Scoop.it

SEPTEMBER 7, 2021

Social media and email marketing go hand in hand. People may find your company’s products on social media. Still, some may not be motivated to make the purchase without hearing from you via email, either directly or indirectly, through offers that encourage a purchase. Attract more subscribers.

Social Media 76

Social Media Email Marketing Social Marketing Marketing Strategy 76

Sprout Social

FEBRUARY 17, 2022

Social media. But there’s one method that’s stood the test of time: Email. And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Social media buttons.

Template 125

Template Email Marketing Blast Campaigns Planning 125

Optinmonster

JANUARY 18, 2024

Does your SaaS business have a free trial marketing strategy? Lincoln Murphy of Sixteen Ventures warns that anything less than a 25% free-to-paid conversion rate means your marketing isn’t working. The good news is that even a small increase in your free-to-paid conversion rate can lead to a big revenue boost.

Conversion Rate 88

Conversion Rate Conversion Examples Marketing Analytics Tools 88

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal.

Enterprise Management 253

Enterprise Management Marketing Automation Services Work Management Marketing Management 253

Optinmonster

SEPTEMBER 30, 2022

Do you want to write the best email subject lines that can help increase sales and revenue? The average email open rate is around 17%, but you can push it up to 30% by following best email practices. In this post, we’ll talk about everything you need to know about writing catchy sales email subject lines.

Urgency Marketing 88

Urgency Marketing Open Rate Case Studies Click Rate 88

Vision6

JANUARY 16, 2023

Looking to grow your marketing strategy effectively? So it’s no wonder SMS marketing strategies are a popular way for marketers to connect with customers. But have you ever considered how SMS can actually support your other communication channels, such as email? Email vs SMS Marketing.

SMS 52

SMS Email Marketing Campaigns Webinar Metrics 52

Optinmonster

DECEMBER 22, 2020

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. Because your emails are winding up in spam folders. Then, we’ll give you 6 concrete tips to make sure you can avoid your emails winding up in the spam folder.

CAN-SPAM 140

CAN-SPAM Trigger Marketing Open Rate Deliverability 140

Vision6

APRIL 25, 2023

Check out our guide on how to tranform your welcome emails into an extremely influential and profitable marketing tactic. What is a welcome email? A welcome email is the first transactional email subscribers receive when joining your email list. Why are welcome emails important?

Best Practices 98

Best Practices Godaddy CAN-SPAM Urgency Marketing 98

Vision6

APRIL 19, 2023

This article will show you how to create effective anniversary emails that engage your audience and strengthen customer loyalty. What is an anniversary email? An anniversary email is a powerful marketing tool that commemorates significant milestones or events in the relationship between a brand and its customers.

Examples 98

Examples Loyalty Template Eye-Tracking 98

Optinmonster

JANUARY 18, 2024

Does your SaaS business have a free trial marketing strategy? Lincoln Murphy of Sixteen Ventures warns that anything less than a 25% free-to-paid conversion rate means your marketing isn’t working. The good news is that even a small increase in your free-to-paid conversion rate can lead to a big revenue boost.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

SmartBug Media

JUNE 22, 2022

Email flows, also known as email automation, serve as part of the backbone of an e-commerce marketing plan by providing content to subscribers. However, email flows aren’t one-and-done projects. A/B Testing Email Flows. When it comes to testing SMS and email flows, every test falls under one category: A/B testing.

Optimization 92

Optimization SMS Work Management Urgency Marketing 92

Roketto

APRIL 3, 2018

What they do after they see it in their inbox depends on how good you are at encouraging them to click on to see what’s in the email. Learn About the Top Marketing Strategies in 2018. Aren’t sure where to start when it comes to email marketing? Continue reading to learn some key email marketing best practices.

Newsletter 93

Newsletter Email Marketing Practices Best Practices 93

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Are you running a SaaS Deal this Cyber Monday? Deal - Buy cux.io

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

PureB2B

DECEMBER 3, 2017

Email is still king in digital marketing, but with all the marketing emails, personal, and work messages that people get in their inbox, it’s hard for any brand to stand out. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates.

