Best LinkedIn Guides, Tips and Tactics of 2010
FEBRUARY 16, 2011
LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How to Optimize Your LinkedIn Profile.
Best Email Marketing Tips, Tactics and Metrics of 2010
FEBRUARY 21, 2011
3 items that should be in your 2010 email budget by BtoB Magazine. Daniel Flamberg presents his ten commandments to make your brand and message stand out in the in box, like maintaining a clean list, limiting response options, and my favorite: “send less better..
50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)
OCTOBER 5, 2010
You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. David McClellan presents an outstanding to optimizing all of the elements of your Twitter profile (name, bio, avatar, URL and feed) for search.
Internet Trends From The Web 2.0 Summit
B2B Marketing Insider
NOVEMBER 30, 2010
Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0
Best Twitter Guides, Tips and Tools of 2010
JANUARY 31, 2011
Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Best of 2010: 14 Ways Every Business Should Be Using Twitter by Inkling Media. Post on Google Buzz.
Best Website Design Guides and Tips of 2010
MARCH 3, 2011
Jacob Gube presents 15 examples of creative and unique ways that organizations have integrated Twitter feeds on their websites, plus five resources to help display a Tweet feed on any site. 5 Things That Websites Need in 2010! Post on Google Buzz. Share this on LinkedIn.
Top 56 B2B Marketing Posts for September 2010
B2B Marketing Zone Posts
OCTOBER 5, 2010
Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Social media and the big conversation “fail” - grow - Practical Marketing Solutions , September 26, 2010 I am feeling sad and a bit ashamed of myself. B2B Voices , September 1, 2010 Image via CrunchBase. What Would Google Do?
How PR and Social Media Can Work Together
DECEMBER 6, 2010
The social media release also links back to the company’s LinkedIn and Twitter accounts. When a blogger publishes a guest post from the company, that post gets linked in the company’s LinkedIn groups, Facebook page, Twitter and social bookmarking sites. Post on Google Buzz.
31+ of the Coolest Social Media, Search and Web Tools of 2010
JANUARY 24, 2011
Convert PowerPoint presentations to Flash, or into YouTube videos? Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Post on Google Buzz.
36 (of the) Best Facebook Guides, Stats and Rants of 2010
JANUARY 10, 2011
Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. It started 2010 with roughly 350 million users and is now on its way to 600 million. Post on Google Buzz. Share this on LinkedIn.
The 39 Social Media Tools I’ll Use Today
OCTOBER 31, 2010
I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. Despite being free, Google keeps adding functionality to Google Analytics.
Best Random but Interesting B2B Marketing Posts, Articles and Resources of 2010
MARCH 8, 2011
In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. Presentation skills: 5 secrets of the pros by iMedia Connection.
33 (of the) Best Marketing Strategy Guides and Insights of 2010
FEBRUARY 14, 2011
Big Ed’s Top 10 B2B Marketing Trends For 2010 by Marketing-Gimbal. Edward Brice pretty much nailed the significant b2b marketing developments for 2010 (e.g. 2010: Social Network Advertising and Marketing Outlook by Brian Solis. Post on Google Buzz. Share this on LinkedIn.
Best SEO Guides, Tips and Resources of 2010
JANUARY 26, 2011
How does the introduction of Google Instant change SEO tactics? Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint. 1 on Google by iMediaConnection. ** 5 Stars. Google Instant and SEO. Google: Complexity is Good!
Neuromarketing and How Content Marketing Works
Writing on the Web
NOVEMBER 23, 2010
Last week, I presented a speech at the 5th International Customer Media Congress in Haarlem, The Netherlands. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Share this on LinkedIn. What are 3 ways to frustrated your reader’s brains? Besides sharing what neuromarketing is teaching us about the brain and marketing, there are tips here for most web-based content publications. I hope you enjoy it and learn something.
How to Calculate Social Marketing ROI
JUNE 24, 2010
I’m particularly interested in your feedback on this chapter because it presents some new ideas I’ve been playing with about how to calculate the ROI of almost anything. This is a draft of chapter 10 of Social Marketing to the Business Customer by Paul Gillin and Eric Schwartzman.
5 Outbound Calling Best Practices
JANUARY 21, 2010
I'll be presenting these 5 Outbound Calling Best Practices later today (4:00-6:30) at Papa Razzi in Burlington at the AA-ISP meeting ( American Association of Inside Sales Professionals ). AA-ISP Meeting Thursday Jan 21, 2010 4:00-6:30 Papa Razzi in Burlington
Best Content Marketing Guides, Tips and Tactics of 2010
FEBRUARY 2, 2011
Christina Pappas presents six ideas for extending the life and value of white paper content such as turning a white paper into a podcast, video, or webinar. Post on Google Buzz. Share this on LinkedIn. How many times have you heard the expression “content is king?
12 Social Media Tools for B2B Pre-Event Marketing
DECEMBER 1, 2010
LinkedIn Events Setting up an event in LinkedIn is a fairly simple process. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.),
What’s the Best Social Media Monitoring Tool? It Depends
OCTOBER 13, 2010
A simple tool like Google Alerts would pick up most stray citations. If Google Alerts had been developed with a focus on social media, this would be it. It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs. Post on Google Buzz. Share this on LinkedIn.
Best Web Presence Optimization Guides and Tips of 2010
JANUARY 19, 2011
and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). 20 Common LinkedIn Mistakes Online Job Seekers Make by New Grad Life. Post on Google Buzz.
