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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

Organic reach on Facebook has been at all-time low since 2012, so if you are looking to increase your reach drastically on the platform, you need to resort to Facebook ads for the needed boost. Engagement Engagement tracks the number of actions people make on your posted content. Where Can You Track It? Yes, you heard that right!

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9 Calculators Every SaaS Company Need – No Code SaaS Calculators

Outgrow

9 Calculators Every SaaS Company Need – No Code SaaS Calculators. The SaaS market will be clocking in revenue worth $123 Billion by 2021. Reports suggest that the growth in revenue in SaaS companies is directly correlated to the measure of marketing efficiency. However, inbound tactics like blogs and eBooks don’t seem to engage users anymore.

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Have We Seen This Social Media Movie Before?

Convince & Convert

companies will spend $1.676 billion on email in 2012. Email is (or at least should be) opt-in. Social media is also (thankfully) opt-in. The people that have opted-in to receive our email are called subscribers. The people that have opted-in to receive our social messages are called followers. Market Size.

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Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

They include becoming part of an opt-in blocked instance list all the way to being physically attacked by powerful DDoS attacks. Every once in a while magic happens. Yesterday was such a day. And yesterday was especially fun because it felt like the show was a bespoke suit of clothing. Can we even? He specializes in Web 2.0

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Content Marketing in the 90s: What Was It Like?

SnapApp

In the early 1990s, content marketing was, for the most part, traditional marketing. . If you wanted to get your company message in front of an audience, you had to place an ad in the newspaper, on TV, radio, billboards, etc. . But in the mid-90s, something changed. . But what was “content marketing” back then? Print Marketing.

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The 'Ethics' You Didn't Know Existed in Design

Hubspot

While it's not uncommon or unethical to create colorful or embellished designs that draw attention away from an "X" or opt-out button, dark pattern designs happen when designers make an obvious and conscious effort to trick visitors into doing something, such as giving out personal information. Why are ethics in design important?

Ethics 101
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Kale, Podcasts & Yoga Pants: The Secret Formula Behind Ideas That Take Off

Hubspot

Virality isn’t born, it’s made. In his book, Berger fuses the concepts of virality, social influence, and interpersonal communication with research and stories around what makes an idea not only stick, but also spread. Between 2012-2013, 608 baby Kales were born. farmers grew 57% more kale in 2012 than they did in 2007.

PR 28