Creativity 69

Creativity Urgency Marketing Open Rate CAN-SPAM 69

Optinmonster

DECEMBER 22, 2022

Ready to start or improve your email lead generation strategy? Email marketing is one of the most effective digital marketing strategies around. You can use email for generating leads as well as bringing them through your marketing funnel towards closing the sale. Email marketing is also easy to measure.

Lead Generation 89

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 89

PureB2B

JANUARY 23, 2017

An essential aspect of nurturing new sales leads is email marketing. According to a report by Salesforce , 49% of marketers claim that email is directly linked to the success of their business efforts. There is now no question that marketers should believe in the power of email. Drift – Break The Ordinary.

Email Marketing 104

Email Marketing Planning Brand Identity Branding 104

Roketto

APRIL 3, 2018

What they do after they see it in their inbox depends on how good you are at encouraging them to click on to see what’s in the email. Learn About the Top Marketing Strategies in 2018. Aren’t sure where to start when it comes to email marketing? Continue reading to learn some key email marketing best practices.

Newsletter 64

Newsletter Email Marketing Practices Best Practices 64

Scoop.it

SEPTEMBER 22, 2020

For example: If you run digital marketing courses, bigger chunk of your target audience would consist of students, marketing professionals, and entrepreneurs. Determine the objective of the emails. Once you have your target audience in place, you must define the purpose of sending the email campaigns. Wrapping Up.

Conversion 87

Conversion Optimization Content Curation 87

PureB2B

DECEMBER 3, 2017

Email is still king in digital marketing, but with all the marketing emails, personal, and work messages that people get in their inbox, it’s hard for any brand to stand out. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates.

Creativity 62

Creativity Open Rate Urgency Marketing CAN-SPAM 62

PureB2B

JANUARY 23, 2017

An essential aspect of nurturing new sales leads is email marketing. According to a report by Salesforce , 49% of marketers claim that email is directly linked to the success of their business efforts. There is now no question that marketers should believe in the power of email. Drift – Break The Ordinary.

Email Marketing 62

Email Marketing Brand Identity Branding Planning 62

ClearVoice

JANUARY 20, 2019

You’ll be able to distinctly identify the values and dreams of a specific market segment and show them why your product matters for their lives. According to the B2B Content Marketing Report , 71% of marketers support two or more roles and buyer personas with dedicated content. Source: B2B Content Marketing Report.

Segmentation 86

Segmentation Top of Funnel Content Marketing Planning 86

Circle Studio

MAY 17, 2018

In spite of all the attention newer and trendier digital tactics receive, B2B email marketing remains a dependable and cost-effective workhorse. But while B2B firms continue to rely on email marketing, it’s important to ensure your emails are optimized for maximum impact. Use a known (and human) sender name.

Email Marketing 60

Email Marketing Optimization B2B Marketing Planning 60

Outgrow

AUGUST 11, 2020

Everyone is praising emails and their marketing potential. But most overlook the fact that it is the way you construct your email copy that does all the magic! Hence, this blog will detail 7 email writing techniques that are bound to boost your CTR and conversions. . and 22.86% open rate.

CTR 105

CTR Conversion Rate Conversion Click Rate 105

distribion

APRIL 12, 2017

Email marketing is consistently positioned among the highest ranking channels producing revenue and a strong return on investment. In fact, a Cvent study of marketing professionals worldwide found that the top three most effective marketing channels are email marketing, company website and social media.

Deliverability 71

Deliverability Marketing Automation Services CAN-SPAM Work Management 71

Delivra

SEPTEMBER 27, 2018

As a marketing strategy, email continues to be the channel with the most return on your investment. And the statistics show that people like getting their info, offers, and updates through email—a preference that cuts across all generations. A boost in email click-through rates? Improving Email Click-Through Rates.

