Content Marketing Institute

DECEMBER 5, 2017

Today, Zappos Insights is an educational program, a membership community, and a professional “camp” designed around the company’s core mission of making work more fulfilling. Although it might be considered more employer branding than content marketing , the educational component contributes to the brand’s storytelling. Conclusion.

Class 101

Class Digital Asset Management Education Webinar Metrics 101

Marketing Insider Group

JANUARY 24, 2013

MarketingB2B – B2BMarketing.com – Where the B2B marketing community comes together to share information, news, insights and knowledge. A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. New York City & Chicago – [link]. Taco connoisseur.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Webbiquity

MAY 3, 2011

Expert Community Manager with the Focus Expert Network, a network of thousands of leading business and technology experts who answer questions and post thought leadership content. Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Hubspot

AUGUST 20, 2018

By curating and reposting their users’ most captivating content on their own profile, Instagram shows their followers that everyday people can meet their creative and artistic potential on the platform. Marketing Takeaways from the Top Accounts on Instagram. Followers: 246 Million.

Paid Search Agency 78

Paid Search Agency Barriers Marketing & Strategy Education 78

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014. Focus on being useful.

Storytelling 160

Storytelling Tips Marketing & Strategy Paid Search Agency 160

Content Standard

OCTOBER 19, 2015

Building community, influence, and amplification tools are no longer afterthoughts, and the Millennials who were thought to lack focus turned out to be a lot more forward-thinking than they got credit for. So far we’ve covered content promotion , interactive storytelling , and episodic content creation.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

OCTOBER 19, 2015

Building community, influence, and amplification tools are no longer afterthoughts, and the Millennials who were thought to lack focus turned out to be a lot more forward-thinking than they got credit for. So far we’ve covered content promotion , interactive storytelling , and episodic content creation.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Hubspot

MARCH 6, 2019

InDesign is a layout design software for creating and publishing posters, books, magazines, and PDFs. Adobe Spark is a storytelling software for creating social graphics, video stories, and web pages. Adobe Community Support and Forums. It allows you to simulate images, manipulate 3D artwork, and edit videos. Illustrator.

Creativity 73

Creativity Enterprise Management Work Management Mobile Advertising 73

Marketing Insider Group

SEPTEMBER 5, 2023

Actively participate in these communities, ask probing questions, and, most importantly, listen. One effective way to keep a pulse on the latest developments is by subscribing to industry newsletters or magazines, which often curate and highlight the most pertinent information. Storytelling with data.

Research 251

Research Content Marketing Work Management B2B Thought Leadership 251

Content Standard

NOVEMBER 26, 2018

We’ve paid some attention to people, of course, using storytelling to build a loyal audience through content—because humans love stories, not sales messages—but that still sounds self-serving. Maybe the answer is to take the humble marketing community, and build it into a whole world. Benefit Takes Its Community Cross-Channel.

Communities 74

Communities Cross-Selling Ad Building Work Management 74

Hubspot

JULY 25, 2016

To help you narrow your search, I've carefully curated some of the best Instagrams to follow for design inspiration. Rachel Ryle is an illustrator, an animator, and a storyteller -- and she combines all three on her Instagram account. And it's a jackpot for people who love browsing gorgeous design work. 2) Rachel Ryle: @rachelryle.

Design 28

Design Best Practices Ideal Customer Profiles Creativity 28

Marketing Insider Group

SEPTEMBER 3, 2014

I love their mission statement: GE Reports is a daily, award-winning online magazine published by GE. Intel have really set themselves apart with a combination of great design, a personal storytelling approach and consistent distribution. Lesson for brands: great content can drive engagement, community and direct leads for sales.

Examples 100

Examples Content Marketing Brand Identity Branding 100

Outgrow

JULY 15, 2021

This is why we present to you our hand-curated list of 21 YouTube Channels that you cannot miss out on! A Video We Love: Dive into the LinkedIn Hashtag Community with this video! We love how it talks about the irresistible power of storytelling. Wonder who these people are and what exactly do they do on these channels?

