Hubspot

MAY 19, 2016

Touchstone Subject Line Analyzer tool will show you projected open rates, click rates, and other helpful stats based on Touchstone's database. 4) The HubSpot Marketing Blog's Email Marketing Topic Page. In fact, we have a whole subset of our blog dedicated to email marketing content. " No math required.

Resources 77

Resources Email Marketing Deliverability Clickthrough 77

Sprout Social

JUNE 10, 2021

Between social media, display ads and direct email newsletters, the possibilities are near endless. Marketing email newsletters have been around for decades. From a brand perspective, we’ll explore what makes up an email newsletter, the pros and cons of having one and how to fill it with engaging content. And also overwhelming.

Newsletter 132

Newsletter Email Marketing Effectiveness Planning 132

nDash

JULY 30, 2020

That blog post you spent so much time putting together won’t earn any attention just because you hit publish. How We Increased Blog Traffic by 400% in 5 months with Zero Budget”. The Keys to Increasing Blog Traffic”. The second headline tells you that the blog post is probably the same old topic you’ve read dozens of times.

Paid Content 52

Paid Content Promotion B2B Content 52

Hubspot

FEBRUARY 26, 2014

I had been handling the blog and social media accounts, then suddenly I had to take on some email duties. 3) Where does an email newsletter fit into email marketing? There are lots of types of emails you can send -- email newsletters are just one kind that fits under the larger umbrella of email marketing. It depends.

Email Marketing 28

Email Marketing Clickthrough Burn Rate CAN-SPAM 28

SnapApp

APRIL 4, 2018

These folks usually download a whitepaper, fill out a form or sign up for a newsletter. Changes to CTAs, design, social proof, forms often have a conversion rate impact. Overall conversion rates are not very meaningful. . Email open and clickthrough rates. Common tool used: Marketo. . #3: Brian Hansford.

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Litmus

JUNE 18, 2019

Newsletters—recurring roundups of news, tips, or product updates—are one of the most popular content formats in email marketing. How do you design a newsletter that’s so dang good it engages your audience week to week or month to month? How do you determine a send cadence for newsletters? Is it better to personalize newsletters?

Newsletter 66

Newsletter Webinar Metrics Curation Work Management 66

Hubspot

JUNE 8, 2017

A few months ago, I took on the task of evaluating and reinventing the HubSpot Marketing Blog's email subscription. Those subscribers we're opening and clicking on our subscription emails -- and we had the traffic numbers to prove it. On average, The Marketing Blog retains ~22% of new subscribers for six or more months.

Email Marketing 70

Email Marketing Hubspot Clickthrough Lead Ranking 70

Vision6

MARCH 15, 2021

However, as our email metrics show, email open and clickthrough rates can vary wildly by industry. For example, in January 2021, the ‘Engineering’ category had an average open rate of 26.89%, while ‘Insurance & Superannuation’ is up at 54.32%. This has consistently shown an increase in an email’s open rate.

Clickthrough 98

Clickthrough Urgency Marketing POS Domain 98

Hubspot

JUNE 21, 2016

Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 19 Tips for Better Email Open and Clickthrough Rates. When you send email from a real person, your email open rate increases. Plain and simple.

Clickthrough 78

Clickthrough Email Marketing Tips CAN-SPAM 78

Optinmonster

NOVEMBER 22, 2023

In fact, perfecting your subject lines is the single most important way to increase your email open rates. Compelling subject lines can be the difference between recipients opening your email, deleting it, or, even worse, reporting it as spam. That’ll hurt your email open rate. ” or “Final Hours.”

Copywriting 102

Copywriting Email Marketing Planning Paid Search Agency 102

Hubspot

MAY 17, 2021

3 Reasons to Create an Interactive Email Newsletter. Perhaps your clickthrough or open rate is low, and you want to encourage your subscribers to participate. That's a great reason to add some interactivity to your newsletter. Take The Daily Carnage , a daily newsletter that covers all things marketing.

Webinar Metrics 99

Webinar Metrics Examples Tips Ad Exchange 99

Optinmonster

APRIL 24, 2023

These include: Subscription confirmation Order confirmation Registration confirmation Booking confirmation Subscription Confirmation Email These emails go out to new subscribers right after they sign up for your email newsletter. They contain a link that recipients click on to confirm that they do want to receive your marketing emails.

