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How To Pinpoint B2B Customer Pain Points

Zoominfo

Customers are unable to find accurate contact information Customers are unable to get through to prospects when cold calling Time based-factors , such as reaching out to the wrong people at the wrong time Customers need to create content and offers that stand out from the crowd. Use Intent Signals.

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How To Pinpoint B2B Customer Pain Points

Zoominfo

Customers are unable to find accurate contact information Customers are unable to get through to prospects when cold calling Time based-factors , such as reaching out to the wrong people at the wrong time Customers need to create content and offers that stand out from the crowd. Use Intent Signals.

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Why ZoomInfo is Acquiring Clickagy

Zoominfo

And over the course of those calls it’s easy to see intent data taking a seat right alongside the two most important pieces of business information—account and contact data. Source : Eric Wittlake, Heads Up: Account and Contact Data Might Be More Important Than You Think , TOPO, a Gartner Company.

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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

When a company is consuming a larger-than-usual amount of information on a particular topic, the ZoomInfo platform will display an intent spike for that account. ZoomInfo CEO Henry Schuck highlighted on LinkedIn how valuable this information would be to those working in M&A. T-Mobile Data Breaches On Jan.

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Streaming Vs. Real-Time Intent Data

Zoominfo

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

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Content + Intent Data: Informing Content Based on Interest

Content4Demand

Informing Content Based on Interest. There are multiple types of intent, but for purposes of this conversation I’ll describe account-level intent and person-level intent and provide the use cases for account-based intent. In theory, a progressive company could use intent data to facilitate personalization at scale.

article thumbnail

Streaming Vs. Real-Time Intent Data

Zoominfo

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.