Youtube 98

Youtube Advertising Channels Marketing AI Work Management 98

Hubspot

JUNE 12, 2017

One of the best things about well-curated content -- especially the kind that pertains to your line of work -- is that it eliminates a lot of work. Much like some of the other remarkable B2B content we’ve come across, it curates not only different pieces of highly helpful content -- but also curates a variety of content formats.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Single Grain

SEPTEMBER 14, 2022

It starts with a loyal, passionate customer base that will be eager to join you in your meta-community, where you bring them real value and memorable experiences they won’t find here in the real world. They emphasize community building and engagement, ensuring that the content quality remains authentic to brand values.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 59

Hubspot

MARCH 18, 2018

One of the best things about well-curated content -- especially the kind that pertains to your line of work -- is that it eliminates a lot of work. Much like some of the other remarkable B2B content we’ve come across, it curates not only different pieces of highly helpful content -- but also a variety of content formats.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

Content Standard

FEBRUARY 9, 2015

We’ve become obsessed with consuming storytelling content across dozens of new media platforms , even when the core concept behind what we’re reading has been repeated dozens of times. Snapchat created a new content team, filled with content analysts who curate and create content for the “Our Story” events.

Social Media 40

Social Media Media Advertising Agencies Paid Search Agency 40

Webbiquity

JANUARY 5, 2016

Using storytelling to strengthen your brand by i-SCOOP. Storytelling is one of the most powerful ways to breathe life into your brand. Slideshare is the largest Powerpoint sharing community on the web, but it is so much more than that. The Storyteller by Content Magazine.

Content Marketing 60

Content Marketing Planning Marketing Budget Marketing Budget Creation 60

ClearVoice

JUNE 20, 2022

Presenting a mix of content in magazine format can help move your customers down the funnel. To create a stunning digital magazine, you need a team of creatives — strategists, writers, photographers, videographers, and graphic designers. 24 Hour Fitness offers its health-minded friends an online magazine called 24Life.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

Single Grain

MARCH 7, 2022

In this post, we'll provide our curated list of the top 8 crypto PR agencies, as well as how crypto PR differs from traditional PR, why you might need to hire such an agency, and how to select the best one. A good PR strategy is vital to strengthen community relations, assist in showcasing brand values, and enhancing business trust.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Marketing Insider Group

JULY 1, 2020

It has everything anyone interested in or who works in the tech industry could be interested in: A monthly online magazine, FOCUS. Or Sephora, who have mastered brand community with their content, inviting their audience into an engaging, educational, empowering environment. The Content Marketing Editor (Storyteller + Strategist).

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

DivvyHQ

OCTOBER 30, 2017

And every single person on the planet can connect with comedic storytelling on some level. TV ads, banners, radio commercials, even magazine ads all attempt to entertain and close the sale in one fell swoop. The point is, you can start small with curated content and build narrative comedy from there.

Planning 74

Planning Video Marketing Content Paid Search Agency 74

Scoop.it

FEBRUARY 11, 2021

You come across various advertisements (in newspapers, magazines, online, radio, television, catalogs, direct mails, on-the-go, etc.) Check out how BarkBox, a New York-based provider of dogs’ products and services, leveraged dog memes in their marketing campaigns to engage the community of pet lovers. Source: Instagram.

Campaigns 99

Campaigns Paid Search Agency Content Ad Exchange 99

Webbiquity

APRIL 9, 2012

In just a few seconds, I discovered that a recent post I wrote on social media storytelling for PR reached 56,689 people via 25 tweets—over 10,000 people just through Jim Dougherty. Tweeted or retweeting it themselves? Which Twitterers exposed it to the largest audience? Find out in a snap with TweetReach. TweetStats.

Social Media 100

Social Media Marketing Automation Services Tools Media 100

Convince & Convert

DECEMBER 30, 2015

This is a classic for marketers, magazines, and sites like Buzzfeed. However, you can apply this storytelling tactic in many different ways to compare or contrast topics to help your audience learn the better option to pursue. It was a powerful and educational way to connect with the community. Company News. Native Advertising.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

This is a classic for marketers, magazines, and sites like Buzzfeed. However, you can apply this storytelling tactic in many different ways to compare or contrast topics to help your audience learn the better option to pursue. It was a powerful and educational way to connect with the community. Company News. Native Advertising.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

Content Marketing Institute

DECEMBER 21, 2017

Natalya Minkovsky finds some of the best examples for her Idea Garage column appearing in each Chief Content Officer magazine. Upstanders is a collection of short stories, films, and podcasts that shares the experiences of ordinary people doing extraordinary things to create positive change in their communities.

Examples 96

Examples Marketing AI B2B Marketing Content Marketing 96