How to Optimize Your Product Listing Ads For More Clicks
Unbounce
FEBRUARY 23, 2022
And for most shoppers, the first result they see is the paid advertisement at the top of Google’s search results. These product listing ads (PLAs) are like a miniature ecommerce store, complete with images of the product, prices, ratings/reviews, and other helpful information—all the stuff you want to know before you buy.
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