Remove Business Blogging Remove Domain Remove Inbound Marketing Remove Social Media
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7 Fatal Business Blogging Mistakes (And Easy Fixes!)

Hubspot

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

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Breaking Down the Inbound Marketing Mix

Hubspot

Inbound marketing takes time, but most marketers only have a few hours in the schedule that they can carve out for inbound marketing, which can make prioritizing activites extremely difficult. If you only have a few hours to dedicate to inbound marketing per week, how should you allocate your time?

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10 Common Business Blogging Questions Answered

Hubspot

Your blog provides the perfect opportunity for building inbound links—sharing insights about your industry prompts people to refer to your expertise from their sites and social media profiles. ” These phrases also emphasize the marketing power of learning opportunities.

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C). Branding is an expense item like the rest of marketing. Achinta offers his industrial clients marketing for engineers by an engineer.

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Don’t Take “Selling” Out of Content Marketing

Industrial Marketing Today

Let’s not kid ourselves; business is war, especially in today’s hyper-competitive global marketplace. Even though it applies across the board in B2B content marketing, I’ll stick to my domain of expertise – industrial and manufacturing marketing. A touch of Sun Tzu’s “The Art of War” couldn’t hurt.

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Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

I have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. Just building a business blog is not going to help you drive traffic or generate leads. On-site SEO refers to changes that you can make within the code of your blog. What is On Site SEO?

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6 Dinner Table Setting Steps for Optimizing Your Blog Posts

Hubspot

Keywords should be focused around what potential customers may be searching for or discussing on social media sites. You should follow the same rules by choosing 1-2 specific keywords or keyword phrases for each blog article. Give Visitors the Opportunity to Rave About the Meal - Add Social Media Buttons to Every Post.