Huptech Web

MARCH 2, 2023

It has emerged as a new buzzword in online shopping, representing the interaction of social media and eCommerce. By leveraging social media platforms to facilitate transactions, businesses can create a more seamless shopping experience for their customers, increasing sales and brand loyalty.

Paid Content 52

Paid Content eCommerce Social Media Paid Social Agency 52

Sprout Social

MAY 28, 2020

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Raise your hand if you’ve ever tried to juggle: Concepting, creating and scheduling dozens of social media posts across multiple networks. Hone in on the metrics that matter most.

Social Media 84

Social Media Work Management Marketing Management Campaigns 84

Parse.ly

APRIL 7, 2022

Read on for a blueprint you can follow to start producing more vital video content marketing resources for your company. You’ll also find tips shared by video production experts at Brightcove , FS Investments , and WordPressVIP in our recent webinar on scaling video creation efforts without sacrificing quality.

Resources 52

Resources Video Marketing Planning Work Management 52

Parse.ly

JULY 29, 2021

When we talk about The Content Marketer’s Funnel , lead generation gets a lot of attention. People get excited about new subscribers for their travel tips newsletter or a new booking for one of their luxury tours. You’ll be able to do this with three types of content: paid, earned, and owned. Do your keyword homework.

Top of Funnel 59

Top of Funnel Paid Content Webinar Metrics Optimization 59

Hubspot

AUGUST 8, 2019

When done right, PPC can earn you quality leads. Pay-per-click advertising is most common in search engine results pages (SERPs), like Google or Bing, but is also used on social channels (although CPM is more common). It’s important to note that not all PPC occurs on search engines — social media has PPC ads, too (think: Facebook Ads).

Paid Content 77

Paid Content PPC Cost Per Thousand Cost Per Click 77

Single Grain

FEBRUARY 24, 2023

‘re alLooking to boost your B2B marketing game in 2023? Generating high-quality leads is crucial, but can be a real challenge. That’s where B2B marketing agencies come in. These agencies take care of all your B2B company’s marketing needs (plus all the challenges!),

Paid Search Agency 59

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 59

Single Grain

JUNE 5, 2023

With its large user base and global reach, Facebook has positioned itself as an indispensable tool for businesses leveraging the power of social media marketing. So if you stick to just one or two of your favorite Facebook advertising strategies, you’re missing out. Work With Us What Are Facebook Ads?

Paid Content 89

Paid Content Advertising Agencies Facebook Advertisements 89

Buffer

AUGUST 26, 2019

Some of the very best brands on social media get by with a little help from their friends — agencies and consultants and strategists. If the agency route is one you’ve thought about exploring, then we think you’ll find a lot to love in this collection of agency advice, tips, and strategy.

Paid Search Agency 67

Paid Search Agency Paid Social Agency Advertising Agencies Social Media 67

Single Grain

APRIL 1, 2022

Hiring an Instagram marketing agency can be the best way to transform your social media strategy. Currently, Instagram stands as one of the most valuable social platforms on the web, attracting a massive 2 billion active monthly followers. TABLE OF CONTENTS: ↓ What Is an Instagram Marketing Agency?

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Social Agency Marketing Agencies 1 52

SmartBug Media

JULY 6, 2020

Is your manufacturing company looking to increase lead generation? There are many ways to accelerate traffic and boost lead growth—and one of the most effective is through digital marketing. With the proper strategy and implementation, digital marketing can be a powerful tool. Look no further than online.

Paid Content 111

Paid Content Paid Search Agency Lead Generation Paid Social Agency 111

Single Grain

MAY 24, 2023

Social media advertising statistics can help you better understand your target audience, which allows you to make data-driven decisions that will, ultimately, improve your ranking. In this piece, we’ve curated thirty of the most important data points to help you form your social media marketing strategy.

Paid Content 98

Paid Content Statistics Social Media Advertisements 98

Single Grain

JUNE 6, 2023

This advertising solution has become especially popular among fashion companies and clothing brands, allowing them to create ads to boost their sales. Snapchat also popularized video content and made it more accessible to share with others, inspiring other social platforms. For one, they’re an exceptional local advertising tool.

Paid Content 52

Paid Content Paid Search Agency Ads ROAS 52

Oktopost

JUNE 9, 2020

Employee advocacy is the promotion of a company by its employees. By sharing company-related content to their personal social media profiles, employees amplify a company’s message. It can take months for a B2B marketing team to build up a company’s presence and credibility online.

Sales Management 147

Sales Management Practices Best Practices B2B 147

Sprout Social

APRIL 6, 2021

For every growth strategy you develop, you also need a plan to acquire fresh and relevant leads. The good news is social media can be your most valuable lead generation channel if you know how to use it right. We’ll review some of the best ideas on how to generate sales leads through social media.

Paid Content 139

Paid Content Social Media Lead Generation Campaigns 139

Metadata

SEPTEMBER 1, 2022

Deciding which specific tools will help you get more qualified leads and reap a higher return on investment (ROI) from your marketing efforts is a big, red question mark. This guide walks you through the features you should look for in demand generation tools, red flags to avoid, and a description of three top-notch tools.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Budget Programs Paid Content 52

Single Grain

JULY 6, 2023

In an increasingly competitive world, this tool has become indispensable for businesses big and small. Public relations Sales promotion Social media marketing Online marketing Advertising Personal selling Conduct a SWOT Analysis What Are the Main Components of a Promotional Plan? Updated July 2023.

