How to Use B2B Google Ads for Lead Generation: A 6-Step Guide
KoMarketing Associates
MAY 25, 2022
Marketers know there are many tactics that build a strong lead generation strategy, including search engine advertising. . While those strategies can work, they often target leads higher in the funnel, which can be less valuable. . So how do you find Goldilocks leads that are not too early in the funnel and not too niche to convert?
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