Marketing Insider Group
DECEMBER 18, 2023
Effective marketing strategies for complex products are essential to driving business growth. At the end of the day, a good marketing strategy generates revenue that is pivotal for both sustaining and scaling a business. The problem is that you can’t use the same marketing strategy over and over again like a generic template.
Marketing Insider Group
APRIL 11, 2023
Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic. Why Spend Your Budget on Digital Marketing Services?
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ClearVoice
SEPTEMBER 22, 2023
Want to use content created by users (UGC) in your curation strategy? Understanding User-Generated Content Chances are, you already have a lot of UCG content available to you; it’s just a matter of finding it. Encourage customers to rate the products on their website with a comment or two about how they are using them.
Scoop.it
MAY 4, 2023
In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.
Convince & Convert
DECEMBER 6, 2023
Did you know 61% of customers are ready to walk away after just one unpleasant customer service experience? And it’s exactly why you should focus on providing holistic customer service through social media. 13 Social Media Customer Service Stats You Must Know 1. Not sure how to provide great customer support via social media?
Martech
APRIL 10, 2024
Redefining martech: From hype to authentic innovation Here’s the truth bomb: Success in martech isn’t about the pitch but the product. The market is saturated with me-too products, copies of copies with little to differentiate them. User-friendliness should be the cornerstone of every martech product.
ANNUITAS
OCTOBER 5, 2023
Salesforce recently made some big announcements about its AI Cloud and how it was going to augment the capabilities of each of its other clouds, especially its Sales, Marketing, Service and Commerce clouds. Thus, tackling enablement is both adds value and clearly enhances productivity. This allows for improved and more usable results.
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