7 Mistakes Speakers Make with Presentations
Writing on the Web
NOVEMBER 29, 2010
This week in Las Vegas, at Chris Farrell’s and Mike Filsaime’s Affiliatedotcom.com event , many speakers presented “7 Steps to better internet marketing. There’s no way anyone can remember seven tips from a presentation. Add this to Google Bookmarks.
35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)
AUGUST 26, 2010
Jan Petrovic presents a case study on how Lands’ End used a creative incentive campaign to draw 25,000 additional fans to its page. Doug Akin previews six new features (as of May 2010) in Facebook that enable brands to expand the functionality and engagement potential of their Facebook pages. Facebook SEO Ranking Factors, 2010 Study Results by aimClear. Alex Miranda presents an infographic of Facebook facts, figures and myths. Post on Google Buzz.
4 Tips for B2B Marketing on Facebook
DECEMBER 23, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 In my view, Facebook presents a unique opportunity to connect with and educate your target market in a way that your website and even your blog can’t match. jordanercomgo [URL=[link] These are the Air Jordan 2010 DoubleWadeSpecial Edition of the new color, two home white as the main color, and two away as the main color black. Googles Androids Invade Outer Space.
The Ultimate Glossary: 101 Social Media Marketing Terms Explained
JUNE 23, 2010
Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Google Wave - Google Wave is a collaboration tool developed by Google as a next-generation solution to e-mail communication.
B2B Social Media Marketing -- Does It Work?
DECEMBER 23, 2010
Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. Many social media platforms can be utilized for B2B marketing such as the ones mentioned before, Twitter/YouTube/Facebook, as well as LinkedIn, American Express OPEN forum, and SlideShare. LinkedIn has recently made quite a few changes to their social media platform, benefiting businesses and users alike. 2010 All rights reserved.
12 of the Best WordPress Guides, Hacks and Plugins of 2010
FEBRUARY 10, 2011
Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Post on Google Buzz. Share this on LinkedIn.
Webinar Presentations That Suck « The Effective Marketer
The Effective Marketer
MAY 25, 2009
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Webinar Presentations That Suck You are not even 3 minutes into the webinar and you know it: The presentation will suck.
33 Inspiring B2B digital marketing case studies
grow - Practical Marketing Solutions
MAY 21, 2015
In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars. has four Facebook pages, four Twitter feeds and two LinkedIn accounts. LINKEDIN: Had to be converted to social selling.
Email Design Review Gallery « The Effective Marketer
The Effective Marketer
MARCH 9, 2010
The copy is good but lacks some emphasis on important points such as the fact that Aberdeen Group will be presenting and a Senior Cash Control Specialist (a customer, maybe?) will be presenting. Reply Daniel Kuperman says: March 12, 2010 at 7:48 pm I agree, Jodi.
Best Social Media Stats and Market Research of 2010 (So Far)
SEPTEMBER 8, 2010
Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. 92% said they personally use LinkedIn, versus 56% on Facebook. LinkedIn.
Best of 2009: Social Media Marketing, Part 1
JANUARY 10, 2010
Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. . Marty Weintraub provides a remarkable and highly detailed guide to setting up a social media reputation monitoring dashboard using free tools such as Google Alerts, iGoogle, Google Analytics, and keyword tools along with Excel.
Best SEO Link Building Guides, Tips and Tools of 2010 (So Far)
JULY 14, 2010
Find out here in some of the best blog posts and articles about SEO link building of 2010 so far. 5 Easy Ways to Improve Your Page Rank via LinkedIn by VibeLog. In this brief but useful post, Jessica Nielsen explains five ways, such as crafting a relevant “professional headline, to use LinkedIn to improve your company site’s Pagerank. Ramsay Crooks presents guidelines for building quality links as well as low-value link building tactics to avoid.
Basic Human Motivation: 4 Ways to Engage Readers
Writing on the Web
OCTOBER 28, 2010
I suggest a frame work for understanding basic human motivations: the Four Drive Theory, presented by Professors Paul R. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Share this on LinkedIn. As content marketers, if you are writing content designed to persuade and influence, you need to know what makes people tick. There are universal drives that are common in all human beings, across cultures, across the globe.
The Top #Nifty50 Women in Technology on Twitter for 2012
SEPTEMBER 10, 2012
In 2010, she was honored with a “Changing The Game” Award by the Advertising Women of New York (AWNY) and in 2011 Ann was named a “Woman of Influence” by the Silicon Valley Business Journal. Ory is Policy Manager Africa for Google in Nairobi, and co-founder of Mzalendo/Ushahidi.
How to Write a Social Media Policy
SEPTEMBER 30, 2010
Even without any formal plan to use social media, every organization with more than a handful of employees (and many under that benchmark) is present in social media because people are talking about them. LinkedIn, Facebook, Plaxo, Hi5, etc.). Post on Google Buzz.
Best Business Blogging Tips and Guides of 2010 (So Far), Part 2
OCTOBER 18, 2010
Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Google Analytics ) to the lesser-known (e.g., Patsi Krakoff presents a list of common “dumb mistakes made by otherwise smart bloggers (long sentences, overuse of “we, vague terms) along with recommendations for writing better posts. Post on Google Buzz. Share this on LinkedIn. How can you craft more compelling blog headlines?