean up your database.
ConvertKit
MARCH 19, 2021
Ideally, this all evens out over time into a general upward trend—but it’s hard to tell where you’re at when you’re busy holding onto your seat. Jared Newman left a decade-long career as a freelance journalist to launch a paid newsletters in 2018. It helps to look at benchmarks across a few key categories. Jared Newman.
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