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SEO Strategy for 2015 Will Focus on Lead Generation

Content Standard

As far as SEO strategy goes, a major focus for marketers will be using SEO to increase lead generation. More than 60 percent of surveyed practitioners indicated increased lead generation as one of the most important marketing objectives for the upcoming year, according to Conductor’s Inside Enterprise SEO survey.

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Marketo Buys Crowd Factory, Silverpop Buys CoreMotives, and Other News from Pardot, Neolane, Act-On and OfficeAutoPilot

Customer Experience Matrix

Marketo is primarily focused on business marketing, and in particular lead generation, nurturing and analytics. These are keyword monitoring, which tracks the user’s site rank in Google and Bing, and competitor monitoring, which captures metrics such as Google PageRank, inbound links, and indexed pages.

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Top 5 Reasons Web Marketing Now Relies on Content Strategy

Webbiquity

A blog content strategy which entails goals such as lead generation, traffic generation, link building and branding will support both search and business objectives over time. When customers trust you, then Pagerank and other such measures matter far less. Information Era. Thirst for Updates.

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What is a Link Wheel? Do Link Wheels Still Work for SEO in 2021?

seo.co

While blog networks generated fast, short-term rankings in the past, those days are over. Hiring an SEO specialist to generate your entire backlink profile will cost money on a regular, long-term basis. Are you trying to work social media to generate traffic? Link wheels can generate link power.

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Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

Just building a business blog is not going to help you drive traffic or generate leads. Here’s a screenshot of my setting: Changing permalinks after your blog has been live for a while can cause you to lose pagerank in search engines and generate “404 page not found” errors.

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SEO Is Evolving: But Relevant Content Is Still King

Hubspot

When Google and it's PageRank algorithm came on the scene they started to reward relevance to the visitor over things like keyword repetition. SEO for Lead Generation Kit. Learn more about how you can optimize your site to get found online in search engines to generate more leads for your business.

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5 Marketing Action Items from Twitter's Search Update

Hubspot

By searching important industry keywords you can identify key influencers to partner with for building reach and lead generation efforts on Twitter. Build Reach - Social media reach is quickly becoming the new PageRank or inbound link. In this way Twitter is making it easier for you to conduct influencer research.

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