Why Not To Be a Data-Driven Marketer
Adobe Experience Cloud Blog
OCTOBER 2, 2017
There is no question that the B2B industry, like much of the rest of the business world, has already entered what The Economist has termed “the data economy.” For B2B marketing and sales organizations, selecting a quality CRM and Marketing Automation Platform to handle your marketing data is the first, most basic step. Hear me out.
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