Click Rate 40

Click Rate Marketing Automation Services Open Rate Trigger Marketing 40

Optinmonster

MAY 29, 2024

Over 25+ million websites use one of my marketing products to grow and compete with the big guys. million small businesses use us to drive their email marketing campaigns! I know a thing or two about how to grow and market a business. What is Email Marketing? What is Email Marketing?

Enterprise Management 105

Enterprise Management Work Management Email Marketing Marketing Management 105

Optinmonster

NOVEMBER 27, 2023

As a marketing copywriter, there’s nothing worse than staring at a blank screen when a deadline’s looming. Coming up with new ideas every day is a challenge, whether you’re writing email campaigns, social media posts, website copy, or any other marketing copy.

Copywriting 109

Copywriting Template Work Management Marketing Management 109

Hinge Marketing

AUGUST 15, 2014

You’ve got the basics of email marketing down, sending well-targeted content according to a thoughtful calendar. Now it’s time to step up your game and make your campaigns as effective as possible. What action do you want leads to take when they read your emails? Email open rates.

Work Management 48

Work Management Email Marketing Marketing Management Campaigns 48

Litmus

JUNE 17, 2021

Even for someone like me who’s been doing email marketing for over a decade and now does content for a living. So I get it: It seems like the entire world—at least your job—is riding on your email’s subject line. What will get your email opened, clicked on, and converting? Use urgency—sparingly.

Open Rate 119

Open Rate Tips CAN-SPAM Click Rate 119

Optinmonster

NOVEMBER 22, 2023

Do you want to improve your email copywriting and make more sales? Great email marketing is one of the best ways to improve conversion rates. Even the most talented writers can struggle to perfect their email marketing copy. million users trust our marketing expertise. What Is Email Copywriting?

Copywriting 103

Copywriting Email Marketing Planning Paid Search Agency 103

Optinmonster

MAY 14, 2020

Typically it’s associated with someone comparing their lives to others on social media. But clever marketers know that FOMO extends to sales. By creating a sense of urgency around your product or promotion, people are more likely to take action and make a purchase. Ideally, that audience will come from your email list.

Urgency Marketing 91

Urgency Marketing Promotion Click Rate Email Marketing 91

Optinmonster

APRIL 9, 2024

Are you not seeing the results you expect from your email marketing campaigns? Wondering if you are making mistakes that might be hurting your email conversions? A lot of marketers fall into the trap of setting up an email marketing campaign, but not applying the right strategies to succeed in their goals.

Email Marketing 102

Email Marketing Planning Work Management Marketing Management 102

Single Grain

JUNE 1, 2021

Another is that, just like any other business, SaaS companies need to market their products to find new leads and customers. This often includes cold email campaigns. . Ultimately, it comes down to writing an email that appeals to and answers the call of the person receiving it. 2) Find the Correct Recipient(s).

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Ideal Customer Profiles Work Management 98

Valasys

FEBRUARY 22, 2021

Drip email marketing is a process of sending a set of automated mails to a list of target audience with an intention to achieve specific result. The emails are sent on predefined time to targeted email subscribers. Drip email marketing is different than normal business emails. Advantages. Guidelines.

Email Marketing 78

Email Marketing Campaigns Planning Top of Funnel 78

Optinmonster

FEBRUARY 23, 2024

Do you want to better understand your email unsubscribe rate so you can retain more subscribers? Unsubscribes are a fact of life for email marketers. On the one hand, they give your email list a bit of self-cleaning, which is important for your deliverability, your open rates, and the overall strength of your list.

Tips 64

Tips Opt-out Opt-in Click Rate 64

Porch Group Media

JANUARY 19, 2021

Email remains one of the most used and effective marketing channels. When done properly, email has the potential to leverage sales, generate new customers and boost retention. Research by Demand Metric and Return Path examine the current state of email marketing, including brands’ top objectives, challenges and successes.

Tactics 69

Tactics Email Marketing Paid Search Agency Deliverability 69