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Optimizing the eMarketing Leads-to-Sales Process

NuSpark Consulting

The challenge to any business is to optimize every little piece of the eMarketing flow from website visitor to sale. By carefully tweaking the micro elements of the flow, the macro components work better; you’ll generate more leads, more conversions, more sales, increase market share, and be primed for the future. Related posts.

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How to Measure the Effectiveness of Your Lead Generation

Marketing Insider Group

When it comes to lead generation, most marketers prefer to be doers , meaning that they enjoy coming up with ideas and then executing them. The reason that many marketers dread the reporting process of their lead generation strategies is that they oftentimes don’t even know where to begin. Don’t linger on vanity metrics.

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Optimizing the eMarketing Leads-to-Sales Process

NuSpark Consulting

The challenge to any business is to optimize every little piece of the eMarketing flow from website visitor to sale. By carefully tweaking the micro elements of the flow, the macro components work better; you’ll generate more leads, more conversions, more sales, increase market share, and be primed for the future.

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The importance of optimizing eMarketing; An Interview with a COO

NuSpark Consulting

The utmost importance of optimizing the entire “visitor-to-lead-to-sale&# cycle as an eMarketing strategy cannot be questioned. If you don’t pay attention to a specific micro element of an eMarketing plan, the entire strategy won’t work as well; you’ll lose leads and sales. Related posts. No related posts.

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The importance of optimizing eMarketing; An Interview with a COO

NuSpark Consulting

The utmost importance of optimizing the entire “visitor-to-lead-to-sale&# cycle as an eMarketing strategy cannot be questioned. If you don’t pay attention to a specific micro element of an eMarketing plan, the entire strategy won’t work as well; you’ll lose leads and sales. Related posts. No related posts.

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Beyond Beige: Ardath Albee’s Blueprint for Buyer-Driven B2B Strategies

Content Standard

A B2B marketing strategist and consultant, she helps clients create personas, persona-driven digital content marketing strategies, ABM/X programs, and Buyer-Driven Experiences (BDX) with compelling content platforms that contribute to downstream revenue. What can we do to change that? Ardath Albee has the answers.

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ClickLaunch: Ardath Albee's eMarketing Strategies for the Complex Sale

Ambal's Amusings

Ambal Balakrishnan: What prompted you to embark on creating your book ‘eMarketing Strategies for the Complex Sale’? Ambal Balakrishnan: Who is ‘eMarketing Strategies for the Complex Sale’ addressed towards? Ardath Albee: That’s a good question. Most gratifying is that people are buying the book.