Wed.Nov 28, 2012

Why it pays to be a patient blogger

grow - Practical Marketing Solutions

I have a “healthy impatience.” ” Most successful business people do. But that is not necessarily an ideal quality to have as a beginning blogger! Blogging success does not arrive at your doorstep wrapped up in a pretty bow. You have to work hard and have A LOT of patience.

4 Ways Your Website Can Replace Focus Groups

Buzz Marketing for Technology

Posted in Behavioral Targeting Conversion Optimization Online Testing Web Analytics Web Design. While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback.

Trending Sources

17 Inspirational Sales & Marketing Quotes to Honor Zig Ziglar

Hubspot

Today, we're very sad to have lost the legendary Zig Ziglar after a short battle with pneumonia at age 86.

[x+1] Origin Digital Marketing Hub Offers Cross-Channel Decision Management

Customer Experience Matrix

My recent posts on real time decision systems have all described products from vendors of batch-oriented, outbound campaign management systems. Expansion to real time decisions helps those vendors cement their strategic position as a complete solution for marketing departments.

5 Key Aspects of Accurate Marketing Automation System Software Pricing

Simplify your software evaluation process with this free Marketing Automation Systems software pricing guide! Don't let price confusion keep you from selecting the best Marketing Automation software for your organization's needs. Download your free guide today!

More Trending

6 Reasons People Hate Your Dynamic Content

Hubspot

Dear Marketers, I’m writing to let you know that I know all about this new dynamic content thing you’ve got going on. I know you can change aspects of your website, calls-to-action , and emails based on the interests, characteristics, or past behaviors of your viewers. Well, good for you.

How do I avoid unsubscribes?

Biznology

Photo credit: incurable_hippie. Someone from a recent speaking event asked me about something he is quite concerned about.

Media 57

Responsys Look Book Offers Innovative Ideas for Email Marketers

The Point

The 2012 Email Design “Look Book” from email marketing solution provider Responsys is a useful resource for email designers, creatives, and marketers alike looking for new ideas and inspiration to keep their campaigns fresh and engaging.

Email 39

Study: B-to-B Marketers Lagging With Social Media

delicious b2bmarketing

); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. RSS Feeds. --> --> Bookmark FOLIOMag.com. folio. MediaPRO Community. Job Board. SEARCH FOLIO: Search. Careers. Careers Home. Search Jobs. Add Your Resume. Featured Jobs. Newest Jobs. Job Seeker Login. Post a Job.

Effective B2B Marketing Content That Will Lead to Sales Growth

Effective marketing content leads to increased sales productivity, more revenue, greater marketing effectiveness and stronger alignment between marketing and sales.

Are You a Branded Authority or One of the Crowd?

Great B2B Marketing

I recently attended an excellent presentation by David Avrin, who is known as the Visibility Coach and author of It’s Not Who You Know, It’s Who Knows You.

Are Infographics Becoming Too Complex?

Writing on the Web

There’s no doubt that infographics are an extremely useful internet marketing tool, and as such, they’re becoming ever more commonplace when trying to gain new blog readers. There’s no better way to attract new customers than with a clever graphic.

B2B Marketers to Spend More on Content Marketing in 2013

B2B Marketing Traction

A recent study by MarketingProfs and the Content Marketing Institute shows that over half (54%) of B2B marketers plan to spend more on content marketing in 2013 than in previous years. The study is the 2013 B2B Content Marketing Benchmarks, Budgets and Trends – North America.

B2B Industrial Marketing: Recap of GlobalSpec’s Economic Outlook Survey 2012

KoMarketing Associates

Last quarter , we gave you a recap of the “Trends in Industrial Marketing 2012” report from GlobalSpec ; our analysis covered the marketing trends, challenges, and expenditures specific to the engineering, technical, manufacturing, and industrial communities.

Stop Killing Your Content: 3 Reasons Your Content Falls Flat

Each year B2B organizations spend more than $5.2 billion on content creation.

The Psychology of Social Sharing: Maslow’s Hierarchy of Needs

Modern B2B Marketing

by Dayna Rothman It is clear that there is a strong correlation between psychology and the act of social sharing.

A New Democracy for the Modern Marketer

Sales Intelligence View

The modern marketing engineers at Marketo have set out to revolutionize the way companies interact with their customers – primarily through email marketing campaigns. The days of stale marketing campaigns that closely resemble spam are over for those of us that use Marketo.

Email Marketing Tips for Higher Education

Fathom

Many high school students check their emails on a daily basis.

Get to the Next Level in Your Sales Cycle with the Right Call Etiquette

Sales Intelligence View

The pre-call research phase of the sales cycle doesn’t always end when you get a prospect on the phone. When you have to call through an organization to get to the right prospect, keep a few pointers in mind to help you move through obstacles and gatekeepers. Politeness.

7 Inspiring B2B Marketing Campaigns

Must-See Examples of Marketing Success That You Can Replicate.

Why: The Most Important Question in Marketing

SnapApp

is almost always the hardest question to answer because of all the possibilities, interpretations and perspectives that can apply. Data and trends can answer what's happening, demographics and surveys can answer who is involved, observations and tests can show how something happens, time can tell you when, location can tell you where, but why - answering why requires knowing all those answers as well as the reason they're all related. All too often in marketing, we?ll