Promotion 52

Promotion Planning Examples SWOT 52

ClearVoice

NOVEMBER 30, 2020

You are probably aware that social media has continued to develop as a pay-to-play medium, but if your organization is like many, you likely don’t have a manager responsible for cross-platform ad spend — including social media ad buying — who can advise on guidelines, trends, and best practices.

Social Media 75

Social Media Spending Paid Search Agency Ads 75

nDash

JUNE 23, 2021

We learn from the Content Marketing Institute’s 11th Annual B2B Content Marketing report that 73% of marketers use content marketing to nurture subscribers, audiences, and leads. In addition to building trust, cultivating customer loyalty, and generating leads, content promotion is something potential, and existing customers expect.

Paid Content 96

Paid Content Promotion Tips Cost Per Click 96

Directive Agency

JUNE 29, 2016

According to a 2015 Pew Research Study, 65% of Americans currently use social media. With the rise of social media in today’s society, having at least a basic knowledge of how to use it for B2B marketing (specifically promoting content ) is crucial for improving your B2B digital marketing footprint. Facebook 101.

Paid Content 40

Paid Content Social Media Social Marketing B2B Marketing 40

Convert

OCTOBER 27, 2021

Or maybe you have a budget for ads, but you’re struggling with paid traffic as the competition for ad space rises and you’re finding it harder and harder to compete? It doesn’t matter if you’re a small business or an enterprise company, A/B testing can help you get ‘more’ from all of your marketing efforts. The result?

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

Single Grain

AUGUST 24, 2023

And to be better than the rest usually requires the help of an agency. So understanding how to choose a digital marketing agency is crucial. With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98

Sprout Social

DECEMBER 15, 2022

In this comprehensive guide about sponsored posts, you’ll learn best practices, discover strategies, get resources and find inspiration for your social media campaigns. Sponsored posts look like native content on the social network, blending with organic content in the user’s feed. Tips for creating effective sponsored posts.

Effectiveness 137

Effectiveness Marketing Budget Cost per Lead Advertising Agencies 137

Sprout Social

JULY 13, 2016

Are you in charge of getting your company’s social media marketing up and running? Using social media to grow your business, generate leads and build a brand may seem like a huge task, and in some ways it is. Create a Plan for Each Social Media Channel. Not sure where to start?

Paid Content 112

Paid Content Social Media Social Marketing Planning 112

Single Grain

MAY 19, 2023

Work With Us The Decline of Traditional Inbound Marketing Inbound marketing is any marketing activity that brings leads and customers to you rather than you heading out into the world to find them. This downward trend is evident in the decreasing inbound traffic and leads observed across various industries.

Inbound Marketing 52

Inbound Marketing Paid Content Marketing AI Lead Ranking 52

Convert

MARCH 14, 2022

Among Shopify store owners, CRO (conversion rate optimization) specialists, and agencies, boosting CVR is a borderline obsession. So we dug into our own research and reached out to the experts to bring you the full scoop—what conversion rate is, how do you boost yours and which are the best apps to help you elevate your efforts.

Conversion Rate 52

Conversion Rate Paid Content Conversion Top of Funnel 52

Convert

MARCH 14, 2022

Among Shopify store owners, CRO (conversion rate optimization) specialists, and agencies, boosting CVR is a borderline obsession. So we dug into our own research and reached out to the experts to bring you the full scoop—what conversion rate is, how do you boost yours and which are the best apps to help you elevate your efforts.

Conversion Rate 52

Conversion Rate Paid Content Conversion Top of Funnel 52

Metadata

SEPTEMBER 19, 2022

The same can’t be said for leads. The end goal of lead generation isn’t to attract just any lead. It’s to attract high-quality leads for your sales team. Below, we’ve highlighted some of the best tactics around to capture worthwhile potential leads. Let’s dive in. Pay-per-click ads (PPC). Why it’s great.

High Quality Lead 52

High Quality Lead Lead Ranking Sales Qualified Leads Marketing Qualified Leads 52

Single Grain

JULY 10, 2023

LinkedIn is a powerful social media platform that is often overlooked when it comes to marketing. But there are plenty of LinkedIn hacks to boost growth that you might not know. For instance, a relevant comment adding value to your post can generate viral engagement, increasing your chances of reaching a wider LinkedIn audience.

Linkedin 40

Linkedin Webinar Metrics Viral Marketing B2B Thought Leadership 40

Content Marketing Institute

NOVEMBER 7, 2017

To thrive and grow, it needs a constant influx of supporters who buy into its perspectives, points, and purposes, and customers who purchase its products. How to work it: To benefit from native advertising’s traffic-boosting effect, select the content and the sites where you place it carefully. No brand can exist in a vacuum.

Paid Content 102

Paid Content Promotion Paid Search Agency Budget Programs 102

Single Grain

JUNE 23, 2020

Of course, this means it’s even more important to get it right — companies that don’t, risk falling far behind their rivals. Content marketing is a method that drives traffic to your site using multimedia content in order to generate leads and build relationships with prospects. Organic and paid social posts.

Webinar Metrics 105

Webinar Metrics Top of Funnel Marketing Strategy Marketing & Strategy 105

Single Grain

MARCH 4, 2020

Social media is one of the best ways to market your business. billion people using social media worldwide, which is 46% of the world's population: You are definitely going to lag behind your competitors if your business is not present on popular social media channels. What Is Social Media Marketing?

Paid Content 66

Paid Content Social Media Social Marketing Media 66