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Podcast Marketing Statistics for Businesses

Spiralytics

Of course, every emerging technology is a new growth opportunity for marketers, regardless of the format or accessibility, but the channel that reigns supreme in the age of convenience has to be podcasts. Here are a few podcast statistics that cover the specifics of this marketing format.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. public broadcast models. Another question, related to your experience with both the podcast and with Paladin. James Creech has a unique perspective on influencer marketing. In the right verticals within B2B, Instagram works out.

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How to start a podcast: everything you need to know

Sprout Social

Trying to figure out how to start a podcast? The podcasting market is currently booming with a staggering 55% of consumers tuning in as of 2020. Whether for the sake of marketing or simply as a side-project, podcasting has a lower barrier to entry than ever. 6 questions you need to answer prior to starting a podcast.

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How to use Zoom Podtrak?

Valasys

Zoom Podtrak is one of those apps which has gained a lot of popularity with podcast creators. Podcasts help people to consume content on the go. . How are Podcasts helping the Marketing Industry? How are Podcasts helping the Marketing Industry? A podcast is defined as a “radio on demand” by Wikipedia.

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B2B Video Marketing on LinkedIn: How to Embrace Video in Your Content Strategy

KoMarketing Associates

Fear or hesitancy to be on camera is still the #1 barrier to video use,” according to recent research from Vidyard. Convince and Convert did a podcast recently about this shift to platform-centric content and about LinkedIn video in particular with Allen Gannett, author of The Creative Curve and founder of TrackMaven.

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Cross-cultural Challenges in B2B Communication

Oktopost

Subscribe wherever you listen to podcasts and stay tuned for our next episode. Listen to the podcast: Or watch the live broadcast: In today’s new normal , whether people wanted to work globally or not, employees are being forced to adapt to a remote life-syle.

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White Paper Alternatives for the Savvy B2B Marketer

SnapApp

Podcasts can be powerful lead generators that bring in new customers and build brand awareness much in the same way a traditional white paper would. One example, Showrunner.fm , has seen great success in the B2B podcast realm. Double whammy! Let’s dive in. Why is this important for you? The case for video is a strong one.

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