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5 Best Practices to Deliver Email Campaigns to Business Emails

SendX

Waves of new marketing strategies may pop up every year, but email campaigns remain one of the most effective options to date. In fact, studies show that most smartphone users prefer to receive brand communication via email, and the average ROI for email marketing is $36 for every $1 spent.

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How to Optimize your Email Campaign for Mobile

SendX

It’s one of the many reasons why mobile optimization of emails is critical if you want to get ahead, or at the very least keep up with the times, in your business. From chatting with friends to exploring social media feeds, we’re all pretty much glued to our screens.

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How to Audit your Email Campaigns for Better Results

Webbiquity

Are your your email campaigns effective? Perhaps it’s time to put your email marketing through an audit. Most often, an email audit focus on multiple purposes to pinpoint the problems accurately. How to Audit Your Email Campaigns. Many of the basic elements of solid email marketing practices (e.g.,

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B2B Email Campaign Ideas to Drive Engagement

Litmus

It’s important to be intentional with how and when you communicate your message by tapping into B2B email campaign ideas with proven success. B2B email strategies need to carefully consider factors like business initiatives and challenges subscribers are facing that are promoting more interest.

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From Leads to Sales: How Drip Marketing Email Campaigns Work

Salesforce Marketing Cloud

Influencing an audience to take action is tough business. Thankfully, email makes it possible for you to gain influence with your desired audience over time. And with drip marketing, emails don’t have to live on an island unto themselves. Why use drip campaigns? Table of contents What is drip marketing?

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How to Create Cost-Effective Email Campaigns That Won’t Land In Spam

Webbiquity

Spam filters are continually evolving, and that can mean bad news for your business. Using email marketing tools for automation rather than a weekly newsletter allows you to send time- or action-triggered emails to subscribers with the information they need to engage with your product or services. Progressive Profiling.

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LinkedIn and Email Campaign: The Growth Hacking Duo For Supercharging Growth

SendX

LinkedIn and Email Campaign Strategies You Can Use Here’s a quick example list of the types of combinations that a marketer can use with their email marketing. This is because LinkedIn is still a more casual platform to do business on. However, be warned, there are limits to using third-party tools.