article thumbnail

5 Ways B2B Marketers Can Use CRM for SaaS Customer Retention

Spiralytics

However, a ChartMogul study shows that SaaS businesses retaining over 85% grow 1.5x This is where you’d want to extend CRM use rather than keep it to store customer data. Surely, you’d use CRM basics to manage leads and track sales. But there’s much more you can do with CRM to drive customer retention. to 3x faster.

CRM 62
article thumbnail

B2B Case Study Best Practices: Real Results & Happy Customers

Rev

History has given us many experiments and studies; often learning the hard way, colleges publish scientific papers regularly to prove or disprove hypotheses and theories – even Barack Obama wrote and published the most popular scientific paper of 2016. After all, we are a knowledge-based society, and knowledge, my friend, is power.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Ways Your Contact Center Can Get Started With Generative AI

Salesforce Marketing Cloud

84% of IT leaders we surveyed in a recent study say generative AI will help their organization better serve customers, and every day I speak with service leaders who are excited about the potential for generative contact center AI. For agents working on several cases all at once, contact center AI can be a real timesaver.

article thumbnail

What Is a Customer Service Star? Find Out What Top Trailblazers Told Us

Salesforce Marketing Cloud

Get access to exclusive resources and training As a member of the Service Trailblazer Community, you gain access to a treasure trove of exclusive knowledge base articles and customer service training materials. This not only showcases your expertise, but also adds a sense of achievement to your professional journey.

article thumbnail

Top seven chatbot platforms and tools available

ClickZ

30-Second Summary: By 2020, a Walker study stated that customer experience will overtake price and product as the major differentiating factor. A Walker study stated that customer experience will overtake price and product as the major differentiating factor by the end of 2020. Case study. Integrations. Product USP.

article thumbnail

How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

According to RevenueCat’s benchmark study : Apps with the 4-day (or fewer) trials have a 30% conversion rate. Shorten the Free Trial Period Remember RevenueCat’s benchmark study that we discussed earlier? Other studies also back up this finding. Otherwise, you’ll waste your time and money on users who won’t buy from you.

article thumbnail

8 key tips for marketing to existing B2B customers

Tomorrow People

According to a study conducted by Gallup, only 29% of B2B customers are fully emotionally and psychologically engaged with the companies they do business with. This means B2B businesses are at risk of losing more than two-thirds (or 71%) of their customer base. This article shares 8 pointers to help you get started on the right track.