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SEO For Attorneys: Why is it So Important?

Go Beyond SEO

Search engine optimization is the process of refining a website to improve its ranking in search engine results pages (SERPs). By optimizing a website’s content and structure, law firms can increase their visibility in search results and attract more traffic to their site.

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User Engagement Is the New SEO: How to Boost Search Rank by Engaging Users

Hubspot

This may seem like a cheap tactic to hoard traffic, but it's not. In this post, I'll do my best to pull back the curtain and show you how improving the user experience on your site will also improve your rankings and increase traffic. Dwell Time. Well-placed video enhances dwell time and boosts rankings.

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Ok Google, How Do We Stay Friends in 2020?

Martech Advisor

Considering the rise of screenless (voice) search, changes in smartphone usage and video consumption trends, Google has introduced some major changes in the workings of its search engine result pages (SERPs). Since the launch of Google in 1998, its SERPs have periodically seen some major changes. Understand Search Intent.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

Some of the top tactics include using a search engine, visiting a company or product’s official website, looking at review websites, and watching videos. Video can help improve your website’s ranking on search engine results pages (SERPs). Known as dwell time, this is an important Google ranking factor, according to Backlinko.

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How Google Ads Can Boost Your SEO Results (Really!)

The Lead Agency

We definitely believe that using Google Ads alone is not enough for your site to see a boost in its results on the SERPs. Just be careful not to optimise Click Through Rate in a way that generates irrelevant traffic, as this will affect bounce rate and dwell time, which may negatively impact your SEO efforts.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

Some of the top tactics include using a search engine, visiting a company or product’s official website, looking at review websites, and watching videos. Rank Higher in Search Video can help improve your website’s ranking on search engine results pages (SERPs). Get the Guide 4. But you don’t have to take their word for it.

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9 SEO-Friendly Content Writing Tips to Outrank Your Competition

SmartBug Media

But before we get into it, I have a PSA for all the digital marketers and content writers out there: When devising a strategy to drive organic traffic to your website, remember that content writing and SEO go hand in hand. So, without further ado, here are nine tactics you can use to outrank your competitors in search engine results.

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