Template 72

Template Work Management Practices Examples 72

markempa

AUGUST 19, 2013

DK : What effect on that final conversion to sale (rather than other email metrics such as open rate and clickthrough) do these two different approaches exert on campaigns? You need to find out what percentage of your [audience] are opening and reading on mobile. We have a B2B client with a mobile open rate of only 4%.

Blast Campaigns 120

Blast Campaigns Mobile Marketing Email Marketing B2B Marketing 120

BenchmarkONE

NOVEMBER 7, 2018

Simple talking head features can also be repurposed for other content such as blog posts and webinars. Video and email newsletters go so well together that even including the word “video” in a subject line increases open rates by 19% and clickthroughs by another 65%. Opt-In Email Lists.

Inbound Marketing 72

Inbound Marketing Webinar Metrics Video Marketing Marketing & Strategy 72

Outgrow

JULY 18, 2022

This blog will explain the basics of personalization, the benefits of implementing it, ways to conduct it, and 6 examples of personalized marketing from top brands to give you some inspiration. . Personalized subject lines can improve email open rates. But how can you implement it into your marketing strategy?

Personalization 52

Personalization Examples Planning Top of Funnel 52

Convert

JANUARY 31, 2022

So, whether the elements and solutions come from the DTC or B2B industry, or were used in a PPC campaign or email newsletter, if you track the uplifts and results, you’ll be able to see patterns. They’re known for running thousands of tests and being open about it on The Netflix Tech Blog. Netflix: Featured Video Artwork.

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52

Hubspot

JUNE 26, 2018

Content Promotion: Use email to share relevant blog content or useful assets with your prospects. Do you send a weekly newsletter? Which blog posts are worth sharing? To really drive this point home, consider this: Personalized emails have 26% higher open rates, and an improved click-through rate of 14% when compared to others.

Email Marketing 101

Email Marketing Autoresponders Planning CAN-SPAM 101

Atomic Reach

APRIL 12, 2019

The average open rate of a “Welcome email,” is 82 percent. Personalized trigger mailings have 25 percent higher unique open rates. From the beginning of this blog to now, chances are high that you have engaged with your smartphone in some way. The most opened emails relate to hobbies, with an open rate of 27.35

Statistics 110

Statistics Paid Content Email Marketing Planning 110

Single Grain

MARCH 6, 2023

Content such as blog posts, videos, podcasts, infographics, e-books or GIFs are all great options for reaching out to potential customers. Include visual data, charts and pictorial descriptions to better illustrate your blog posts. Hence, you should check your web pages that have low clickthrough rates with a (free!)

Traffic 105

Traffic Budget Programs Marketing Websites Tools 105

Anything Goes Marketing

FEBRUARY 21, 2009

I was inspired this morning after my 11 cups of coffee by a former customer and now colleague, Heather Foeh and her blog post " Friday Quick Tip: Re-Visit Your Autoresponders ". In this post, I want to concentrate on the use case in which a user either signs up for a newsletter or to access resources from your website.

Autoresponders 100

Autoresponders Sales Management Email Marketing B2B Marketing 100

Hubspot

SEPTEMBER 23, 2013

From automatic emails from social networks flying in every time you''re followed, Liked, pinned, or shared, to company newsletters, to the one-off email from your mother reminding you about an upcoming holiday. Use language and messaging that they are familiar with and excited about, and start to watch your open rates skyrocket.

Clickthrough 28

Clickthrough CAN-SPAM Click Rate Urgency Marketing 28

Vidyard

JULY 9, 2020

You could produce guides, brand-agnostic case studies, videos , blogs, infographics, tools, checklists, or calculators. The HubSpot Blog. The Content Marketing Institute Blog. The Vidyard Blog. Be consistent: Use keywords consistently across your site—blogs, campaign pages, case studies, and product pages.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

You could produce guides, brand-agnostic case studies, videos , blogs, infographics , tools, checklists, or calculators. Be consistent: Use keywords consistently across your site—blogs, campaign pages, case studies, and product pages. It worked so well it became an institution.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65