Biznology

APRIL 18, 2017

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). Podcast: Play in new window | Download (Duration: 1:12:50 — 30.1MB) | Embed. Subscribe: iTunes | Android | Email | RSS.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Convince & Convert

AUGUST 31, 2012

This is Episode 31 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. This episode features Howard Lindzon , CEO of StockTwits. Listen Now. Find us on iTunes: Click to read more »

RSS 114

RSS Communities Social Media Ad Building 114

Convince & Convert

AUGUST 31, 2012

This is Episode 31 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. This episode features Howard Lindzon , CEO of StockTwits. Listen Now. Find us on iTunes: Click to read more »

RSS 114

RSS Communities Social Media Ad Building 114

Convince & Convert

DECEMBER 13, 2013

Gary Vaynerchuk – entrepreneur, CEO of VaynerMedia , and author – joins the Social Pros Podcast this week to discuss his brand new book Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World ; how to deal with haters; and making sure to read the room. The RSS feed is: [link]. Please Support Our Sponsors.

Social Media 150

Social Media Media Content Case Study 150

Convince & Convert

NOVEMBER 1, 2013

Jeffrey Rohrs , Vice President of Marketing at ExactTarget , joins the Social Pros Podcast this week to discuss his new book Audience: Marketing in the Age of Subscribers, Fans and Followers ; the best ways to measure your audience; and the fact that even though it may feel like it, you don’t own your audience. The RSS feed is: [link].

Skype 127

Skype RSS Social Media Television marketing 127

Convince & Convert

DECEMBER 27, 2013

David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department’s Facebook page, his book at the foundation its proceeds benefit, and the importance of maintaining a consistent presence and voice in social media. Listen Now.

Practices 167

Practices Best Practices Paid Search Agency Skype 167

Convince & Convert

JANUARY 17, 2014

Several esteemed former guests from the show join the Social Pros Podcast this week to celebrate the 100th episode and to discuss the current landscape of social, how it has changed over the past year, and what things look like going forward. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Skype 137

Skype Aggregators Social Media RSS 137

Convince & Convert

APRIL 5, 2013

Callan Green , Senior Social Media Specialist at Sony , joins the Social Pros Podcast this week to discuss the layout of Sony’s social media team, how to find success on Pinterest, and playing to strengths on different platforms. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Social Media 155

Social Media RSS Stats Social Marketing 155

Convince & Convert

JULY 5, 2013

Janice Person , Social Media Director for Monsanto , joins the Social Pros Podcast this week to discuss dealing with controversy on social media, respecting transparency, and proactive versus reactive social media strategies. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Listen Now .

Social Media 141

Social Media Media Branding Brand Identity 141

Convince & Convert

SEPTEMBER 20, 2013

.: Zero Paid Media as the New Marketing Model , joins the Social Pros Podcast this week to discuss the two types of entrepreneurs, the idea behind his revolutionary startup, and how Kickstarter has helped him prove his point. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Listen Now.

Skype 123

Skype Startups Social Media Mobile Advertising 123

Hubspot

APRIL 14, 2015

From Serial to StartUp and Bill Simmons, it''s no secret that podcasts are gaining immense popularity. According to Edison Research , 17% of Americans (46 million and counting) listen to podcasts on a regular basis. Want to start a podcast for your business? You''ll learn: The business value of starting a podcast.

RSS 28

RSS Startups Hubspot Tips 28

Convince & Convert

FEBRUARY 22, 2013

Read on for some of the highlights and tweetable moments, or listen to the full podcast. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Jay is the founder of [link] and host of the Social Pros podcast. The RSS feed is: [link]. Please Support Our Sponsors.

Brand Identity 136

Brand Identity Branding Paid Search Agency Social Media 136

Convince & Convert

JULY 12, 2013

Frank Eliason , author of the new book At Your Service and Director of Global Social Media for Citi , joins the Social Pros Podcast this week to discuss crafting a cohesive social strategy for a global corporation, relying on the instincts of his team, and listening smarter. The RSS feed is: [link]. Please Support Our Sponsors.

Social Media 152

Social Media Skype Case Studies Paid Search Agency 152

Convince & Convert

NOVEMBER 22, 2013

Jason Miller , Social Content Manager at Beam Global , joins the Social Pros Podcast this week to discuss the complex legal issues of running an alcohol-related brand’s social media operations, the off-limits social channels, and how important storytelling is in the face of the visual takeover of social. The RSS feed is: [link].

Skype 132

Skype Social Media Work Management Storytelling 132

Convince & Convert

DECEMBER 20, 2013

Read on for some of the highlights and tweetable moments, or listen to the full podcast. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Jay is the founder of [link] and host of the Social Pros podcast. Please Support Our Sponsors. Listen Now. Find us on iTunes: [link].

