5 Ways B2B Marketers Can Use CRM for SaaS Customer Retention
Spiralytics
APRIL 25, 2024
This is where you’d want to extend CRM use rather than keep it to store customer data. Surely, you’d use CRM basics to manage leads and track sales. But there’s much more you can do with CRM to drive customer retention. Here, get the CRM to segment your audience so that every touchpoint resonates and drives value.
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