Social Media 147

Social Media Skype Media Paid Search Agency 147

Convince & Convert

JANUARY 10, 2014

Elias Roman , Co-founder of Songza , joins the Social Pros Podcast this week (on the 99th episode!) Read on for some of the highlights and tweetable moments, or listen to the full podcast. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Please Support Our Sponsors.

Curation 131

Curation Television marketing Content Skype 131

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. Click the play button to listen here: Download the audio file: [link].

Curation 141

Curation Skype Web 2.0 Paid Search Agency 141

Convince & Convert

AUGUST 30, 2013

and real live farmer, join the Social Pros Podcast this week to discuss the growing and powerful presence of the agriculture industry in social media, humanizing the dairy industry, and how America feeds its families. Read on for some of the highlights and tweetable moments, or listen to the full podcast. The RSS feed is: [link].

Skype 130

Skype Social Media Communities RSS 130

Convince & Convert

MARCH 29, 2013

Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product. The RSS feed is: [link]. Please Support Our Sponsors.

Television marketing 131

Television marketing Curation Social Media RSS 131

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. The RSS feed is: [link]. Please Support Our Sponsors.

Skype 125

Skype Social Media Work Management Marketing Management 125

Convince & Convert

MARCH 22, 2013

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Listen Now .

Emarketing 131

Emarketing Personalization Social Media Marketing Management 131

Convince & Convert

JULY 12, 2013

Frank Eliason , author of the new book At Your Service and Director of Global Social Media for Citi , joins the Social Pros Podcast this week to discuss crafting a cohesive social strategy for a global corporation, relying on the instincts of his team, and listening smarter. The RSS feed is: [link]. Please Support Our Sponsors.

Social Media 140

Social Media Skype Case Studies Paid Search Agency 140

Convince & Convert

JANUARY 24, 2014

Lauren Salazar , Director of Social Media for Weight Watchers , joins the Social Pros Podcast this week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology. Download the audio file: [link].

Paid Search Agency 131

Paid Search Agency Branding Brand Identity Skype 131

Convince & Convert

DECEMBER 6, 2013

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. The RSS feed is: [link]. Listen Now.

Public Relations 123

Public Relations Paid Search Agency Social Media RSS 123

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Social Media 139

Social Media Skype Paid Search Agency Storytelling 139

Convince & Convert

FEBRUARY 15, 2013

Jessica Gioglio , Public Relations and Social Media Manager at Dunkin’ Donuts , joins the Social Pros Podcast this week to discuss Dunkin’s army of brand advocates, whether frequency of using a brand contributes to brand loyalty, and what the social media staffing looks like at a company as socially active as Dunkin’ Donuts.

Activities 131

Activities Multi-Channel Social Media PR 131

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. The RSS feed is: [link]. Please Support Our Sponsors.

Tactics 132

Tactics Cross-Selling Skype Social Media 132

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. The RSS feed is: [link]. Listen Now .

Social Media 162

Social Media Media Viral Marketing Skype 162

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. The RSS feed is: [link].

Personalization 137

Personalization Social Media Skype Blogger 137

Convince & Convert

MARCH 15, 2013

Jake Jacobson , Social Media Manager at Garmin , joins the Social Pros Podcast this week to reveal Garmin’s Youtility-esque goals when it comes to social media and customer service, plus how Garmin has been able to educate its wide and dedicated fan base through specialized content. The RSS feed is: [link]. Listen Now .

Communities 140

Communities Mobile Advertising Emarketing Stats 140

Convince & Convert

AUGUST 9, 2013

Matt Ridings , CEO of SideraWorks , joins the Social Pros Podcast this week to discuss the differences between social media and social business, why internal social culture is important, and how he went from a technologist to a social business consultant. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Organization 137

Organization Effectiveness Business Skype 137

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Click the play button to listen here: Download the audio file: [link].

Television marketing 138

Television marketing Skype Social Media Public Relations 138

Convince & Convert

JUNE 7, 2013

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. The RSS feed is: [link]. Listen Now .

Social Media 122

Social Media Media Best Practices Skype 122

Convince & Convert

NOVEMBER 15, 2013

Read on for some of the highlights and tweetable moments, or listen to the full podcast. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Jay is the founder of [link] and host of the Social Pros podcast. Erich Marx, Nissan @emarxe. Please Support Our Sponsors. Listen Now.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 138

Convince & Convert

APRIL 18, 2013

Dorie Clark , Forbes contributor and author of Reinventing You , joins the Social Pros Podcast this week to discuss avoiding being pigeonholed in your current job, how to make a career change organically that will make sense, and accurately representing yourself in your personal brand. The RSS feed is: [link]. Listen Now .

Personalization 136

Personalization Skype Branding Brand Identity 136

Convince & Convert

MAY 10, 2013

Read on for some of the highlights and tweetable moments, or listen to the full podcast. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. ” segment on the Social Pros podcast a few months ago. Jay is the founder of [link] and host of the Social Pros podcast.

Social Media 143

Social Media Activities Media Skype 143